1. UNCLASSIFIED
KSJOC Social Network
Expanding Our Capabilities for
Near-Real time Situational Awareness
Joint Operations Center
785-274-1117
UNCLASSIFIED

2. UNCLASSIFIED
Concept of Operation
• KS JOC develop social network accounts that
provides near-real time situational awareness to a
larger scale of subscribers (followers).
• Incorporate twitter feeds from current Scouts.
• Current Scouts would have the option to create a
specific account separate from their personal
account.
• The KS JOC would follow those scout’s accounts,
and the scouts would follow the JOC account.
Joint Operations Center
785-274-1117
UNCLASSIFIED

3. UNCLASSIFIED
Requirements
• Contact Information
– Facebook – AKO email address and a mailing address for the unit.
– Twitter – email address only.
• Terms of use statement
– Each social media presence must have a terms of use statement that
informs visitors of what is authorized when interacting on the platform.
This terms of use statement should include a general disclaimer, privacy
and security disclaimers, and copyright and trademark disclaimer,
moderate presence disclaimer and a Freedom of Information Act notice.
(goo.gl/ySaQx)
Joint Operations Center
785-274-1117
UNCLASSIFIED

4. UNCLASSIFIED
Training Requirements
ALARACT – Army Operations Security Training for
External Official Presence Sites
• Social media managers - JOC (per Army Social
Media Handbook 2012)
– Social Media and Operations Security Training Course
• ia.signal.army.mil/sms.asp
– DISA Social Networking Class
• iase.disa.mil/eta/sns_v1/sn/launchPage.htm
Joint Operations Center
785-274-1117
UNCLASSIFIED

5. UNCLASSIFIED
Benefits
• Scouts could provide real-time information to the
JOC.
• JOC could provide real-time information to
anyone subscribed to accounts.
• Photos and short information could be instantly
transmitted across the state from virtually any
platform, ie cell phones, computers, laptops,
tablets, etc.
Joint Operations Center
785-274-1117
UNCLASSIFIED

6. UNCLASSIFIED
Drawbacks
• Would be limited to technologically inclined
scouts to provide the feeds of information.
• Scouts would be required to use their personal
devices without compensation.
• Require additional training requirements to JOC
personnel.
Joint Operations Center
785-274-1117
UNCLASSIFIED

7. UNCLASSIFIED
Design Concept
NOAA DHS
Scouts
Scout
Kansas News
Networks
KSJOC FEMA
COP Twitter
KS JOC
Social
Network
JOC TECHS
JOC
SUPERVISOR
KSJOC
Facebook
Twitter Facebook
DOMS
Users Users
Joint Operations Center
785-274-1117
UNCLASSIFIED

8. UNCLASSIFIED
Specs for Twitter
• Naming conventions would need to be enforced.
– Suggestion: Username => NGKS_Lname_Fname
• Additional resources that could be followed to
provide SA:
– @StormPrediction
– @KAKEweather
– @femaregion7
– @NoradNorthcom
– @KansasGuard
Joint Operations Center
785-274-1117
UNCLASSIFIED

9. UNCLASSIFIED
Way Forward
• Other platforms could be utilized for training,
such as Slide Share, Vimeo, etc.
• Utilization of handheld devices to provide
reporting requirements to JOC via alternative
networks.
• Virtual Classroom training environments could be
developed for exercises/training purposes.
Joint Operations Center
785-274-1117
UNCLASSIFIED

10. UNCLASSIFIED
Outcome Goals
• Establish a platform for Scout Network to provide
Near-Realtime SA to KSJOC.
• KSJOC provide open source unclassified
situational awareness to a larger targeted
audience.
Joint Operations Center
785-274-1117
UNCLASSIFIED

11. UNCLASSIFIED
Annex A
Checklist for OPSEC
 Designate members of the team responsible for posting content to the official online
presence and make sure those individuals are current on all OPSEC training.
 Make sure all content is submitted to and approved by the commander or the organization’s
release authority prior to posting.
 Make sure all content is posted in accordance with organization public affairs guidance and
Army regulations.
 Monitor social media presence and make sure external social media users are not posting
sensitive information on our official presence. Monitor wall and comments posted.
 Produce training materials and conduct regular social media OPSEC training within our team
and with scout network.
 Distribute social media OPSEC training to the families of Soldiers. It is important to keep
them just as informed and up-to-date as the soldiers in our unit.
 Be vigilant. Never become complacent when it comes to OPSEC. Check social media
presences within our organization for OPSEC violations. Never stop working to protect
OPSEC. Once the information is out there, it can’t be taken back.
Joint Operations Center
785-274-1117
UNCLASSIFIED

12. UNCLASSIFIED
Annex B
Checklist for Establishing an Official Army Social Media Presence
 Get command approval (Delegation of Authority memo)
 Study Army social media policy and read Army resources – Before starting with
social media, it is important to understand Army social media policy. Resources
can be found at www.slideshare.net/USArmySocialMedia.
 Determine goals
 Determine audience
 Research and select social media platforms
 Select name and branding information per Army SOP –
www.slideshare.net/USArmySocialMedia/army-social-media-standard-operating-
procedure-standardization and www.usarmybrandportal.com or
www.army.mil/create
 Draft content strategy
 Determine site management strategy
 Develop policies and training
Joint Operations Center
785-274-1117
UNCLASSIFIED