Media Life is a course intended for undergraduate students across campus. Its goal is to make people aware of the role that media play in their everyday life. The key to understanding a "media life" is to see our lives not as lived WITH media (which would lead to a focus on media effects and media-centric theories of society), but rather IN media (where the distinction between what we do with and without media dissolves).

2. media using is media making

3. bottom-up convergence culture

5. Web 2.0: social media, user-generated content

10. The People Formerly Known As The Audience

11. writing and UGC: blogs

12. writing and UGC: wikis

13. audio and UGC: podcasts

14. audio and UGC: audioblogs

15. video and UGC: the YouTube phenomenon

16. Have you ever uploaded a video to YouTube (or a similar videosharing website)? Yes 55% No 45%

17. games and UGC: machinema

18. games and UGC: mods

21. top-down convergence culture

22. media concentration / integration / cross-ownership

24. crossmedia storytelling

25. transmedia storytelling

26. transmedia in: music

27. transmedia in: television

28. new industry formats: SMS/MMS TV

29. new industry formats: interactive/viral advertising

31. new industry formats: participatory games

32. blurring the boundaries between “industry” and “audience” in production

33. industry co-opts consumers as free labor

37. when production is consumption (and vice versa) reality becomes the media

38. Media converges with reality TXTual Healing

39. Street Wars

40. mediating ourselves: media life storytelling