Social media strategy and tactics for the job search and online personal branding to position one's self to stand out to employers. Includes Facebook, LinkedIn, Twitter. Overall strategy. Presentation given by Mike McDowell to ProNet in Reno, Nevada.

1. Social Media and the Job Search

2. Things are changing quickly

3. IBM forecasters are predicting a greater disruption in communication in the next five years than we’ve seen in the past 50 years combined.

4. Want proof?

5. Time to reach 50 million users: RADIO 38 Years TELEVISION 13 Years INTERNET 4 Years FACEBOOK 9 MONTHS

6. A communication SHIFT from a BROADCAST model to a MANY-TO-MANY model

7. Broadcast Style (monologue)

8. Many-to-Many Style (dialogue)

9. Think differently about how you’ll find your next job.

10. JOB SEARCH

11. PEOPLE SEARCH

12. Networking. Social

13. Networking / Relationship Building

20. Social Networks

25. What about when employers look for you?

27. Branding yourself with social networks.

37. 3.3 job seekers per 1 available job 70-80% of jobs come from personal connections Many jobs are never posted online

38. Think differently about how you’ll find your next job.

39. Questions?

40. Mike McDowell KPS3 Marketing [email_address] 775-686-7439