4. Forrester Research
Mobile phones
Shipped in 2012
1.6
Billion HALF were
smartphones
5. 350
• U.S. tablet sales at 195 million by 2015
• 44 million sold annually through 2015
• Eclipse laptop sales by 2015. 300
“Tablets Will Grow As Fast As MP3 Players”, Forrester Research, 250
January 11th, 2012
200
• 30% of companies piloting or planning
150
tablet apps
• A further 43% of firms in North
100
America and Europe are interested in
tablets.
• Only one in four firms have no tablet 50
plans.
0
“How iPads Enter The Workforce”, Forrester Research, October 2011 2012 2013 2014 2015 2016 2017
26th, 2011 Tablet PC
6. Business is no longer confined to the office – success is achieved on
the road, in hotel rooms, and everywhere in between.
7. Access Business Content
Outside of Office
22%
Yes
No
78%
Mobile strategy no longer nice to have… it’s an absolute business necessity
8.
9. Sales Mobility; Quotas Untethered,
Aberdeen research on 269 companies...
Sales Rep Quota Attainment
Best in Class Industry Laggard
Average
65% 22%
57%