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Strategic Planning



        Basic Training on Conservation Trust Funds
Cape Town, South Africa    March 31 – April 2, 2009
A Strategic Plan…

translates a fund’s broad vision and mission
statements into specific goals, objectives and
activities over a long-term (5-8) year period).
Amazon Region Protected Areas Program - ARPA




Ten Year Objectives (2002 – 2012):
   Protect 500,000 Km2 (50 million hectares) of the
   Amazon in a representative and well-managed
   system of protected areas.
   Establish an endowment fund to cover long-term
   recurrent management costs.
Key Strategic Issues
•Linkages to national and regional environmental
plans and strategies
•Program themes and focus: strategic impact,
science-based priorities, feasibility
•Criteria for eligible grants and beneficiaries
•Operational and Program Needs and Costs
•Time-line – phased approach
•Financial planning and fundraising strategy
Criteria for “Ridges to Reef”
                         Program Selection
• Programmatic leverage /         • Issues of urgency /
  scalability. Conservation         importance. The programs
  programs should tackle            should address urgent and
  ecological threats at a scale     important problems; the
  which is relevant for the         magnitude of the
  long term.                        envisioned program should
                                    match the magnitude of the
• Capacity. Organizations “on       problem.
  the ground” should possess
  the skills, influence and       • Efficiency. Programs should
  means to implement the            have the potential to
  conservation programs in          leverage relatively small
  question.                         funding to achieve a
                                    disproportionately
                                    significant impact.
Strategic Plan is guided by:
• CTF’s Vision, Mission Statement, Legal statutes

• Prepared by staff and technical experts

• Wide stakeholder consultation, often
  facilitated by strategic planning consultant

• Adopted by Board
Tools for Strategic Planning
• Logical framework approaches at the
  overall program level to identify impacts
  and indicators
• Results chain exercises to identify
  actions to achieve desired outcomes
• Financial planning linked to program
  management planning

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E Strategic Planning

  • 1. Strategic Planning Basic Training on Conservation Trust Funds Cape Town, South Africa March 31 – April 2, 2009
  • 2. A Strategic Plan… translates a fund’s broad vision and mission statements into specific goals, objectives and activities over a long-term (5-8) year period).
  • 3. Amazon Region Protected Areas Program - ARPA Ten Year Objectives (2002 – 2012): Protect 500,000 Km2 (50 million hectares) of the Amazon in a representative and well-managed system of protected areas. Establish an endowment fund to cover long-term recurrent management costs.
  • 4. Key Strategic Issues •Linkages to national and regional environmental plans and strategies •Program themes and focus: strategic impact, science-based priorities, feasibility •Criteria for eligible grants and beneficiaries •Operational and Program Needs and Costs •Time-line – phased approach •Financial planning and fundraising strategy
  • 5. Criteria for “Ridges to Reef” Program Selection • Programmatic leverage / • Issues of urgency / scalability. Conservation importance. The programs programs should tackle should address urgent and ecological threats at a scale important problems; the which is relevant for the magnitude of the long term. envisioned program should match the magnitude of the • Capacity. Organizations “on problem. the ground” should possess the skills, influence and • Efficiency. Programs should means to implement the have the potential to conservation programs in leverage relatively small question. funding to achieve a disproportionately significant impact.
  • 6. Strategic Plan is guided by: • CTF’s Vision, Mission Statement, Legal statutes • Prepared by staff and technical experts • Wide stakeholder consultation, often facilitated by strategic planning consultant • Adopted by Board
  • 7. Tools for Strategic Planning • Logical framework approaches at the overall program level to identify impacts and indicators • Results chain exercises to identify actions to achieve desired outcomes • Financial planning linked to program management planning