Our team of SAP specialists have a broad base of skills and experience that provide you with the best license optimization possible. • Access to SAP licensing and product specialists with years of industry and hands-on large enterprise project experience. • Commercial and contractual know-how of SAP licensing with tried and tested negotiation experience. • SAP contract and product use rights specialists. • SAP security and basis technicians specializing in licensing and user optimization.

1. Our service offerings provide in-depth analysis and best-in-class review of high risk
areas like Indirect Access, Extended Soware Rights, and Non-SAP contracts.
SAP
License Services
Effective Entitlement Position
(EEP)
Cost Savings Likelihood
40%-60%
• Comprehensive Entitlement & Maintenance Baseline.
• Commercial & Security Risk Review.
• No 3rd party Tools Required.

2. Usage Analysis &
Optimization
Cost Savings Likelihood
60%- 80%
• SAP Risk and Opportunity modeling
• SAP Contract Negotiation and Strategy
• SAP Audit Preparedness and Audit Support
• SAP Run Configuration
Run &
Maintain
Indirect Access &
Non-SAP Contracts
• Identify Shelf Ware & Underutilization.
• Pre and Post audit preparation
• Merger & Acquisition review
Cost Savings Likelihood
85%- 95%
• Detailed System & Business Process Analysis
• Tool Qualification & Installation.
• Named Users and Engine optimization.
• Contract optimization.
• Learning and Training.
• Business Transformation support.
• Detailed usage and risk review of indirect
access.
• SAP Acquired Contracts Review(BOBJ,
SYBASE, HYBRIS, ARIBA)
• SAP HANA Readiness
• Industry best practice benchmarking.
Cost Savings Likelihood
80%- 90%

3. Crayon Difference
Our team of SAP specialists have a broad base of skills and experience that
provide you with the best license optimization possible.
• Access to SAP licensing and product specialists with years of industry and hands-on large enterprise project experience.
• Commercial and contractual know-how of SAP licensing with tried and tested negotiation experience.
• SAP contract and product use rights specialists.
• SAP security and basis technicians specializing in licensing and user optimization.
Crayon is the global leader in Software Asset Management (SAM) and Volume Licensing Services. We are trusted
advisors to the world’s leading organizations. We help our clients truly optimize their licensing estate.
We take a consultative approach to understanding our customers’ requirements by simplifying the management of
software assets and identifying opportunities for cost savings, while maintaining a compliant state. Optimizing your
technology solutions can offer increased benefits by ensuring that you only deploy what you need, when you need it.
Deploying technology often means complex license requirements and this is where effective SAM processes can really
help. Crayon can offer your organization a broad range of SAM Services which enable organizations to mitigate their risk
by establishing effective license management and therefore realize an ROI within weeks of the initial engagement.
For more information about Crayon and how
we can help your business visit us at:
www.crayon.com/nl
or call Marco Gravesteijn at +31 (0)6 507 307
10

4. About Crayon Group
Our Mission is Our Vision
“Where there is
no vision there is
no hope”
George Washington Carver
Crayon’s mission is to support our clients by
optimizing their ROI from complex technology
Global leader in SAM, Cloud
& Volume Licensing and
associated consulting services
Unique methodology
to deliver on our mission
We optimize our client’s
technology estate within
the hybrid cloud world
An experienced advisor
with a proven track record

5. Why Crayon for SAM?
Crayon: Global leadership in SAM
• Comprehensive service catalogue
• Well proven concepts and methodology
• Efficient project models
• Aligned with ISO and ITIL standards
• Best practice
• Efficient delivery
• High quality
• Documentation of ROI
• More than 400 SAM Consultants globally at
a total team of 1.000
• More than 100 resources certified IAITAM
CSAM
• Specialists within all commercial software
publishers license metrics
• Technical specialist on all major SAM tools
• Access to best resources
• Delivery local or global
• Scalability
• More that 15 years of delivering SAM
• High customer satisfaction
• Customer references within all sectors
• Customer retention >98%
• Documented of customer cost savings
• Proven track record
• Best Practice
• Confidence and security
Facts
Customer Value
Resources & competencies Concepts & methodology Experience & track record
Clear focus on customer value

6. Crayon Group – Global Business Footprint
`
USA
• Crayon US
Nordics
• Crayon Norway
• Crayon Iceland
• Crayon Sweden
South East Asia
• Crayon Singapore
• Crayon Malaysia
• Crayon Philippines
• Crayon Indonesia
Southern
Europe
• Crayon France
• Crayon Spain
• Crayon Portugal
Middle East
• Crayon Arabia
(Saudi Arabia)
• Crayon UAE
India
• Crayon India
• Kryptos Networks
• SARC countries
Mid Europe
• Crayon UK
• FAST (UK)
• Crayon Austria
• Crayon Germany
• Crayon Netherlands
• Crayon Denmark
• Crayon Finland
Our objective is to serve our clients where ever in the world they are based

7. Any Questions?
Customers often
spend more on
software than what is
necessary based on
what they use, and
plan to roll out
Products
CONSULTING - SOLUTIONS
Crayon Benelux
IJsbaanpad 9-11,
1076CV Amsterdam,
The Netherlands
+31 (0)20 262 6511
infonl@crayon.com
THANK YOU FOR YOUR ATTENTION
Contact details:
Marco Gravesteijn, Sales Consultant
+31 (0)6 507 307 10
Johan West, Managing Director
+31 (0)6 229 304 92
July 2016 Crayon Facts and SAM

8. Any questions?
Heeft u nog vragen?
Back-up slides

9. Crayon SAM Service Offers
SAM Risk & Reward
SAM Maturity Analyse
SAM Business Case
MS SAM Assessment
SAMaaS Cloud-iQ - Enterprise
SAM-iQ
Process design, Audit Support, Scenario Analysis, Microsoft Baseline, Oracle Baseline, IBM Baseline, SAP Optimization, SPLA
Compliance, Training, Project Management, Interim Services, Senior Consultancy etc.
SAMaaS Cloud-iQ - Custom
SAMaaS Cloud-iQ - Standard

10. Crayon SAM Maturity Analysis
The fastest, most direct and most cost
efficient road to building an end-to-end
SAM set-up
Crayon SAM program is a framework for
implementing of SAM best practices.
Access to comprehensive templates, and
measurement against best practice.
Mapping “current
state”
• Analyzing current situation
and capability:
• Policies
• Processes
• Roles and
responsibilities
• Tools
• Conduction analyze:
• Workshop,
• Interviews
• Data collection
Providing an
assessment report and
benchmark
Resulting in….
 Bringing all stakeholder
“on the same page”
 Providing a foundation
for the customers
internal Business Case
for doing SAM
 Providing a foundation to
scope and implement
SAM efficiently
 Pin point the issues that
should be subject for KPI
and CSF´s to measure
the SAM effort result
Output report:
• Current state
• Benchmark
• ROI
• Recommendations
• Specific plan for actions

11. Crayon SAM Training
The fastest, most direct and most cost
efficient road to building an end-to-end
SAM set-up
Crayon SAM program is a framework for
implementing of SAM best practices.
Access to comprehensive templates, and
measurement against best practice.
With five key modules to choose from, all of the carefully developed Crayon SAM
training courses will provide you with an official IAITIAM accreditation and will
allow you to develop core competencies in Information Technology Asset
Management (ITAM), crucial for maximising the ROI from investments into your IT
infrastructure.
• Class Room trainings in 12 different location worldwide
• Experienced trainers with top-rating from IAITAM
• Competency levels range from Foundation to Advanced
• Training course duration range from 2-5 days
• Examination at the end of each course
July 2016 Crayon Facts and SAM