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On the brink of
a Networked Society
Vilka behov finns hos användare,
företag och samhälle?




Mikael Eriksson Björling
Expert Consumer Behavior
Networked Society Evangelist
 mikael.eriksson.bjorling@ericsson.com                               Riksdagshearing
 @mikaeleb                                                           September 2012
Mikael Eriksson Björling | © Ericsson AB 2012 | June 2012 | Page 1
Today


                                              2 B Internet           80% Population  5+ B Mobile
                                                  users                coverage     subscriptions




                                                8 years of             E-readers    200.000 SMS
                                                 content              surpassing    each second
                                                  upload              book sales
                                                everyday
Mikael Eriksson Björling | © Ericsson AB 2012 | June 2012 | Page 2
New mindset

       EMPOWERED                                                     EXPANDING         ENABLING
       INDIVIDUALS                                                    BUSINESS       TECHNOLOGY


                                                              +                  +



Mikael Eriksson Björling | © Ericsson AB 2012 | June 2012 | Page 3
Empowered Individuals

                                                                     › A major driving force
                                                                     › Internet everywhere is a
                                                                       prerequisite – not an option!
                                                                     › Changing the way we do and
                                                                       run businesses
                                                                     › Expect the public sector to offer
                                                                       the same services as
                                                                       businesses do


Mikael Eriksson Björling | © Ericsson AB 2012 | June 2012 | Page 4
Activities in society

                                                                       HEALTHCARE

                                                         SECURITY                     TRANSPORT
                                                         & SAFETY                     & LOGISTICS


                                               EDUCATION               INTERACTION             UTILITIES
                                                                     INFRASTRUCTURE


                                                       COMMERCE                        MEDIA
                                                                       GOVERNMENT




Mikael Eriksson Björling | © Ericsson AB 2012 | June 2012 | Page 5
Businesses and public sector




                                      Broadband becomes a horizontal platform
Mikael Eriksson Björling | © Ericsson AB 2012 | June 2012 | Page 6
The importance of a vision




Mikael Eriksson Björling | © Ericsson AB 2012 | June 2012 | Page 7
Opportunities
                                                                     NETWORKED SCHOOL

      NETWORKED HEALTHCARE                                                              NETWORKED UTILITIES




Mikael Eriksson Björling | © Ericsson AB 2012 | June 2012 | Page 8
Our Vision

In the networked society people,
knowledge, devices, and information
are networked for the growth of
society, life and business




Mikael Eriksson Björling | © Ericsson AB 2012 | June 2012 | Page 9
Mikael Eriksson Björling | © Ericsson AB 2012 | June 2012 | Page 10
Links and references

› Ericsson Networked Society City Index:
  http://www.ericsson.com/networkedsociety/lab/
› Ericsson Networked Society:
  http://www.ericsson.com/networkedsociety/
› Ericsson ConsumerLab:
  http://www.ericsson.com/thinkingahead/consumerlab




Mikael Eriksson Björling | © Ericsson AB 2012 | June 2012 | Page 11

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Mikael Eriksson Björling (Riksdagen 120919) Ericsson

  • 1. On the brink of a Networked Society Vilka behov finns hos användare, företag och samhälle? Mikael Eriksson Björling Expert Consumer Behavior Networked Society Evangelist mikael.eriksson.bjorling@ericsson.com Riksdagshearing @mikaeleb September 2012 Mikael Eriksson Björling | © Ericsson AB 2012 | June 2012 | Page 1
  • 2. Today 2 B Internet 80% Population 5+ B Mobile users coverage subscriptions 8 years of E-readers 200.000 SMS content surpassing each second upload book sales everyday Mikael Eriksson Björling | © Ericsson AB 2012 | June 2012 | Page 2
  • 3. New mindset EMPOWERED EXPANDING ENABLING INDIVIDUALS BUSINESS TECHNOLOGY + + Mikael Eriksson Björling | © Ericsson AB 2012 | June 2012 | Page 3
  • 4. Empowered Individuals › A major driving force › Internet everywhere is a prerequisite – not an option! › Changing the way we do and run businesses › Expect the public sector to offer the same services as businesses do Mikael Eriksson Björling | © Ericsson AB 2012 | June 2012 | Page 4
  • 5. Activities in society HEALTHCARE SECURITY TRANSPORT & SAFETY & LOGISTICS EDUCATION INTERACTION UTILITIES INFRASTRUCTURE COMMERCE MEDIA GOVERNMENT Mikael Eriksson Björling | © Ericsson AB 2012 | June 2012 | Page 5
  • 6. Businesses and public sector Broadband becomes a horizontal platform Mikael Eriksson Björling | © Ericsson AB 2012 | June 2012 | Page 6
  • 7. The importance of a vision Mikael Eriksson Björling | © Ericsson AB 2012 | June 2012 | Page 7
  • 8. Opportunities NETWORKED SCHOOL NETWORKED HEALTHCARE NETWORKED UTILITIES Mikael Eriksson Björling | © Ericsson AB 2012 | June 2012 | Page 8
  • 9. Our Vision In the networked society people, knowledge, devices, and information are networked for the growth of society, life and business Mikael Eriksson Björling | © Ericsson AB 2012 | June 2012 | Page 9
  • 10. Mikael Eriksson Björling | © Ericsson AB 2012 | June 2012 | Page 10
  • 11. Links and references › Ericsson Networked Society City Index: http://www.ericsson.com/networkedsociety/lab/ › Ericsson Networked Society: http://www.ericsson.com/networkedsociety/ › Ericsson ConsumerLab: http://www.ericsson.com/thinkingahead/consumerlab Mikael Eriksson Björling | © Ericsson AB 2012 | June 2012 | Page 11