3. What is e-Commerce ?
• Remote commercial transactions
• Electronic or digital interfaces
• Multi-channel and multi-protocol
• Main remote sales channel
5. What can I do with it ?
On Author:
• Product Import
• Catalog Management
• Segmentation
On Publish:
• Session Management
• Personalization
• Search
16. The Bad Guys
• Dynamic Content (price, availability)
• Customer Specific Information (context information)
• Sensitive Information (checkout information)
• Transactions (cart and account operations, checkout)
20. It can happen EVERYWHERE
• Navigation and facets
• Dynamic Pushes and Cross-Sells, Offers and
Promotions
• Product Visibility and Prices
• Sensitive information