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Une nouvelle génération
d’application au service de
vos stratégies d’entreprise




Frédéric Massy - Directeur Marketing
Michael Chaize – Senior Consultant
                                                        1
2006 Adobe Systems Incorporated. All Rights Reserved.
Agenda




                                                                  ®




Copyright 2008 Adobe Systems Incorporated. All rights reserved.
Agenda (suite et fin)




                                                                  ®




Copyright 2008 Adobe Systems Incorporated. All rights reserved.
Du mainframe au RIA
  Une brève histoire de l’informatique



Global
                                                                                    2004


                                   APPLICATIONS WEB                                        APPLICATIONS INTERNET
                                                                                                   RICHE

                                                                           1998
    REACH




                                                                    1992

 Local                                                                                     DESKTOP – CLIENT SERVEUR
                                        MAINFRAME



                              Logique Serveur                                              Logique Client et Serveur
                                                                             RICH




                                                                                                                       ®




  Copyright 2008 Adobe Systems Incorporated. All rights reserved.
Tendance des Applications d’Entreprise

           Consumérisation                                                   Productivité                      MashUp




« Les technologies grand public
apportent une expérience
utilisateur riche et interactive.
Les entreprises en découvrent                                       • Utilisateur : Apprentissage,   • Exploitation de services à
les usages pour développer                                          Décision, Transaction            disposition sur le Web
l’innovation sur leurs marchés                                      • Développement : Multi-         • Mise à profit des architectures
B2B et B2C »                                                        plateforme, workflow             SOA
         Dr. Chenxi Wang, principal                                 Designer / Developer
                  analyst, Forrester

                                                                                                                                         ®




  Copyright 2008 Adobe Systems Incorporated. All rights reserved.
L’impact business du RIA

Engagement Client                                                                                  Non
                                                                                                   Essentiel
                                                                                                               N.S.P.
                                                                                                               1%
                                                                                      Pas          8%
      • L’engagement client en ligne est “essentiel” ou                               Important
                                                                                      1%
      “important” pour 90% des organisations
                – eConsultancy, “Online Customer engagement 2008”

      • Taux de conversion, Upsell, Marge, Produits                                                             Essentiel
      complexes                                                                              Important
                                                                                                                50%
                                                                                             40%

Processus Internes
               Productivité individuelle, Collaboration
               Accès simplifié aux applications
               Collaborateurs mobiles
          “Les utilisateurs avancés des technologies Web2.0 peuvent
            transformer et recombiner les processus métier d’une nouvelle
            manière”
                              - Butler Group, “The business benefits of web-enabled applications
                                                                                                                            ®




Copyright 2008 Adobe Systems Incorporated. All rights reserved.
Typologies des applications RIA

 Applications Métier                                                                   Support à la décision




    Migration
                                                                                           Business
 Mainframe et C/S
                                        Application                                      Intelligence    Visualisation de
                                      transactionelle               Online / Offline                    données complexes   Temps réel



eCommerce et Rich Media                                                                 Réseaux Sociaux




                                                                                          Chat, Webcam,
   Media Player                                                                               vidéo
                                      Campagne                                                                Widgets        Applications
                                      Marketing                      Sélecteur de
                                                                                                                            Collaboratives
                                                                       produit


                                                                                                                                             ®




  Copyright 2008 Adobe Systems Incorporated. All rights reserved.
La Plateforme Flash au coeur des RIA


                                            Animation

                                                                        Interactivité

                                                                                         Rich Media
                                                                  Flash                   Flash              Flash
  % Penetration




                                                                  Player 7                Player 8             Applications
                                                                                                             Player 9




                    2003                          2004                  2005            2006          2007            2008


                                                                                                                              ®




                                                                                  8
Copyright 2008 Adobe Systems Incorporated. All rights reserved.
De l’interaction à la transaction




                                                                  ®




Copyright 2008 Adobe Systems Incorporated. All rights reserved.
Expérience utilisateur et processus métier

                      Flash / Flex                                            PDF
                                                                      Documents Interactifs
  Applications Internet Riches




                                                                  +


                                                                                              ®




Copyright 2008 Adobe Systems Incorporated. All rights reserved.
Communiquer et Collaborer entre Individus et Applications


                                   Clients                                    Partenaires                                                           Employés

                    Applications, Contenus et Rich Media                                                                                        Documents




                    Outils de Design et Développement             Framework

                                                                                                       Flex                                                             PDF


                                       Creative Suite




                                                                  Clients

                                                                                AIR                                              Flash Player                           Reader


                                       Flash Catalyst



                                                                                                     AMF, XML, JSON, SOAP, RSS, ATOM, etc.
                                                                                                          HTTP/S, Sockets, RTMP, etc.




                                       Flex Builder               Serveurs
                                                                                Flash Media Server                                                          LiveCycle
                                                                                Family




                                                                                        Enterprise SOA


                                                                                                                                                                                 ®




Copyright 2008 Adobe Systems Incorporated. All rights reserved.
Exemples d’applications RIA

Support à la décision                                              eCommerce et Rich Media




Réseaux Sociaux                                                    Applications Métier




                                                                                             ®




 Copyright 2008 Adobe Systems Incorporated. All rights reserved.
Architecture Entreprise


     Client
     Application
     Tier




                       HTTP REST XML                              SOAP WebService




                                                                  Couche d’invocation des services

                                                                                                                         Business Rules/
       Service Tier                      Repository                       Service Container      Core Services
                                                                                                                           Workflow

                                                                  Interface de prestation de service



                                                                        Bases de                                               Messages
      Resource Tier                             ERP
                                                                        données
                                                                                              LEGACY             GEIDE
                                                                                                                                Queues



                                                                                                                                           ®




                                                                                                13
Copyright 2008 Adobe Systems Incorporated. All rights reserved.
Architecture Entreprise et Adobe


     Client
     Application
     Tier




                       HTTP REST XML                              SOAP WebService                   AMF DATA                  RTMP MESSAGE   CLOUD HTTP API




                                                            Couche d’invocation des services
                                                         GENERER ET                  CAPTURER
                                                         GERER DES PDF               L’INFORMATION
                                                                                                                         Business Rules/
       Service Tier                      Repository                    Service Container      Core Services           LIVECYCLE PROCESS
                                                                                                                           Workflow
                                                         PROTEGER                       GERER LE VOLUME                  MANAGEMENT
                                                         L’INFORMATION                  DE DONNEES                           & BAM
                                                             Interface de prestation de service



                                                                      Bases de                                                Messages
      Resource Tier                             ERP
                                                                      données
                                                                                           LEGACY             GEIDE
                                                                                                                               Queues



                                                                                                                                                              ®




                                                                                             14
Copyright 2008 Adobe Systems Incorporated. All rights reserved.
Le momentum Flex

           Enterprise                                  Developer              Partners   Global      Web 2.0 & beyond




   Quelques clients en France                                      Partenaires et OEM     OpenSource et communauté




                                                                                                                        ®




Copyright 2008 Adobe Systems Incorporated. All rights reserved.

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Fm Mc Presentation Ria2008

  • 1. Une nouvelle génération d’application au service de vos stratégies d’entreprise Frédéric Massy - Directeur Marketing Michael Chaize – Senior Consultant 1 2006 Adobe Systems Incorporated. All Rights Reserved.
  • 2. Agenda ® Copyright 2008 Adobe Systems Incorporated. All rights reserved.
  • 3. Agenda (suite et fin) ® Copyright 2008 Adobe Systems Incorporated. All rights reserved.
  • 4. Du mainframe au RIA Une brève histoire de l’informatique Global 2004 APPLICATIONS WEB APPLICATIONS INTERNET RICHE 1998 REACH 1992 Local DESKTOP – CLIENT SERVEUR MAINFRAME Logique Serveur Logique Client et Serveur RICH ® Copyright 2008 Adobe Systems Incorporated. All rights reserved.
  • 5. Tendance des Applications d’Entreprise Consumérisation Productivité MashUp « Les technologies grand public apportent une expérience utilisateur riche et interactive. Les entreprises en découvrent • Utilisateur : Apprentissage, • Exploitation de services à les usages pour développer Décision, Transaction disposition sur le Web l’innovation sur leurs marchés • Développement : Multi- • Mise à profit des architectures B2B et B2C » plateforme, workflow SOA Dr. Chenxi Wang, principal Designer / Developer analyst, Forrester ® Copyright 2008 Adobe Systems Incorporated. All rights reserved.
  • 6. L’impact business du RIA Engagement Client Non Essentiel N.S.P. 1% Pas 8% • L’engagement client en ligne est “essentiel” ou Important 1% “important” pour 90% des organisations – eConsultancy, “Online Customer engagement 2008” • Taux de conversion, Upsell, Marge, Produits Essentiel complexes Important 50% 40% Processus Internes  Productivité individuelle, Collaboration  Accès simplifié aux applications  Collaborateurs mobiles “Les utilisateurs avancés des technologies Web2.0 peuvent transformer et recombiner les processus métier d’une nouvelle manière” - Butler Group, “The business benefits of web-enabled applications ® Copyright 2008 Adobe Systems Incorporated. All rights reserved.
  • 7. Typologies des applications RIA Applications Métier Support à la décision Migration Business Mainframe et C/S Application Intelligence Visualisation de transactionelle Online / Offline données complexes Temps réel eCommerce et Rich Media Réseaux Sociaux Chat, Webcam, Media Player vidéo Campagne Widgets Applications Marketing Sélecteur de Collaboratives produit ® Copyright 2008 Adobe Systems Incorporated. All rights reserved.
  • 8. La Plateforme Flash au coeur des RIA Animation Interactivité Rich Media Flash Flash Flash % Penetration Player 7 Player 8 Applications Player 9 2003 2004 2005 2006 2007 2008 ® 8 Copyright 2008 Adobe Systems Incorporated. All rights reserved.
  • 9. De l’interaction à la transaction ® Copyright 2008 Adobe Systems Incorporated. All rights reserved.
  • 10. Expérience utilisateur et processus métier Flash / Flex PDF Documents Interactifs Applications Internet Riches + ® Copyright 2008 Adobe Systems Incorporated. All rights reserved.
  • 11. Communiquer et Collaborer entre Individus et Applications Clients Partenaires Employés Applications, Contenus et Rich Media Documents Outils de Design et Développement Framework Flex PDF Creative Suite Clients AIR Flash Player Reader Flash Catalyst AMF, XML, JSON, SOAP, RSS, ATOM, etc. HTTP/S, Sockets, RTMP, etc. Flex Builder Serveurs Flash Media Server LiveCycle Family Enterprise SOA ® Copyright 2008 Adobe Systems Incorporated. All rights reserved.
  • 12. Exemples d’applications RIA Support à la décision eCommerce et Rich Media Réseaux Sociaux Applications Métier ® Copyright 2008 Adobe Systems Incorporated. All rights reserved.
  • 13. Architecture Entreprise Client Application Tier HTTP REST XML SOAP WebService Couche d’invocation des services Business Rules/ Service Tier Repository Service Container Core Services Workflow Interface de prestation de service Bases de Messages Resource Tier ERP données LEGACY GEIDE Queues ® 13 Copyright 2008 Adobe Systems Incorporated. All rights reserved.
  • 14. Architecture Entreprise et Adobe Client Application Tier HTTP REST XML SOAP WebService AMF DATA RTMP MESSAGE CLOUD HTTP API Couche d’invocation des services GENERER ET CAPTURER GERER DES PDF L’INFORMATION Business Rules/ Service Tier Repository Service Container Core Services LIVECYCLE PROCESS Workflow PROTEGER GERER LE VOLUME MANAGEMENT L’INFORMATION DE DONNEES & BAM Interface de prestation de service Bases de Messages Resource Tier ERP données LEGACY GEIDE Queues ® 14 Copyright 2008 Adobe Systems Incorporated. All rights reserved.
  • 15. Le momentum Flex Enterprise Developer Partners Global Web 2.0 & beyond Quelques clients en France Partenaires et OEM OpenSource et communauté ® Copyright 2008 Adobe Systems Incorporated. All rights reserved.