Mobile Statistics 2013

1. STUNNING
MOBILE
STATISTICS
The Past, Present, And Future Outlook Of Mobility
@ValaAfshar, @akafel

2. The first transistor
was invented at Bell
Laboratories in
1947
.
http:/
/www.corp.att.com/history/milestone_1947b.html

3. In 1959, the microchip
brought us the rise of the
“smaller but more powerful.”
http:/
/www.computerhistory.org/semiconductor/timeline/1959-Noyce.html

4. Today’s average mobile phone
is more powerful than the PCs
that sent two astronauts to
the moon in 1969.
http:/
/www.nasa.gov/audience/foreducators/diypodcast/rocket-evolution-index-diy.html

5. The Intel 4004 processor held
2,300 transistors in 1971.
The Xbox One chip holds
5 billion
in 2013.

6. The first mobile phone
call was placed in 1973.
http:/
/inventors.about.com/cs/inventorsalphabet/a/martin_cooper.htm

7. First commercial cellular
network was launched by
NTT in Japan in 1979.

8. First multinational cellular
network was the Nordic
Mobile Telephony in 1981.
It even supported roaming.
http:/
/bit.ly/1bppx7F

9. Motorola introduced the
first commercial mobile
phone in the US in 1983.
The DynaTAC 800X was
retailed at $3,995.
http:/
/www.motorola.com/us/Corporate-Motorola-History-Timely-Achievement.html

10. DynaTAC 800X had a talk
time of 30 minutes and
took 10 hours to charge.
http:/
/inventors.about.com/cs/inventorsalphabet/a/martin_cooper.htm

11. Though it was not a phone, the
BlackBerry 850 was the first
handset released by RIM in 1999.

12. Globally, there are 7 billion mobile phones,
1.5 billion are smartphones.
There were just 12 million
users 23 years ago.
http:/
/mobithinking.com/mobile-marketing-tools/latest-mobile-stats/a

13. Simon Personal Communicator
was the first “smartphone.”
Simon was designed by IBM in
1993 and retailed for $899.
http:/
/www.businessweek.com/articles/2012-06-29/before-iphone-and-android-came-simon-the-first-smartphone

14. 2002 is known for the birth of
the modern smartphone.
RIM shipped its first BlackBerry
with phone features.
http:/
/www.technologyreview.com/news/427787/are-smart-phones-spreading-faster-than-any-technology-in-human-history/

15. But only 715,000
smartphones were
sold between
2002 and 2006.
http:/
/www.technologyreview.com/news/427787/are-smart-phones-spreading-faster-than-any-technology-in-human-history/

16. The iPhone was released
in 2007 and sold 1 million
devices in 74 days.
It took 2 years to sell 1 million iPods.
http:/
/www.apple.com/pr/library/2007/09/10Apple-Sells-One-Millionth-iPhone.html

17. Towards the start of 2013 – there were
6.8 billion phones, but only 3.2 billion
people in the world have them.
Out of
7.1 billion people.
http:/
/www.atkearney.com/documents/10192/760890/The_Mobile_Economy_2013.pdf

18. Smartphones are expected
to outsell feature phones this
year for the first time ever.
http:/
/www.gartner.com/newsroom/id/2335616

19. 90% of US employees used
their personal device for
work purposes in 2013.
http:/
/www.eweek.com/mobile/byod-taking-over-business-but-security-issues-persist/

20. The new A7 processor in the
iPhone 5s has more than 1
billion transistors and a 64-bit
desktop class architecture.
That’s 40x faster than the
original iPhone.
http:/
/www.engadget.com/2013/09/10/apple-unveils-64-bit-a7-chip/

21. We spend nearly 40%
of our Internet time on
our mobile devices.
http:/
/marketingland.com/report-nearly-40-percent-of-internet-time-now-on-mobile-devices-34639

22. 1.6 billion phones have
Mobile Broadband.
http:/
/www.atkearney.com/documents/10192/760890/The_Mobile_Economy_2013.pdf

23. 41% of households worldwide
are connected to the Internet.
http:/
/www.itu.int/en/ITU-D/Statistics/Documents/facts/ICTFactsFigures2013.pdf

24. There were 62 million LTE
subscribers in late 2012.
Subscribers grew to 150
million less than a year later.
http:/
/allthingsd.com/20131111/more-than-half-of-mobile-phones-bought-worldwide-were-smartphones-last-quarter/

25. More than 38% of US
households are wireless-only.
Mobile broadband is creating
a wireless-only world.
http:/
/www.ctia.org/your-wireless-life/how-wireless-works/wireless-quick-facts

26. 34% of mobile Internet subscribers
use their phones as their primary
Internet device in the US.
http:/
/pewinternet.org/Reports/2013/Cell-Internet.aspx

27. By the end of 2013, Mobile broadband
subscriptions will reach
2.1 billion.
http:/
/www.itu.int/en/ITU-D/Statistics/Documents/facts/ICTFactsFigures2013.pdf

28. There are over 2 million apps at
Google Play and Apple’s App Store.
50 billion Apple and 48 billion
Google have been downloaded.
http:/
/www.forbes.com/sites/tristanlouis/2013/08/10/how-much-do-average-apps-make/

29. Although there are many apps
available, 65% of shoppers prefer
the mobile site over the app.
IDG Enterprise Marketing

30. Worldwide, mobile app users stood at 1,186
million in at the beginning of 2013.
Expected to reach 4.4B by the end of 2017.
http:/
/mobithinking.com/mobile-marketing-tools/latest-mobile-stats/e#appusers

31. Wi-Fi
Wi-Fi 01
Wi-Fi 02
Ask to Join Networks
The majority of enterprises
are creating business apps
for both consumers (60%)
and employees (56%.)
http:/
/www.idgenterprise.com/in-byod-discussions-security-is-key

32. 80% of consumers plan to participate in
mobile commerce within the next year.
A 14% increase from where we are today.
http:/
/www.inmobi.com/inmobiblog/2013/02/27/inmobi-releases-second-wave-of-mobile-media-consumption-survey-global-results/

33. 47% of users prefer mobile because it’s
“easy to use” and “constantly with them.”
28% say it’s a more private way to
consume information and communicate.
Wi-Fi
iF-iW
http:/
/www.inmobi.com/inmobiblog/2013/02/27/inmobi-releases-second-wave-of-mobile-media-consumption-survey-global-results/
Wi-Fi 01

34. 30% of mobile shoppers
abandon a transaction
if the experience is not
optimized for mobile.
http:/
/www.mobify.com/go/50-mobile-commerce-stats/

35. For every 100 milliseconds
in load time, sales
decrease by 1%.
http:/
/www.mobify.com/go/50-mobile-commerce-stats/

36. 57% of mobile customers will
abandon your site if they have to
wait 3 seconds for a page to load.
http:/
/www.akamai.com/html/about/press/releases/2010/press_061410.html

37. Smartphone customers spend
an average of 115 minutes per
week using social networking
apps on their device.
http:/
/www.jdpower.com/consumer-ratings/electronics/ratings/809201510/2013-Wireless+Smartphone+Satisfaction+Study/index.htm

38. All age groups are using
smartphones.
Even 38% of
2-year-olds
use mobile devices.
http:/
/www.entrepreneur.com/article/229640

39. Mobile phones are projected to
consume more mobile data
this year than PCs, tablets
and other devices.
http:/
/allthingsd.com/20131111/more-than-half-of-mobile-phones-bought-worldwide-were-smartphones-last-quarter/

40. Over 147 million people in
the US own smartphones.
That’s a 62 % mobile
market penetration.
http:/
/www.comscore.com/Insights/Press_Releases/2013/11/

41. 58% of US smartphone users
spent most of their time on
entertainment apps.
http:/
/techcrunch.com/2013/04/03/apps-vs-mobile-web/

42. Wi-Fi
Facebook ranked as the top
smartphone app, reaching over
Wi-Fi 01
74% ofWi-Fi 02 app audience.
the
Ask to Join Networks
http:/
/www.comscore.com/Insights/Press_Releases/2013/11/comScore_Reports_September_2013_U.S._Smartphone_Subscriber_Market_Share

43. Facebook has 1.19 billion
active users.
LinkedIn has 259 million and
Twitter has 232 million.
http:/
/www.forbes.com/sites/georgeanders/2013/11/07/a-twitter-user-is-worth-110-facebooks-98-linkedins-93/

44. The most frequently
used app in the world
is Google Maps.
Followed by Facebook and YouTube.
http:/
/mashable.com/2013/08/05/most-used-smartphone-apps/

45. Time it took to reach 50 million users.
Radio – 38 yrs
Television – 13 yrs
Internet – 4 yrs
Facebook – 3.5 yrs
Instagram – 6 months
Angry Birds – 35 days
http:/
/www.localytics.com/blog/2013/mobile-statistics/

46. 01
02
Tablets will almost out
ship all other PC form
factors combined.
oin Networks
This will form 50% of the
total client PC market.
http:/
/www.canalys.com/newsroom/tablets-make-50-pc-market-2014

47. This year, mobile consumers
own an average of 3.9
connected devices.
That’s a 67% increase from 2011.
http:/
/www.jiwire.com/wp-content/uploads/2013/11/JiWire_Insights_Q3_2013.pdf

48. 54% of users discover mobile ads via apps.
40% on search engines, 27% on retailer
websites and 23% on a video website.
http:/
/www.inmobi.com/inmobiblog/2013/02/27/inmobi-releases-second-wave-of-mobile-media-consumption-survey-global-results/

49. Wi-Fi
Wi-Fi 01
Wi-Fi 02
Total traffic volumes from
2012 ALONE exceed all
previous years COMBINED.
Ask to Join Networks
http:/
/www.atkearney.com/documents/10192/760890/The_Mobile_Economy_2013.pdf

50. Data is projected to grow 66% through
2017 to 11.2 Exabytes per month.
That’s the equivalent
to more than 5 billion
hours of HD video.
http:/
/www.atkearney.com/documents/10192/760890/The_Mobile_Economy_2013.pdf

51. Wi-Fi
Wi-Fi 01
Wi-Fi 02
Since mobile devices
are bandwidth hogs,
71% of all wireless
traffic is via Wi-Fi.
Ask to Join Networks
http:/
/www.computerweekly.com/news/2240207492/Mobile-operators-ready-to-embrace-Wi-Fi

52. 67% of North America
businesses are interested
in using advanced
analytics to improve
business operations.
http:/
/reports.informationweek.com/abstract/81/11715/Business-Intelligence-and-Information-Management/Research:-2014-Analytics

53. Read more about business tech and mobile insights at
HuffingtonPost.com/Vala-Afshar/
and
Twitter.com/ValaAfshar
Twitter.com/akafel
Thanks to @akafel, @carey_mercier, @Gus_Carlson, @Cam_Marchand and @JimMacLeod