This is a basic overview of Google Search. It also includes discussion about criticism Google has received due to privacy issues and fun easter eggs hidden within Google Search.

1. Presentation created by Meme Ellis

2. The Birth of Google
• 1996- Larry Page & Sergey Brin built a search engine
called “BackRub” in 1996
• 1997- The two decided to change the search engine
name to Google
• 1998- Google was founded

3. How Google Search Works
http://www.youtube.com/watch?v=BNHR6IQJGZs

4. Google Facts
• The name originated due to a misspelling of “Googol”
• Google has more than 1 billion unique visitors per month
• 97% of their revenue comes from advertisements:
• http://www.wordstream.com/articles/most-expensive-keywords
• The Hot Searches from today (March 5, 2012) at 3:50 pm:

5. Backlash/Criticism
• Nicholas Carr asked, “Is Google Making Us
Stupid?” (81% of long-term experts said no)
• Consumer Watchdog is Anti-Google
• France states that the new privacy rules may be
violating European Law
• Claim they can fine up to $400,000 for privacy
breaches

6. New Privacy Policy

7. What Does This Mean?
• Took 60 individual privacy policies and combined them
into one policy to span all of their products
• Experts believe users will not see much of a difference
• This new policy does not allow Google to gather more
information about its users
• It does allow Google to do more with the information
already collected by merging data from all the Google
services that were used

8. Questions to Discuss
• Why do you choose to use or not use Google Search?
• Does the new privacy policy change your mind about
using Google? Why?
• How successful do you think Motorola will be under
Google’s wing?

9. Google Easter Eggs
1. Open a Firefox or Chrome window
2. Go to http://www.google.com
3. Search:
• tilt
• z or r
• recursion
• google pirate & press “I’m Feeling Lucky”
• google gravity & press “I’m Feeling Lucky”
• find chuck norris & press “I’m Feeling Lucky”

10. Future: Google Glasses
• Google expects to begin selling eyeglasses that will
project information onto the lenses by the end of this
year
• Will be projecting information, entertainment, and
advertisements
• Powered by Android software
• Features include GPS, motion sensors, camera, and
audio inputs/outputs

11. Works Cited
Anderson, Janna Quitney, Elon University, Lee Rainie, and Pew Internet & American Life Project. "Does Google
Make Us Stupid? ." Pew Research Center. N.p., n.d. Web. 12 Feb. 2012. <http://pewresearch.org/pubs/1499/
google-does-it-make-us-stupid-experts-stakeholders-mostly-say-no>.
Bertolucci, Jeff. "Google's Top Easter Eggs, Gags, and Hoaxes: 2011 Edition | PCWorld." PCWorld. N.p., n.d. Web.
5 Mar. 2012. <http://www.pcworld.com/article/217752/
googles_top_easter_eggs_gags_and_hoaxes_2011_edition.html>.
Bilton, Nick. "Behind the Google Goggles, Virtual Reality." The New York Times. N.p., n.d. Web. 2 Mar. 2012.
<http://www.nytimes.com/2012/02/23/technology/google-glasses-will-be-powered-by-android.html?
_r=1&scp=4&sq=google&st=cse>.
Bosker, Bianca . "Google Privacy Policy Changing For Everyone: So What's Really Going To Happen?." The
Huffington Post. N.p., n.d. Web. 2 Mar. 2012. <http://www.huffingtonpost.com/2012/02/29/google-privacy-
policy-changes_n_1310506.html?>.
Bullas, Jeff. "50 Amazing Facts and Figures About Google | Jeffbullas's Blog." Social Media Marketing and
Blogging. N.p., n.d. Web. 2 Mar. 2012. <http://www.jeffbullas.com/2011/05/16/50-amazing-facts-and-figures-
about-google/>.

12. Works Cited
Efrati, Amir. "Google Notches One Billion Unique Visitors Per Month - Digits - WSJ." WSJ Blogs . N.p., n.d. Web. 2
Mar. 2012. <http://blogs.wsj.com/digits/2011/06/21/google-notches-one-billion-unique-visitors-per-month/>.
"Google." Google. N.p., n.d. Web. 2 Mar. 2012. <http://www.google.com>.
"Google Trends: Mar 5, 2012." Google. N.p., n.d. Web. 5 Mar. 2012. <http://www.google.com/trends/hottrends?
sa=X>.
Krazit , Tom . "An inside look at Google's loudest critic | Relevant Results - CNET News." Technology News -
CNET News. N.p., n.d. Web. 12 Feb. 2012. <http://news.cnet.com/8301-30684_3-20024449-265.html>.
"Overview ." Google. N.p., n.d. Web. 2 Mar. 2012. <http://www.google.com/intl/en/about/company/>.
Pfanner, Eric. "France Says Google Privacy Plan Likely Violates European Law." The New York Times . N.p., n.d.
Web. 2 Mar. 2012. <http://www.nytimes.com/2012/02/29/technology/france-says-google-privacy-plan-likely-
violates-european-law.html?scp=2&sq=google&st=cse>.
"Policy & Principles ." Google. N.p., n.d. Web. 2 Mar. 2012. <https://www.google.com/policies/>.
"The Top 20 Most Expensive Keywords in Google AdWords Advertising | WordStream." WordStream Internet
Marketing Software. N.p., n.d. Web. 2 Mar. 2012. <http://www.wordstream.com/articles/most-expensive-
keywords>.