This was a social media plan I developed during my internship at Preferred Public Relations for our client Sumita Beauty. This was used during the month of July.

1. Facebook – July
1. Enroll in our loyalty program to earn points for each dollar you spend! Ask your
Sumita Beauty technician about it today!
2. Our Face and Eye cream is your best defense against the dry, desert climate. Enjoy
moisturized skin all summer long!
3. Come join us for Happy Hour! Enjoy $9 brow threading every Tuesday and
Wednesday from 2-5 pm!
4. Exercise your freedom to have gorgeous brows! It’s Happy Hour at Sumita Beauty
-- $9 brow threading today from 2-5 pm! Happy 4th of July!
5. Take off the day and feel refreshed when you use Sumita Beauty Make Up
Remover Wipes!
6. Sumita Beauty is proud to introduce the Art of Waxing and the Art of Skin care to
our Las Vegas location!
7. What makes you feel the most beautiful? A great pair of shoes, a compliment from
a stranger, flawless make-up?
8. Chlorine, sand, and sun – oh my! Rejuvenate your summer skin with a Detoxifying
Facial Mask from Sumita Beauty!
9. Excess oil and dead skin can dampen anyone’s look. Exfoliate and detoxify your
skin with our Restoring Facial Tonic for a bright, fresh face!
10. Celebrate Happy Hour with Sumita Beauty and enjoy $9 brow threading today
from 2-5 p.m.!
11. Come join us for Happy Hour! Enjoy $9 brow threading every Tuesday and
Wednesday from 2-5 p.m.!
12. “The beauty of a woman must be seen from in her eyes.” -Audrey Hepburn
Accent your eyes and enhance your beauty with brows by Sumita Beauty!
13. Worried that bad beauty luck will strike this Friday the 13th ? Stop by Sumita
Beauty and leave superstition behind when you enjoy one of our many treatments!
14. The solution for blemish-prone skin is clear! Feel confident and cleansed with
Sumita Beauty’s Spot Off Acne Treatment!
15. Want to work Sumita Beauty into your schedule? We’re open 7 days a week,
Monday through Saturday 10 a.m.- 9 p.m., Sundauy 11 a.m.- 7 p.m.!

2. 16. Do your eyes look as tired as Monday feels? Reawaken your peepers with our
Puffy Eye Cream!
17. Come join us for Happy Hour! Enjoy $9 brow threading every Tuesday and
Wednesday from 2-5 pm!
18. Celebrate Happy Hour with Sumita Beauty and enjoy $9 brow threading today
from 2-5 p.m.!
19. Sumita Beauty is now offering free under arm waxing to new customers with the
purchase of a bikini or Brazilian wax!
20. Beauty is power; a smile is its sword. – Charles Read Sumita Beauty has all of the
tools you need to feel strong and beautiful everyday!
21. Don’t hit the pool without a smooth pair of gams! Leg waxing starts at just $30 at
Sumita Beauty!
22. The Summer Olympics begin today! When it comes to beauty, we can help you go
for the gold Sumita Beauty! #London2012
23. Headed to a tropical destination this weekend? Get ready to shine in the sand
with a Brazilian, bikini or leg waxing from Sumita Beauty!
24. Celebrate Happy Hour with Sumita Beauty and enjoy $9 brow threading today
from 2-5 pm!
25. Come join us for Happy Hour! Enjoy $9 brow threading every Tuesday and
Wednesday from 2-5 p.m.!
26. Sometimes a small change can make all the difference! Make the switch to
Sumita Beauty ‘s wide range of cosmetic products - pencils, concealer, eye makeup
and more!
27. What is the most beautiful place you’ve visited on a summer vacation?
28. Sumita Beauty is proud to introduce the Art of Waxing and the Art of Skin care to
our Las Vegas location!
29. Today is national Hammock Day! Come relax and let one of our technicians
pamper you on this lazy summer afternoon at Sumita Beauty!
30. Want to mark your summer occasion with something special? Enjoy a
masterfully-crafted body art design from Sumita Beauty The Art of Mehndi experts!
31. Celebrate #HappyHour with Sumita Beauty and enjoy $9 brow threading today
from 2-5 p.m.!