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Who Says Good Learning
Can’t Be Fun?
Ed Duffy




              Purpose
                    Challenge you
                    Ask why
                    Ask why not
                    See why it works
                    Decide how to apply it in
                    your organization




            Fun Defined
                  1. Something that provides
                     mirth or amusement
                  2. Enjoyment or playfulness

                  Synonym: Entertainment,
                    merriment, pleasure



                  *Random House Dictionary




                                                1
Fun Defined




Fun Defined




Fun Applied
      Humor
      Laughter
      Smiles
      Energy
      Pleasure
      Excitement
      Entertainment
      Enjoyment
      Engagement
      Flow




                      2
Argument for F.U.N.
   Feeling
   Unexpected
   Neurological
   benefits




            Argument for F.U.N.
   Stress causes your
   body to release
   cortisol into the
   bloodstream, which
   destroys glucose,
   the brain's only
   source of food.

*Tina Konstant, Teach Yourself Speed Reading




            Argument for F.U.N.
Laughter reduces
  stress and stress
  hormones:
  Epinephrine
  Cortisol
  Dopac
  Growth hormone
 *Paul E. McGhee, PhD, Healing and the Amuse System




                                                      3
Argument Against F.U.N.
              Frivolous
              Unconventional
              No




    Fun to Whom?
              End user
              Stakeholder
              SME
              Instructional designer




  The Survey Says …
              53% humor is key, but
              should match content and
              learning outcomes
              24% audience, culture,
              and topic are key
              17% Engagement is key
              3% No entertainment
              needed


            *Poll of 150 training professionals




                                                  4
The Experts Say …
Roger Shank: "When learning isn't fun,
it's not learning.”
Thiagi: “I believe all learning must be
enjoyable. It is not true that true
learning requires suffering and pain.”




      The Experts Say …
Mihaly Csikszentmihalyi: “It does not seem
to be true that work necessarily needs to be
unpleasant. It may always have to be hard, or
at least harder than doing nothing at all. But
there is ample evidence that work can be
enjoyable, and that indeed, is often the most
enjoyable part of life.” Flow: The Psychology
of Optimal Experience, 1990




     Fun in the Classroom

Icebreakers
Games
Energizers
Videos
Teams
Music
Movement




                                                 5
Commercial: Automotive Client

 Tactic: Learners
 created and acted
 out their own
 commercial
 Impact: Challenged
 learners to
 summarize the
 content and use
 their creativity




                                6
Lost in Translation

Body language
Facial expression
Mood
Live adjustment
of delivery
Peer support
JIT coaching




         Fun in eLearning

Conversational
writing
Narrators with
character
Practice and
feedback
Music
Engaging visuals
Theme
Create community




                              7
Fun in eLearning

Needs
assessment
Usability testing
Pilot testing




         Fun in eLearning

Personality
Humor
Games
Stories




    Personality: Mfg Client

Tactic: Used
narrators with a
sports personality
Impact: Increased
audience
engagement and
program buzz




                              8
Personality: Mfg Client
   The four step process we’ll go through is:
1. Plan Use best practices to devise your installation plan
2. Prepare Get ready for the installation
3. Perform Execute the installation successfully
4. Prove out Double-check the work and make any necessary
   adjustments prior to the release of the vehicle

  The first two steps may only take you 30 seconds each but they
  may save you three hours during step three. As Abe Lincoln
  once said, “If I only had an hour to chop down a tree, I would
  spend the first 45 minutes sharpening my axe.”




        Personality: Mfg Client
  C.J. - “To be a top performer at any game you’ve got
  to know the rules of the game. To be an all star
  WEATHER GUARD installer you need to: (1) do your
  Pre-Game Prep, (2) Suit Up, (3) Put it in Play, and (4)
  take a second look at your work during the Post-
  Game Huddle.”
  “Once we actually start the installation, we want to
  organize our list of equipment in the order that we’re
  actually going to install it. For instance, we want to
  start with the Floor mat, then go to the Bulkheads,
  Shelving Units, Storage, Bed and Pack Rats, then the
  Roof Racks.”




        Personality: Mfg Client
  Sean - “Nice work C.J. Here’s some feedback on your answers. You
  can see the benefit that checking the Van Solutions Catalog can have
  in planning for this installation. The 215 ladder rack in this configuration
  should be replaced with the 216 ladder rack and the 8463 Van Shelving
  Unit won’t fit this van since the height of the cab is only 44”.”
  C.J. - “That’s a bid 10-4 Sean. I can see why there’s no game without
  the Pre-Game. But tell me this, what should I do if I’ve got a van or a
  configuration that’s different than the half-dozen spec’d in the back of
  the Van Solutions Catalog?”
  Sean - “That’s where you’re going to have to put your brains and you
  measuring tape to work C.J. For instance, you can look up the right
  configuration for roof racks in the Van Solutions Catalog, but for
  bulkheads you need to check the catalog, the WEATHER GUARD (R)
  web site, or your instruction sheets to check if the model number you
  have is designed to fit the vehicle.”




                                                                                 9
Humor: Pharma Client

Tactic: Used humor
to poke fun at
undesirable sales
behaviors
Impact: Allowed
sales people to
laugh at themselves
as they learned and
refined new
behaviors




                           10
11
Games: Pharma client

Tactic: Overlaid a
game onto the
day the life of a
sales rep
Impact: Increased
engagement, fun,
and competition




                           12
13
Stories: Non-Profit Client

Tactic: Used story-
telling to make
content more
engaging and
relevant
Impact: Put real
meat on the bones
of the content to
make it come to life




                               14
Recap




The Challenge




                15
Closing Song
All I wanna to do is have some fun
When it comes to eLearning, I’m not the
  only one
All I wanna do is have some fun,
No more page turners and in-for-mation
  dumps




                                          16

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Duffy Who Says Good Training Cant Be Fun

  • 1. Who Says Good Learning Can’t Be Fun? Ed Duffy Purpose Challenge you Ask why Ask why not See why it works Decide how to apply it in your organization Fun Defined 1. Something that provides mirth or amusement 2. Enjoyment or playfulness Synonym: Entertainment, merriment, pleasure *Random House Dictionary 1
  • 2. Fun Defined Fun Defined Fun Applied Humor Laughter Smiles Energy Pleasure Excitement Entertainment Enjoyment Engagement Flow 2
  • 3. Argument for F.U.N. Feeling Unexpected Neurological benefits Argument for F.U.N. Stress causes your body to release cortisol into the bloodstream, which destroys glucose, the brain's only source of food. *Tina Konstant, Teach Yourself Speed Reading Argument for F.U.N. Laughter reduces stress and stress hormones: Epinephrine Cortisol Dopac Growth hormone *Paul E. McGhee, PhD, Healing and the Amuse System 3
  • 4. Argument Against F.U.N. Frivolous Unconventional No Fun to Whom? End user Stakeholder SME Instructional designer The Survey Says … 53% humor is key, but should match content and learning outcomes 24% audience, culture, and topic are key 17% Engagement is key 3% No entertainment needed *Poll of 150 training professionals 4
  • 5. The Experts Say … Roger Shank: "When learning isn't fun, it's not learning.” Thiagi: “I believe all learning must be enjoyable. It is not true that true learning requires suffering and pain.” The Experts Say … Mihaly Csikszentmihalyi: “It does not seem to be true that work necessarily needs to be unpleasant. It may always have to be hard, or at least harder than doing nothing at all. But there is ample evidence that work can be enjoyable, and that indeed, is often the most enjoyable part of life.” Flow: The Psychology of Optimal Experience, 1990 Fun in the Classroom Icebreakers Games Energizers Videos Teams Music Movement 5
  • 6. Commercial: Automotive Client Tactic: Learners created and acted out their own commercial Impact: Challenged learners to summarize the content and use their creativity 6
  • 7. Lost in Translation Body language Facial expression Mood Live adjustment of delivery Peer support JIT coaching Fun in eLearning Conversational writing Narrators with character Practice and feedback Music Engaging visuals Theme Create community 7
  • 8. Fun in eLearning Needs assessment Usability testing Pilot testing Fun in eLearning Personality Humor Games Stories Personality: Mfg Client Tactic: Used narrators with a sports personality Impact: Increased audience engagement and program buzz 8
  • 9. Personality: Mfg Client The four step process we’ll go through is: 1. Plan Use best practices to devise your installation plan 2. Prepare Get ready for the installation 3. Perform Execute the installation successfully 4. Prove out Double-check the work and make any necessary adjustments prior to the release of the vehicle The first two steps may only take you 30 seconds each but they may save you three hours during step three. As Abe Lincoln once said, “If I only had an hour to chop down a tree, I would spend the first 45 minutes sharpening my axe.” Personality: Mfg Client C.J. - “To be a top performer at any game you’ve got to know the rules of the game. To be an all star WEATHER GUARD installer you need to: (1) do your Pre-Game Prep, (2) Suit Up, (3) Put it in Play, and (4) take a second look at your work during the Post- Game Huddle.” “Once we actually start the installation, we want to organize our list of equipment in the order that we’re actually going to install it. For instance, we want to start with the Floor mat, then go to the Bulkheads, Shelving Units, Storage, Bed and Pack Rats, then the Roof Racks.” Personality: Mfg Client Sean - “Nice work C.J. Here’s some feedback on your answers. You can see the benefit that checking the Van Solutions Catalog can have in planning for this installation. The 215 ladder rack in this configuration should be replaced with the 216 ladder rack and the 8463 Van Shelving Unit won’t fit this van since the height of the cab is only 44”.” C.J. - “That’s a bid 10-4 Sean. I can see why there’s no game without the Pre-Game. But tell me this, what should I do if I’ve got a van or a configuration that’s different than the half-dozen spec’d in the back of the Van Solutions Catalog?” Sean - “That’s where you’re going to have to put your brains and you measuring tape to work C.J. For instance, you can look up the right configuration for roof racks in the Van Solutions Catalog, but for bulkheads you need to check the catalog, the WEATHER GUARD (R) web site, or your instruction sheets to check if the model number you have is designed to fit the vehicle.” 9
  • 10. Humor: Pharma Client Tactic: Used humor to poke fun at undesirable sales behaviors Impact: Allowed sales people to laugh at themselves as they learned and refined new behaviors 10
  • 11. 11
  • 12. Games: Pharma client Tactic: Overlaid a game onto the day the life of a sales rep Impact: Increased engagement, fun, and competition 12
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  • 14. Stories: Non-Profit Client Tactic: Used story- telling to make content more engaging and relevant Impact: Put real meat on the bones of the content to make it come to life 14
  • 16. Closing Song All I wanna to do is have some fun When it comes to eLearning, I’m not the only one All I wanna do is have some fun, No more page turners and in-for-mation dumps 16