SlideShare ist ein Scribd-Unternehmen logo

Universal Mccann International Social Media Research Wave 3

•
•
M
Michael Johnston

Social media continues to grow globally with more users producing and sharing content. This is the third wave of a longitudinal study by Universal McCann tracking social media usage. Blogging, social networking, content sharing, and content consumption are all growing areas according to the report. The impacts of social media's growth have been huge with most users now participating by producing content.

TechnologieNews & Politik
1 von 80
Downloaden Sie, um offline zu lesen
Mar.08 Power to the PeoPle SoCIAl MeDIA trACKer v .3
Power to the people - Social Media Tracker Wave 3
3 Welcome to Wave 3 04 Introduction 06 Methodology 10 What is Social Media? 12 Global Snapshot 18 Blogging 34 Social Networking 48 Sharing Content 56 Consuming Content 76 Final Word
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3
Universal Mccann International Social Media Research Wave 3

Empfohlen

Universal McCann Wave 3
Universal McCann Wave 3Universal McCann Wave 3
Universal McCann Wave 3Elizabeth Lupfer
 
Universal McCann Wave 2
Universal McCann Wave 2Universal McCann Wave 2
Universal McCann Wave 2Elizabeth Lupfer
 
Public communication campaign
Public communication campaignPublic communication campaign
Public communication campaignCheldy S, Elumba-Pableo
 
Universal McCann Wave 4
Universal McCann Wave 4Universal McCann Wave 4
Universal McCann Wave 4Elizabeth Lupfer
 
Participatory approach
Participatory approachParticipatory approach
Participatory approachAthira Shynne
 
Social Media for Political Communication
Social Media for Political CommunicationSocial Media for Political Communication
Social Media for Political CommunicationUjjwal Acharya
 
Essentials of Online Community Management
Essentials of Online Community ManagementEssentials of Online Community Management
Essentials of Online Community ManagementPROPEL (formerly Human Workplaces)
 
The Power of Media and Information
The Power of Media and InformationThe Power of Media and Information
The Power of Media and InformationSylwen Burguite
 

Empfohlen

Universal McCann Wave 3
Universal McCann Wave 3Universal McCann Wave 3
Universal McCann Wave 3Elizabeth Lupfer
 
Universal McCann Wave 2
Universal McCann Wave 2Universal McCann Wave 2
Universal McCann Wave 2Elizabeth Lupfer
 
Public communication campaign
Public communication campaignPublic communication campaign
Public communication campaignCheldy S, Elumba-Pableo
 
Universal McCann Wave 4
Universal McCann Wave 4Universal McCann Wave 4
Universal McCann Wave 4Elizabeth Lupfer
 
Participatory approach
Participatory approachParticipatory approach
Participatory approachAthira Shynne
 
Social Media for Political Communication
Social Media for Political CommunicationSocial Media for Political Communication
Social Media for Political CommunicationUjjwal Acharya
 
Essentials of Online Community Management
Essentials of Online Community ManagementEssentials of Online Community Management
Essentials of Online Community ManagementPROPEL (formerly Human Workplaces)
 
The Power of Media and Information
The Power of Media and InformationThe Power of Media and Information
The Power of Media and InformationSylwen Burguite
 
Community media
Community mediaCommunity media
Community mediacommunitymedia
 
Agenda setting theory
Agenda setting theoryAgenda setting theory
Agenda setting theoryWajeeha Azam
 
Costco Warehouse Digital Media Strategy
Costco Warehouse Digital Media StrategyCostco Warehouse Digital Media Strategy
Costco Warehouse Digital Media Strategycaton1007
 
Research on Social media and its importance in political campaign ppt
Research on Social media and its importance in political campaign pptResearch on Social media and its importance in political campaign ppt
Research on Social media and its importance in political campaign pptsaurav kishor
 
E governance and its role in Development Communication
E governance and its role in Development CommunicationE governance and its role in Development Communication
E governance and its role in Development CommunicationVijayta Kapoor
 
Effect of social media on political campaigns
Effect of social media on political campaignsEffect of social media on political campaigns
Effect of social media on political campaignsbev052185
 
Social Media and Politics
Social Media and PoliticsSocial Media and Politics
Social Media and PoliticsUniversity College Falmouth
 
Social Media in political campaign case-study
Social Media in political campaign case-studySocial Media in political campaign case-study
Social Media in political campaign case-studyCHIRANJEET SHAH
 
Media Audiences an Introduction
Media Audiences an IntroductionMedia Audiences an Introduction
Media Audiences an Introductionalevelmedia
 
MIL module 4
MIL module 4MIL module 4
MIL module 4Janet Tibaldo
 
Social media and social change: Protest, activism, and civic engagement
Social media and social change: Protest, activism, and civic engagementSocial media and social change: Protest, activism, and civic engagement
Social media and social change: Protest, activism, and civic engagementMatthew J. Kushin, Ph.D.
 
Social Media as a powerful tool for Political parties
Social Media as a powerful tool for Political parties Social Media as a powerful tool for Political parties
Social Media as a powerful tool for Political parties Dr.Aravind TS
 
Defining political communication, political coverage & reality
Defining political communication, political coverage & realityDefining political communication, political coverage & reality
Defining political communication, political coverage & realitynadia naseem
 
Social Network Analysis & an Introduction to Tools
Social Network Analysis & an Introduction to ToolsSocial Network Analysis & an Introduction to Tools
Social Network Analysis & an Introduction to ToolsPatti Anklam
 
circuite of culture in mobile phones
circuite of culture in mobile phonescircuite of culture in mobile phones
circuite of culture in mobile phonesParmar Milan
 
Social journalism
Social journalismSocial journalism
Social journalismCzaraJenEvangelista
 
Two step flow of communication
Two step flow of communicationTwo step flow of communication
Two step flow of communicationArtem Chaiko
 
Community Media by Tasha- Gaye Davis
Community Media by Tasha- Gaye DavisCommunity Media by Tasha- Gaye Davis
Community Media by Tasha- Gaye DavisTasha - Gaye Davis
 
Development communication
Development communicationDevelopment communication
Development communicationGil Cabaltican
 
Uses and gratification theory
Uses and gratification theoryUses and gratification theory
Uses and gratification theoryDkkkkkkkk
 
Social media FOR Schools
Social media FOR SchoolsSocial media FOR Schools
Social media FOR SchoolsSilvia Rosenthal Tolisano
 
New forever clean 9 booklet
New forever clean 9 bookletNew forever clean 9 booklet
New forever clean 9 bookletKatalin Hidvegi
 

Weitere ähnliche Inhalte

Was ist angesagt?

Agenda setting theory
Agenda setting theoryAgenda setting theory
Agenda setting theoryWajeeha Azam
 
Costco Warehouse Digital Media Strategy
Costco Warehouse Digital Media StrategyCostco Warehouse Digital Media Strategy
Costco Warehouse Digital Media Strategycaton1007
 
Research on Social media and its importance in political campaign ppt
Research on Social media and its importance in political campaign pptResearch on Social media and its importance in political campaign ppt
Research on Social media and its importance in political campaign pptsaurav kishor
 
E governance and its role in Development Communication
E governance and its role in Development CommunicationE governance and its role in Development Communication
E governance and its role in Development CommunicationVijayta Kapoor
 
Effect of social media on political campaigns
Effect of social media on political campaignsEffect of social media on political campaigns
Effect of social media on political campaignsbev052185
 
Social Media in political campaign case-study
Social Media in political campaign case-studySocial Media in political campaign case-study
Social Media in political campaign case-studyCHIRANJEET SHAH
 
Media Audiences an Introduction
Media Audiences an IntroductionMedia Audiences an Introduction
Media Audiences an Introductionalevelmedia
 
Social media and social change: Protest, activism, and civic engagement
Social media and social change: Protest, activism, and civic engagementSocial media and social change: Protest, activism, and civic engagement
Social media and social change: Protest, activism, and civic engagementMatthew J. Kushin, Ph.D.
 
Social Media as a powerful tool for Political parties
Social Media as a powerful tool for Political parties Social Media as a powerful tool for Political parties
Social Media as a powerful tool for Political parties Dr.Aravind TS
 
Defining political communication, political coverage & reality
Defining political communication, political coverage & realityDefining political communication, political coverage & reality
Defining political communication, political coverage & realitynadia naseem
 
Social Network Analysis & an Introduction to Tools
Social Network Analysis & an Introduction to ToolsSocial Network Analysis & an Introduction to Tools
Social Network Analysis & an Introduction to ToolsPatti Anklam
 
circuite of culture in mobile phones
circuite of culture in mobile phonescircuite of culture in mobile phones
circuite of culture in mobile phonesParmar Milan
 
Two step flow of communication
Two step flow of communicationTwo step flow of communication
Two step flow of communicationArtem Chaiko
 
Community Media by Tasha- Gaye Davis
Community Media by Tasha- Gaye DavisCommunity Media by Tasha- Gaye Davis
Community Media by Tasha- Gaye DavisTasha - Gaye Davis
 
Development communication
Development communicationDevelopment communication
Development communicationGil Cabaltican
 
Uses and gratification theory
Uses and gratification theoryUses and gratification theory
Uses and gratification theoryDkkkkkkkk
 

Was ist angesagt? (20)

Community media
Community mediaCommunity media
Community media
 
Agenda setting theory
Agenda setting theoryAgenda setting theory
Agenda setting theory
 
Costco Warehouse Digital Media Strategy
Costco Warehouse Digital Media StrategyCostco Warehouse Digital Media Strategy
Costco Warehouse Digital Media Strategy
 
Research on Social media and its importance in political campaign ppt
Research on Social media and its importance in political campaign pptResearch on Social media and its importance in political campaign ppt
Research on Social media and its importance in political campaign ppt
 
E governance and its role in Development Communication
E governance and its role in Development CommunicationE governance and its role in Development Communication
E governance and its role in Development Communication
 
Effect of social media on political campaigns
Effect of social media on political campaignsEffect of social media on political campaigns
Effect of social media on political campaigns
 
Social Media and Politics
Social Media and PoliticsSocial Media and Politics
Social Media and Politics
 
Social Media in political campaign case-study
Social Media in political campaign case-studySocial Media in political campaign case-study
Social Media in political campaign case-study
 
Media Audiences an Introduction
Media Audiences an IntroductionMedia Audiences an Introduction
Media Audiences an Introduction
 
MIL module 4
MIL module 4MIL module 4
MIL module 4
 
Social media and social change: Protest, activism, and civic engagement
Social media and social change: Protest, activism, and civic engagementSocial media and social change: Protest, activism, and civic engagement
Social media and social change: Protest, activism, and civic engagement
 
Social Media as a powerful tool for Political parties
Social Media as a powerful tool for Political parties Social Media as a powerful tool for Political parties
Social Media as a powerful tool for Political parties
 
Defining political communication, political coverage & reality
Defining political communication, political coverage & realityDefining political communication, political coverage & reality
Defining political communication, political coverage & reality
 
Social Network Analysis & an Introduction to Tools
Social Network Analysis & an Introduction to ToolsSocial Network Analysis & an Introduction to Tools
Social Network Analysis & an Introduction to Tools
 
circuite of culture in mobile phones
circuite of culture in mobile phonescircuite of culture in mobile phones
circuite of culture in mobile phones
 
Social journalism
Social journalismSocial journalism
Social journalism
 
Two step flow of communication
Two step flow of communicationTwo step flow of communication
Two step flow of communication
 
Community Media by Tasha- Gaye Davis
Community Media by Tasha- Gaye DavisCommunity Media by Tasha- Gaye Davis
Community Media by Tasha- Gaye Davis
 
Development communication
Development communicationDevelopment communication
Development communication
 
Uses and gratification theory
Uses and gratification theoryUses and gratification theory
Uses and gratification theory
 

Andere mochten auch

New forever clean 9 booklet
New forever clean 9 bookletNew forever clean 9 booklet
New forever clean 9 bookletKatalin Hidvegi
 
BCG Matrix of Engro foods
BCG Matrix of Engro foodsBCG Matrix of Engro foods
BCG Matrix of Engro foodsMutahir Bilal
 
GMAT Math Flashcards
GMAT Math FlashcardsGMAT Math Flashcards
GMAT Math FlashcardsGMAT Prep Now
 
Basics of c++ Programming Language
Basics of c++ Programming LanguageBasics of c++ Programming Language
Basics of c++ Programming LanguageAhmad Idrees
 
Digital Brief 003 - Market Report Q2 2015
Digital Brief 003 - Market Report Q2 2015Digital Brief 003 - Market Report Q2 2015
Digital Brief 003 - Market Report Q2 2015LUMA Partners
 
The Ultimate Guide to Creating Visually Appealing Content
The Ultimate Guide to Creating Visually Appealing ContentThe Ultimate Guide to Creating Visually Appealing Content
The Ultimate Guide to Creating Visually Appealing ContentNeil Patel
 
Aranya Community Housing
Aranya Community HousingAranya Community Housing
Aranya Community HousingKhushboo Sood
 
Environmental Impact Assessment (EIA) report on Rampal 1320MW coal-based powe...
Environmental Impact Assessment (EIA) report on Rampal 1320MW coal-based powe...Environmental Impact Assessment (EIA) report on Rampal 1320MW coal-based powe...
Environmental Impact Assessment (EIA) report on Rampal 1320MW coal-based powe...Probir Bidhan
 
Asean quiz championship_2012
Asean quiz championship_2012Asean quiz championship_2012
Asean quiz championship_2012Movin Miranda
 
Engaging Learners with Technology
Engaging Learners with TechnologyEngaging Learners with Technology
Engaging Learners with TechnologyDean Shareski
 
Web Trends to Watch in 2014
Web Trends to Watch in 2014Web Trends to Watch in 2014
Web Trends to Watch in 2014David King
 
Data Modeling with Neo4j
Data Modeling with Neo4jData Modeling with Neo4j
Data Modeling with Neo4jNeo4j
 
Operating Systems - File Management
Operating Systems - File ManagementOperating Systems - File Management
Operating Systems - File ManagementDamian T. Gordon
 
Solid state chemistry
Solid state chemistrySolid state chemistry
Solid state chemistryKumar
 
The Language of Discovery: Designing Big Data Interactions
The Language of Discovery: Designing Big Data InteractionsThe Language of Discovery: Designing Big Data Interactions
The Language of Discovery: Designing Big Data InteractionsJoe Lamantia
 

Andere mochten auch (20)

Social media FOR Schools
Social media FOR SchoolsSocial media FOR Schools
Social media FOR Schools
 
New forever clean 9 booklet
New forever clean 9 bookletNew forever clean 9 booklet
New forever clean 9 booklet
 
BCG Matrix of Engro foods
BCG Matrix of Engro foodsBCG Matrix of Engro foods
BCG Matrix of Engro foods
 
GMAT Math Flashcards
GMAT Math FlashcardsGMAT Math Flashcards
GMAT Math Flashcards
 
Basics of c++ Programming Language
Basics of c++ Programming LanguageBasics of c++ Programming Language
Basics of c++ Programming Language
 
Digital Brief 003 - Market Report Q2 2015
Digital Brief 003 - Market Report Q2 2015Digital Brief 003 - Market Report Q2 2015
Digital Brief 003 - Market Report Q2 2015
 
The Ultimate Guide to Creating Visually Appealing Content
The Ultimate Guide to Creating Visually Appealing ContentThe Ultimate Guide to Creating Visually Appealing Content
The Ultimate Guide to Creating Visually Appealing Content
 
Mfl Activities
Mfl ActivitiesMfl Activities
Mfl Activities
 
Aranya Community Housing
Aranya Community HousingAranya Community Housing
Aranya Community Housing
 
Environmental Impact Assessment (EIA) report on Rampal 1320MW coal-based powe...
Environmental Impact Assessment (EIA) report on Rampal 1320MW coal-based powe...Environmental Impact Assessment (EIA) report on Rampal 1320MW coal-based powe...
Environmental Impact Assessment (EIA) report on Rampal 1320MW coal-based powe...
 
Cardiac cycle ppt (2)
Cardiac cycle ppt (2)Cardiac cycle ppt (2)
Cardiac cycle ppt (2)
 
Asean quiz championship_2012
Asean quiz championship_2012Asean quiz championship_2012
Asean quiz championship_2012
 
Engaging Learners with Technology
Engaging Learners with TechnologyEngaging Learners with Technology
Engaging Learners with Technology
 
Web Trends to Watch in 2014
Web Trends to Watch in 2014Web Trends to Watch in 2014
Web Trends to Watch in 2014
 
Data Modeling with Neo4j
Data Modeling with Neo4jData Modeling with Neo4j
Data Modeling with Neo4j
 
Operating Systems - File Management
Operating Systems - File ManagementOperating Systems - File Management
Operating Systems - File Management
 
Solid state chemistry
Solid state chemistrySolid state chemistry
Solid state chemistry
 
Surfactant
SurfactantSurfactant
Surfactant
 
The Language of Discovery: Designing Big Data Interactions
The Language of Discovery: Designing Big Data InteractionsThe Language of Discovery: Designing Big Data Interactions
The Language of Discovery: Designing Big Data Interactions
 
Pccn Review Part 1
Pccn Review Part 1Pccn Review Part 1
Pccn Review Part 1
 

Ähnlich wie Universal Mccann International Social Media Research Wave 3

Social media pres_05-26-2010 (1)
Social media pres_05-26-2010 (1)Social media pres_05-26-2010 (1)
Social media pres_05-26-2010 (1)Shari Weiss
 
When Did We Start Trusting Strangers 20080909100434
When Did We Start Trusting Strangers 20080909100434When Did We Start Trusting Strangers 20080909100434
When Did We Start Trusting Strangers 20080909100434ellenenz
 
Universal Mc Cann Social Networking
Universal Mc Cann Social NetworkingUniversal Mc Cann Social Networking
Universal Mc Cann Social Networkinghessiej.com
 
International Social Media Research Wave3
International Social Media Research Wave3International Social Media Research Wave3
International Social Media Research Wave3Anabelle P
 
Um Wave 3 Final 20080808141650
Um Wave 3 Final 20080808141650Um Wave 3 Final 20080808141650
Um Wave 3 Final 20080808141650Pipo Santos
 
A Study On The Changing Trends In Social Media And Its Impact Globally
A Study On The Changing Trends In Social Media And Its Impact GloballyA Study On The Changing Trends In Social Media And Its Impact Globally
A Study On The Changing Trends In Social Media And Its Impact GloballyAlicia Edwards
 
The social media revolution
The social media revolutionThe social media revolution
The social media revolutioni4box Anon
 
Wave 3 - When Did We Start Trusting Strangers | UM | Social Media Tracker
Wave 3 - When Did We Start Trusting Strangers | UM | Social Media TrackerWave 3 - When Did We Start Trusting Strangers | UM | Social Media Tracker
Wave 3 - When Did We Start Trusting Strangers | UM | Social Media TrackerUM Wave
 
The rise of social media and its impact on mainstream journalism
The rise of social media and its impact on mainstream journalism The rise of social media and its impact on mainstream journalism
The rise of social media and its impact on mainstream journalism Victor Mambor
 
Chapter 3 presentation
Chapter 3 presentation Chapter 3 presentation
Chapter 3 presentation Sarah Pearson
 
Chapter 3 presentation
Chapter 3 presentation Chapter 3 presentation
Chapter 3 presentation Danno320
 
Chapter 3 presentation
Chapter 3 presentation Chapter 3 presentation
Chapter 3 presentation Sarah Pearson
 
Chapter 3 presentation
Chapter 3 presentation Chapter 3 presentation
Chapter 3 presentation voelkeld
 
The Dragon & The Mouse - Public Affairs and Social Media in China
The Dragon & The Mouse - Public Affairs and Social Media in ChinaThe Dragon & The Mouse - Public Affairs and Social Media in China
The Dragon & The Mouse - Public Affairs and Social Media in ChinaEdelmanChina
 
Wave 4 "power to the people"
Wave 4 "power to the people"Wave 4 "power to the people"
Wave 4 "power to the people"Julius Trujillo
 

Ähnlich wie Universal Mccann International Social Media Research Wave 3 (20)

Wave3
Wave3Wave3
Wave3
 
Wave 3 Mc Cann
Wave 3 Mc CannWave 3 Mc Cann
Wave 3 Mc Cann
 
Social media pres_05-26-2010 (1)
Social media pres_05-26-2010 (1)Social media pres_05-26-2010 (1)
Social media pres_05-26-2010 (1)
 
When Did We Start Trusting Strangers 20080909100434
When Did We Start Trusting Strangers 20080909100434When Did We Start Trusting Strangers 20080909100434
When Did We Start Trusting Strangers 20080909100434
 
Universal Mc Cann Social Networking
Universal Mc Cann Social NetworkingUniversal Mc Cann Social Networking
Universal Mc Cann Social Networking
 
International Social Media Research Wave3
International Social Media Research Wave3International Social Media Research Wave3
International Social Media Research Wave3
 
Um Wave 3 Final 20080808141650
Um Wave 3 Final 20080808141650Um Wave 3 Final 20080808141650
Um Wave 3 Final 20080808141650
 
A Study On The Changing Trends In Social Media And Its Impact Globally
A Study On The Changing Trends In Social Media And Its Impact GloballyA Study On The Changing Trends In Social Media And Its Impact Globally
A Study On The Changing Trends In Social Media And Its Impact Globally
 
The social media revolution
The social media revolutionThe social media revolution
The social media revolution
 
Wave 3 - When Did We Start Trusting Strangers | UM | Social Media Tracker
Wave 3 - When Did We Start Trusting Strangers | UM | Social Media TrackerWave 3 - When Did We Start Trusting Strangers | UM | Social Media Tracker
Wave 3 - When Did We Start Trusting Strangers | UM | Social Media Tracker
 
Chapter 3 presentation ope
Chapter 3 presentation opeChapter 3 presentation ope
Chapter 3 presentation ope
 
The rise of social media and its impact on mainstream journalism
The rise of social media and its impact on mainstream journalism The rise of social media and its impact on mainstream journalism
The rise of social media and its impact on mainstream journalism
 
Chapter 3 presentation
Chapter 3 presentation Chapter 3 presentation
Chapter 3 presentation
 
Chapter 3 presentation
Chapter 3 presentation Chapter 3 presentation
Chapter 3 presentation
 
Chapter 3 presentation
Chapter 3 presentation Chapter 3 presentation
Chapter 3 presentation
 
Chapter 3 presentation
Chapter 3 presentation Chapter 3 presentation
Chapter 3 presentation
 
The Dragon & The Mouse - Public Affairs and Social Media in China
The Dragon & The Mouse - Public Affairs and Social Media in ChinaThe Dragon & The Mouse - Public Affairs and Social Media in China
The Dragon & The Mouse - Public Affairs and Social Media in China
 
Wave 4
Wave 4Wave 4
Wave 4
 
Wave 4 "power to the people"
Wave 4 "power to the people"Wave 4 "power to the people"
Wave 4 "power to the people"
 
Universal Mc Cann Wave4
Universal Mc Cann Wave4Universal Mc Cann Wave4
Universal Mc Cann Wave4
 

Mehr von Michael Johnston

Marketing Cant Do Innovation
Marketing Cant Do InnovationMarketing Cant Do Innovation
Marketing Cant Do InnovationMichael Johnston
 
Accenture Consumer Electronics Products And Services Usage 09
Accenture Consumer Electronics Products And Services Usage 09Accenture Consumer Electronics Products And Services Usage 09
Accenture Consumer Electronics Products And Services Usage 09Michael Johnston
 
James Warren From Webershandwick
James Warren From WebershandwickJames Warren From Webershandwick
James Warren From WebershandwickMichael Johnston
 
IPA's Advertising In A Downturn
IPA's Advertising In A DownturnIPA's Advertising In A Downturn
IPA's Advertising In A DownturnMichael Johnston
 
Morgan Stanely Report on Internet Trends031808
Morgan Stanely Report on Internet Trends031808Morgan Stanely Report on Internet Trends031808
Morgan Stanely Report on Internet Trends031808Michael Johnston
 
The Experience Economy - Experience Realms
The Experience Economy - Experience RealmsThe Experience Economy - Experience Realms
The Experience Economy - Experience RealmsMichael Johnston
 

Mehr von Michael Johnston (13)

Marketing Cant Do Innovation
Marketing Cant Do InnovationMarketing Cant Do Innovation
Marketing Cant Do Innovation
 
Barcamp presentation
Barcamp presentationBarcamp presentation
Barcamp presentation
 
Accenture Consumer Electronics Products And Services Usage 09
Accenture Consumer Electronics Products And Services Usage 09Accenture Consumer Electronics Products And Services Usage 09
Accenture Consumer Electronics Products And Services Usage 09
 
How To Create An Insight
How To Create An InsightHow To Create An Insight
How To Create An Insight
 
The Art Of Thought
The Art Of ThoughtThe Art Of Thought
The Art Of Thought
 
James Warren From Webershandwick
James Warren From WebershandwickJames Warren From Webershandwick
James Warren From Webershandwick
 
IPA's Advertising In A Downturn
IPA's Advertising In A DownturnIPA's Advertising In A Downturn
IPA's Advertising In A Downturn
 
Brainstorming
BrainstormingBrainstorming
Brainstorming
 
Building a Brand 2.0
Building a Brand 2.0Building a Brand 2.0
Building a Brand 2.0
 
Peak End Rule
Peak End RulePeak End Rule
Peak End Rule
 
Communications Situation
Communications SituationCommunications Situation
Communications Situation
 
Morgan Stanely Report on Internet Trends031808
Morgan Stanely Report on Internet Trends031808Morgan Stanely Report on Internet Trends031808
Morgan Stanely Report on Internet Trends031808
 
The Experience Economy - Experience Realms
The Experience Economy - Experience RealmsThe Experience Economy - Experience Realms
The Experience Economy - Experience Realms
 

Kürzlich hochgeladen

AXA XL - Insurer Innovation Award Americas 2024
AXA XL - Insurer Innovation Award Americas 2024AXA XL - Insurer Innovation Award Americas 2024
AXA XL - Insurer Innovation Award Americas 2024The Digital Insurer
 
ProductAnonymous-April2024-WinProductDiscovery-MelissaKlemke
ProductAnonymous-April2024-WinProductDiscovery-MelissaKlemkeProductAnonymous-April2024-WinProductDiscovery-MelissaKlemke
ProductAnonymous-April2024-WinProductDiscovery-MelissaKlemkeProduct Anonymous
 
Exploring Multimodal Embeddings with Milvus
Exploring Multimodal Embeddings with MilvusExploring Multimodal Embeddings with Milvus
Exploring Multimodal Embeddings with MilvusZilliz
 
Spring Boot vs Quarkus the ultimate battle - DevoxxUK
Spring Boot vs Quarkus the ultimate battle - DevoxxUKSpring Boot vs Quarkus the ultimate battle - DevoxxUK
Spring Boot vs Quarkus the ultimate battle - DevoxxUKJago de Vreede
 
Apidays New York 2024 - The Good, the Bad and the Governed by David O'Neill, ...
Apidays New York 2024 - The Good, the Bad and the Governed by David O'Neill, ...Apidays New York 2024 - The Good, the Bad and the Governed by David O'Neill, ...
Apidays New York 2024 - The Good, the Bad and the Governed by David O'Neill, ...apidays
 
presentation ICT roal in 21st century education
presentation ICT roal in 21st century educationpresentation ICT roal in 21st century education
presentation ICT roal in 21st century educationjfdjdjcjdnsjd
 
Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost Saving
Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost SavingRepurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost Saving
Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost SavingEdi Saputra
 
Web Form Automation for Bonterra Impact Management (fka Social Solutions Apri...
Web Form Automation for Bonterra Impact Management (fka Social Solutions Apri...Web Form Automation for Bonterra Impact Management (fka Social Solutions Apri...
Web Form Automation for Bonterra Impact Management (fka Social Solutions Apri...Jeffrey Haguewood
 
Cyberprint. Dark Pink Apt Group [EN].pdf
Cyberprint. Dark Pink Apt Group [EN].pdfCyberprint. Dark Pink Apt Group [EN].pdf
Cyberprint. Dark Pink Apt Group [EN].pdfOverkill Security
 
Apidays New York 2024 - Passkeys: Developing APIs to enable passwordless auth...
Apidays New York 2024 - Passkeys: Developing APIs to enable passwordless auth...Apidays New York 2024 - Passkeys: Developing APIs to enable passwordless auth...
Apidays New York 2024 - Passkeys: Developing APIs to enable passwordless auth...apidays
 
Why Teams call analytics are critical to your entire business
Why Teams call analytics are critical to your entire businessWhy Teams call analytics are critical to your entire business
Why Teams call analytics are critical to your entire businesspanagenda
 
[BuildWithAI] Introduction to Gemini.pdf
[BuildWithAI] Introduction to Gemini.pdf[BuildWithAI] Introduction to Gemini.pdf
[BuildWithAI] Introduction to Gemini.pdfSandro Moreira
 
Navigating the Deluge_ Dubai Floods and the Resilience of Dubai International...
Navigating the Deluge_ Dubai Floods and the Resilience of Dubai International...Navigating the Deluge_ Dubai Floods and the Resilience of Dubai International...
Navigating the Deluge_ Dubai Floods and the Resilience of Dubai International...Orbitshub
 
Exploring the Future Potential of AI-Enabled Smartphone Processors
Exploring the Future Potential of AI-Enabled Smartphone ProcessorsExploring the Future Potential of AI-Enabled Smartphone Processors
Exploring the Future Potential of AI-Enabled Smartphone Processorsdebabhi2
 
MS Copilot expands with MS Graph connectors
MS Copilot expands with MS Graph connectorsMS Copilot expands with MS Graph connectors
MS Copilot expands with MS Graph connectorsNanddeep Nachan
 
Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME
Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FMECloud Frontiers: A Deep Dive into Serverless Spatial Data and FME
Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FMESafe Software
 
Axa Assurance Maroc - Insurer Innovation Award 2024
Axa Assurance Maroc - Insurer Innovation Award 2024Axa Assurance Maroc - Insurer Innovation Award 2024
Axa Assurance Maroc - Insurer Innovation Award 2024The Digital Insurer
 
Strategies for Landing an Oracle DBA Job as a Fresher
Strategies for Landing an Oracle DBA Job as a FresherStrategies for Landing an Oracle DBA Job as a Fresher
Strategies for Landing an Oracle DBA Job as a FresherRemote DBA Services
 
Manulife - Insurer Transformation Award 2024
Manulife - Insurer Transformation Award 2024Manulife - Insurer Transformation Award 2024
Manulife - Insurer Transformation Award 2024The Digital Insurer
 
MINDCTI Revenue Release Quarter One 2024
MINDCTI Revenue Release Quarter One 2024MINDCTI Revenue Release Quarter One 2024
MINDCTI Revenue Release Quarter One 2024MIND CTI
 

Kürzlich hochgeladen (20)

AXA XL - Insurer Innovation Award Americas 2024
AXA XL - Insurer Innovation Award Americas 2024AXA XL - Insurer Innovation Award Americas 2024
AXA XL - Insurer Innovation Award Americas 2024
 
ProductAnonymous-April2024-WinProductDiscovery-MelissaKlemke
ProductAnonymous-April2024-WinProductDiscovery-MelissaKlemkeProductAnonymous-April2024-WinProductDiscovery-MelissaKlemke
ProductAnonymous-April2024-WinProductDiscovery-MelissaKlemke
 
Exploring Multimodal Embeddings with Milvus
Exploring Multimodal Embeddings with MilvusExploring Multimodal Embeddings with Milvus
Exploring Multimodal Embeddings with Milvus
 
Spring Boot vs Quarkus the ultimate battle - DevoxxUK
Spring Boot vs Quarkus the ultimate battle - DevoxxUKSpring Boot vs Quarkus the ultimate battle - DevoxxUK
Spring Boot vs Quarkus the ultimate battle - DevoxxUK
 
Apidays New York 2024 - The Good, the Bad and the Governed by David O'Neill, ...
Apidays New York 2024 - The Good, the Bad and the Governed by David O'Neill, ...Apidays New York 2024 - The Good, the Bad and the Governed by David O'Neill, ...
Apidays New York 2024 - The Good, the Bad and the Governed by David O'Neill, ...
 
presentation ICT roal in 21st century education
presentation ICT roal in 21st century educationpresentation ICT roal in 21st century education
presentation ICT roal in 21st century education
 
Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost Saving
Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost SavingRepurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost Saving
Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost Saving
 
Web Form Automation for Bonterra Impact Management (fka Social Solutions Apri...
Web Form Automation for Bonterra Impact Management (fka Social Solutions Apri...Web Form Automation for Bonterra Impact Management (fka Social Solutions Apri...
Web Form Automation for Bonterra Impact Management (fka Social Solutions Apri...
 
Cyberprint. Dark Pink Apt Group [EN].pdf
Cyberprint. Dark Pink Apt Group [EN].pdfCyberprint. Dark Pink Apt Group [EN].pdf
Cyberprint. Dark Pink Apt Group [EN].pdf
 
Apidays New York 2024 - Passkeys: Developing APIs to enable passwordless auth...
Apidays New York 2024 - Passkeys: Developing APIs to enable passwordless auth...Apidays New York 2024 - Passkeys: Developing APIs to enable passwordless auth...
Apidays New York 2024 - Passkeys: Developing APIs to enable passwordless auth...
 
Why Teams call analytics are critical to your entire business
Why Teams call analytics are critical to your entire businessWhy Teams call analytics are critical to your entire business
Why Teams call analytics are critical to your entire business
 
[BuildWithAI] Introduction to Gemini.pdf
[BuildWithAI] Introduction to Gemini.pdf[BuildWithAI] Introduction to Gemini.pdf
[BuildWithAI] Introduction to Gemini.pdf
 
Navigating the Deluge_ Dubai Floods and the Resilience of Dubai International...
Navigating the Deluge_ Dubai Floods and the Resilience of Dubai International...Navigating the Deluge_ Dubai Floods and the Resilience of Dubai International...
Navigating the Deluge_ Dubai Floods and the Resilience of Dubai International...
 
Exploring the Future Potential of AI-Enabled Smartphone Processors
Exploring the Future Potential of AI-Enabled Smartphone ProcessorsExploring the Future Potential of AI-Enabled Smartphone Processors
Exploring the Future Potential of AI-Enabled Smartphone Processors
 
MS Copilot expands with MS Graph connectors
MS Copilot expands with MS Graph connectorsMS Copilot expands with MS Graph connectors
MS Copilot expands with MS Graph connectors
 
Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME
Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FMECloud Frontiers: A Deep Dive into Serverless Spatial Data and FME
Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME
 
Axa Assurance Maroc - Insurer Innovation Award 2024
Axa Assurance Maroc - Insurer Innovation Award 2024Axa Assurance Maroc - Insurer Innovation Award 2024
Axa Assurance Maroc - Insurer Innovation Award 2024
 
Strategies for Landing an Oracle DBA Job as a Fresher
Strategies for Landing an Oracle DBA Job as a FresherStrategies for Landing an Oracle DBA Job as a Fresher
Strategies for Landing an Oracle DBA Job as a Fresher
 
Manulife - Insurer Transformation Award 2024
Manulife - Insurer Transformation Award 2024Manulife - Insurer Transformation Award 2024
Manulife - Insurer Transformation Award 2024
 
MINDCTI Revenue Release Quarter One 2024
MINDCTI Revenue Release Quarter One 2024MINDCTI Revenue Release Quarter One 2024
MINDCTI Revenue Release Quarter One 2024
 

Universal Mccann International Social Media Research Wave 3

  • 1. Mar.08 Power to the PeoPle SoCIAl MeDIA trACKer v .3
  • 2. Power to the people - Social Media Tracker Wave 3
  • 3. 3 Welcome to Wave 3 04 Introduction 06 Methodology 10 What is Social Media? 12 Global Snapshot 18 Blogging 34 Social Networking 48 Sharing Content 56 Consuming Content 76 Final Word