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‘ How to Showcase your Services on Facebook using TabSite ’ Troy Rumfelt Mike Gingerich TabSite  Fan Page App By Digital Hill Multimedia @TabSite www.TabSite.com TabSite Webinar – June 30, 2011 Twitter Hashtag:  #TabSite
Presenters ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Troy Rumfelt,  President TabSite, app division of Digital Hill  @DigitalHill DigitalHill.com Twitter Hashtag:  #TabSite
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Presenters Mike Gingerich,  Community Manager, Marketing Director TabSite Fan Page App By Digital Hill Multimedia  @Mike_Gingerich & @TabSite www.TabSite.com  Twitter Hashtag:  #TabSite
Twitter Hashtag:  #TabSite allows you to easily  create  & customize   tabs on your  Fan Page . No coding knowledge needed! 41,000+ users  61m fans reached What is TabSite?
Twitter Hashtag:  #TabSite ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],What is TabSite?
Agenda: ,[object Object],[object Object],[object Object],[object Object],Twitter Hashtag:  #TabSite
Agenda: ,[object Object],Twitter Hashtag:  #TabSite Let’s dig in!
No other platform on the Web connects  brands to users   and  brands to users friends   so easily! Facebook as Marketing Asset Twitter Hashtag:  #TabSite
Facebook as Marketing Asset Twitter Hashtag:  #TabSite Source: http://www.onlineschools.org/blog/facebook-obsession/
Facebook as Marketing Asset Twitter Hashtag:  #TabSite Source: http://www.onlineschools.org/blog/facebook-obsession/ ,[object Object],[object Object]
Facebook as Marketing Asset Twitter Hashtag:  #TabSite Source: http://www.onlineschools.org/blog/facebook-obsession/
Facebook as Marketing Asset Twitter Hashtag:  #TabSite Source: http://www.onlineschools.org/blog/facebook-obsession/
Facebook as Marketing Asset Twitter Hashtag:  #TabSite Credit: James Hutto
Facebook as Marketing Asset Twitter Hashtag:  #TabSite Credit: James Hutto
Facebook as Marketing Asset Twitter Hashtag:  #TabSite Credit: James Hutto
Facebook as Marketing Asset Twitter Hashtag:  #TabSite Credit: James Hutto
Facebook as Marketing Asset Twitter Hashtag:  #TabSite Credit: HitWise According to Hitwise,  1 fan = 20 extra visits to a website  Their data suggests that a single Facebook fan can be worth 20 additional visits to your website over the course of a year.
Facebook as Marketing Asset Twitter Hashtag:  #TabSite Credit: HitWise So potentially, if you have 1,000 Facebook fans, it means  an extra 20,000 visits  to your website. 
Facebook as Marketing Asset ,[object Object],[object Object],[object Object],[object Object],Twitter Hashtag:  #TabSite
Using  TabSite  to to Create a Custom Tab and  Twitter Hashtag:  #TabSite
New  TabSite  to  Manager Area and  Twitter Hashtag:  #TabSite Remind people to “Check-in” on via Facebook at your service locale.
Using  Drag Drag N Build intro and  Twitter Hashtag:  #TabSite Remind people to “Check-in” on via Facebook at your service locale.
Using  DDrag N Build Widgets and  Twitter Hashtag:  #TabSite www.TabSite.com/widget_details.php
Using  TabSite  to Content Widget and  Twitter Hashtag:  #TabSite Remind people to “Check-in” on via Facebook at your service locale.
Service Industry Spotlight and  Twitter Hashtag:  #TabSite Uses: PhotoShow
Service Industry Spotlight and  Twitter Hashtag:  #TabSite Uses: Contact Form Multiple Tabs Multiple Sub-pages per tab
Service Industry  Spotlight and  Twitter Hashtag:  #TabSite Uses: Code Widget for Reservations Multiple Tabs Multiple Sub-pages per tab RSS Widget for Flickr Twitter Widget
and  Twitter Hashtag:  #TabSite ,[object Object],[object Object],[object Object],[object Object]
and  Twitter Hashtag:  #TabSite ,[object Object],[object Object],[object Object],[object Object],[object Object]
and  Twitter Hashtag:  #TabSite ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
and  Twitter Hashtag:  #TabSite ,[object Object]
and  Twitter Hashtag:  #TabSite ,[object Object],[object Object],[object Object],[object Object]
and  Twitter Hashtag:  #TabSite ,[object Object]
and  Finished! 3 Videos pulled in and  all are ready to play!! Twitter Hashtag:  #TabSite
and  Share your Know-How! Integrate your Blog and Twitter Feeds easily to allow visitors to stay up-to-date without leaving your Fan Page! Twitter Hashtag:  #TabSite
and  Use PhotoShow! Introduce your team! Personalize the page. Easily add the Facebook Comments Twitter Hashtag:  #TabSite
and  Twitter Hashtag:  #TabSite ,[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Twitter Hashtag:  #TabSite
[object Object],[object Object],[object Object],Twitter Hashtag:  #TabSite
[object Object],[object Object],[object Object],Twitter Hashtag:  #TabSite
Does Your Service have  a physical location? and  Twitter Hashtag:  #TabSite Remind people to “Check-in” via Facebook at your service locale!
Wall Posting Tips - Ideal Posting times depend on the day of the week per industry! Travel and Hospitality : The highest engagement occurs on Thursday and Friday, when the week is winding down and people are looking to escape from the office. Entertainment  – Friday, Saturday, and Sunday were most important post times Media : Weekends had strong engagement while Monday was the weakest. Automotive : Auto related companies saw the most engagement on Sunday’s Source: Buddy Media: Strategies for Effective Facebook Wall Posts: A Statistical Review Twitter Hashtag:  #TabSite
Wall Posting Tips Accept you won’t work only 9-5! Source: Buddy Media: Strategies for Effective Facebook Wall Posts: A Statistical Review Twitter Hashtag:  #TabSite
-  Pictures & Videos in the Wall Feed get the most  Likes  &  Comments -  Avoid link shorteners,  Engagement rates are 3x higher with full URL’s.  [Source: BuddyMedia.com]   Twitter Hashtag:  #TabSite Wall Posting Tips
Don’t Forget!   Twitter Hashtag:  #TabSite
Wrap Up www.TabSite.com Twitter Hashtag:  #TabSite
[object Object],[object Object],[object Object],[object Object],Twitter Hashtag:  #TabSite
Question and Answer Tweet with: #TabSite www.TabSite.com Twitter Hashtag:  #TabSite
Questions & Answers ,[object Object],[object Object],Twitter Hashtag:  #TabSite NEXT WEBINAR: Wednesday, July 27 2:00 EDT “ Fan Page Search Optimization & the New TabSite Drag N Build:  In-depth look at Advanced Features to Socialize & Optimize your Page”  Details:  www.TabSite.com/webinar.php
Questions & Answers ,[object Object],[object Object],Twitter Hashtag:  #TabSite September 1, 2011 Mari Smith,  co-author of  Facebook Marketing: An Hour a Day ,  to Present: How to Create a Stampede of Local Customers Via Your Facebook Page, Places and Deals Register: www.TabSite.com/webinar.php SPECIAL EVENT WEBINAR
Questions & Answers ,[object Object],[object Object],Twitter Hashtag:  #TabSite ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Breaking News: You’re the First to know!
Thanks for joining us! www.TabSite.com Twitter Hashtag:  #TabSite

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Service Industry Spotlight: Facebook Marketing for Services with TabSite

  • 1. ‘ How to Showcase your Services on Facebook using TabSite ’ Troy Rumfelt Mike Gingerich TabSite Fan Page App By Digital Hill Multimedia @TabSite www.TabSite.com TabSite Webinar – June 30, 2011 Twitter Hashtag: #TabSite
  • 2.
  • 3.
  • 4. Twitter Hashtag: #TabSite allows you to easily create & customize tabs on your Fan Page . No coding knowledge needed! 41,000+ users 61m fans reached What is TabSite?
  • 5.
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  • 8. No other platform on the Web connects brands to users and brands to users friends so easily! Facebook as Marketing Asset Twitter Hashtag: #TabSite
  • 9. Facebook as Marketing Asset Twitter Hashtag: #TabSite Source: http://www.onlineschools.org/blog/facebook-obsession/
  • 10.
  • 11. Facebook as Marketing Asset Twitter Hashtag: #TabSite Source: http://www.onlineschools.org/blog/facebook-obsession/
  • 12. Facebook as Marketing Asset Twitter Hashtag: #TabSite Source: http://www.onlineschools.org/blog/facebook-obsession/
  • 13. Facebook as Marketing Asset Twitter Hashtag: #TabSite Credit: James Hutto
  • 14. Facebook as Marketing Asset Twitter Hashtag: #TabSite Credit: James Hutto
  • 15. Facebook as Marketing Asset Twitter Hashtag: #TabSite Credit: James Hutto
  • 16. Facebook as Marketing Asset Twitter Hashtag: #TabSite Credit: James Hutto
  • 17. Facebook as Marketing Asset Twitter Hashtag: #TabSite Credit: HitWise According to Hitwise, 1 fan = 20 extra visits to a website Their data suggests that a single Facebook fan can be worth 20 additional visits to your website over the course of a year.
  • 18. Facebook as Marketing Asset Twitter Hashtag: #TabSite Credit: HitWise So potentially, if you have 1,000 Facebook fans, it means an extra 20,000 visits to your website. 
  • 19.
  • 20. Using TabSite to to Create a Custom Tab and Twitter Hashtag: #TabSite
  • 21. New TabSite to Manager Area and Twitter Hashtag: #TabSite Remind people to “Check-in” on via Facebook at your service locale.
  • 22. Using Drag Drag N Build intro and Twitter Hashtag: #TabSite Remind people to “Check-in” on via Facebook at your service locale.
  • 23. Using DDrag N Build Widgets and Twitter Hashtag: #TabSite www.TabSite.com/widget_details.php
  • 24. Using TabSite to Content Widget and Twitter Hashtag: #TabSite Remind people to “Check-in” on via Facebook at your service locale.
  • 25. Service Industry Spotlight and Twitter Hashtag: #TabSite Uses: PhotoShow
  • 26. Service Industry Spotlight and Twitter Hashtag: #TabSite Uses: Contact Form Multiple Tabs Multiple Sub-pages per tab
  • 27. Service Industry Spotlight and Twitter Hashtag: #TabSite Uses: Code Widget for Reservations Multiple Tabs Multiple Sub-pages per tab RSS Widget for Flickr Twitter Widget
  • 28.
  • 29.
  • 30.
  • 31.
  • 32.
  • 33.
  • 34. and Finished! 3 Videos pulled in and all are ready to play!! Twitter Hashtag: #TabSite
  • 35. and Share your Know-How! Integrate your Blog and Twitter Feeds easily to allow visitors to stay up-to-date without leaving your Fan Page! Twitter Hashtag: #TabSite
  • 36. and Use PhotoShow! Introduce your team! Personalize the page. Easily add the Facebook Comments Twitter Hashtag: #TabSite
  • 37.
  • 38.
  • 39.
  • 40.
  • 41. Does Your Service have a physical location? and Twitter Hashtag: #TabSite Remind people to “Check-in” via Facebook at your service locale!
  • 42. Wall Posting Tips - Ideal Posting times depend on the day of the week per industry! Travel and Hospitality : The highest engagement occurs on Thursday and Friday, when the week is winding down and people are looking to escape from the office. Entertainment – Friday, Saturday, and Sunday were most important post times Media : Weekends had strong engagement while Monday was the weakest. Automotive : Auto related companies saw the most engagement on Sunday’s Source: Buddy Media: Strategies for Effective Facebook Wall Posts: A Statistical Review Twitter Hashtag: #TabSite
  • 43. Wall Posting Tips Accept you won’t work only 9-5! Source: Buddy Media: Strategies for Effective Facebook Wall Posts: A Statistical Review Twitter Hashtag: #TabSite
  • 44. - Pictures & Videos in the Wall Feed get the most Likes & Comments - Avoid link shorteners, Engagement rates are 3x higher with full URL’s. [Source: BuddyMedia.com] Twitter Hashtag: #TabSite Wall Posting Tips
  • 45. Don’t Forget! Twitter Hashtag: #TabSite
  • 46. Wrap Up www.TabSite.com Twitter Hashtag: #TabSite
  • 47.
  • 48. Question and Answer Tweet with: #TabSite www.TabSite.com Twitter Hashtag: #TabSite
  • 49.
  • 50.
  • 51.
  • 52. Thanks for joining us! www.TabSite.com Twitter Hashtag: #TabSite