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Tips for good content:

• Engaging, current, ‘action’ words

• Use bullet points & lists

• Visual aids, headings, subheadings

• Short sentences

• Add humour & personality

• Proofread! ( Don’t Over
  Punctuate!!!!  )
Things to consider:

• Length & style

• Topics & trends

• Reliability & SEO

• Hyperlinks

• Encouraging interaction, links &
  comments
• Reliability

• Regularity

• Links

• Style/Branding

• Guest Posting
Things to consider

• Word length

• Style guides

• Links to previous articles

• Sharing & publicising

• Linking back to you
• Relevant Social Media platforms

• Shortening links

• Encouraging sharing & virality

• Links, pingbacks & comments
• The Oatmeal

• A Beautiful Mess

• Texts from Dog

• My Wild Caravan

• Don’t Panic
• Sheer Music

• Eat Like a girl

• New York Times (occasionally)

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Writing for web

  • 1.
  • 2. Tips for good content: • Engaging, current, ‘action’ words • Use bullet points & lists • Visual aids, headings, subheadings • Short sentences • Add humour & personality • Proofread! ( Don’t Over Punctuate!!!!  )
  • 3. Things to consider: • Length & style • Topics & trends • Reliability & SEO • Hyperlinks • Encouraging interaction, links & comments
  • 4. • Reliability • Regularity • Links • Style/Branding • Guest Posting
  • 5. Things to consider • Word length • Style guides • Links to previous articles • Sharing & publicising • Linking back to you
  • 6. • Relevant Social Media platforms • Shortening links • Encouraging sharing & virality • Links, pingbacks & comments
  • 7. • The Oatmeal • A Beautiful Mess • Texts from Dog • My Wild Caravan • Don’t Panic
  • 8. • Sheer Music • Eat Like a girl • New York Times (occasionally)