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English tutory
1. Lecturer: Max Galarza Hernandez.
MEMBERS:
• Teresa Revelo N.
• English III Tutory :
9,5
SWEET OF BEAN
Course: ¨B¨
2. Dolce is a non - traditional, innovative, original and nutritious product,
because this product is elaborated 100% natural, without any chemical.
Our product is characterized by its smell and its exquisite flavor, it
makes that our consumers follow tasting again and again. Dolce is a
delicious product and it is a good manner to consume a lot of vitamins,
proteins and minerals in a healthy way.
3. It is high in
protein, fiber
Helps fight
diabetes.
High in vitamin B.
Not have
cholesterol
It contains
minerals such as
potassium, iron,
and selenium.
It is excellent to
prevent heart
disease.
It contains a high
calcium content,
fiber and
phosphorus.
Source of
naturally
occurring proteins
Excellent to fight
colon cancer.
Is a food recommended
to combat anemia,
being rich in iron.
It provides energy to
the body and is
considered as a
substitute for protein.
For vegetarians, beans,
is an amazing place to
replace protein from red
meat food.
4. To be a company recognized in
the national and international
level. With our ongoing
commitment we will continue
innovating to meet the needs of
our customers.
Develop and commercialize our
product. Our sweet will be of
excellent quality and we will
make our clients feel satisfied
with its flavor and because it is
prepared with organic products.
5. Achieve business development,
by preparing sweet bean as a
nutritional product which
generates revenue that offers
quality and accessible prices to
consumers.
6. Perform tastings to
get a good
acceptance by the
target market.
Develop market
research to
determine the
perception of the
product compared to
the competition.
Determine the
resources required
for project
implementation.
Defining strategies
for product
positioning in the
minds of
consumers.
Ensure that our
consumers identify
with the product
through
advertising.
7. The main raw material, which it is the bean, will come from
Cuenca, because we have a bean that is defined as an agro-
ecological product.
8. The main raw material, which it is the bean,
will come from Cuenca, because there is a
bean that is defined as an agro-ecological
product.
Other spices also will be got from Cuenca
because the person who imports the raw
material is the same supplier who provides
us the bean.
We do not import the raw material.
Why Cuenca?
Because we have an agreement with the person who provide us the
raw material. In Cuenca the raw material is much better and less
expensive.
Negotiation
with
supplier
9. STRENGTHS
Made with
organic
ingredients.
The
suppliers
comply with
our
expectation
of quality.
WEAKNESSES
Our product
is not
known.
Limited
financial
resources.
OPPORTUNITIES
Obtain Low
costs for the
raw
material.
Innovate
constantly
in their
flavor.
THREATS
Our
competitors
have
greater
technology.
Competition
with the
companies
that offer
substitute
products.
10. People between 10 to
65 years old.
Medium-low to high
socioeconomic level
With an income >
or = to $500
11. Four partners who are the creators of the sweet.
Each partner made the monetary investment and species.
Monetary Investments:
Each partner contributes $ 7.00 to $ 10.00 for the sweet
making process.
It has developed more than five times tastings and tests for
an improved formula.
At the beginning of the process, a total of $ 25.00 was
invested in the product.
12. Use of social media pages and a web page. Tastings in
different sectors of the city. Participation in fairs and
events.
13. Value RM Unit Value
Beans: 2 packets of 500 mg e/o (2,95) $ 5,90 $ 0,39
Panela: one packet of 700g $ 1,91 $ 0,13
Cinnamon: one packet of 15g $ 0,75 $ 0,05
Clove scent: one packet of 12g $ 0,52 $ 0,03
Pepper scent: one packet of 12g $ 0,51 $ 0,03
14. FIXED COST MONTHLY ANNUAL
ELECTRICAL ENERGY $ 10,00 $ 120,00
WATER $ 5,00 $ 60,00
GAS $ 3,00 $ 36,00
TOTAL $ 18,00 $ 216,00
VARIABLE COSTS
RAW MATERIAL FC COST 333 Units
COST * 12
(months)
Bean $ 0,39 $ 130,98 $ 1.571,76
Cinnamon $ 0,05 $ 16,65 $ 199,80
Clove scent $ 0,03 $ 11,54 $ 138,53
Panela $ 0,13 $ 42,40 $ 508,82
Pepper scent $ 0,03 $ 11,32 $ 135,86
TOTAL $ 0,64 $ 212,90 2.554,78
15. Unit. Cost Total Cost
Label 0,25 83,25
Container 0,75 249,75
OTHERS COST
Total Unit. Cost $ 1,64 Total Price of Sales $ 2,75
16. Dress at work
Time-Keeping at work
Physical contact at work
Direct/ Indirect Communication at work
Problem/ Solving and decision-making
Socialising outside the workplace
17. They should be dressed in the
best way and when they are
making the product use apron.
It must be maintained throughout
the manufacturing process.
We also distribute our time
through a Gantt Chart.
18. All workers must maintain respect
inside and outside the workplace.
Maintain a good relationship
between employees and
executives. Also maintain excellent
communication with customers.
19. Only the owners (executives) can
make decisions.
Establish days of integration
between employees and
executives. In this way the
relationship and trust will grow.
21. • The duration of our product
depends on the quantities
that we need for the week
or the month.
Duration
• During the process of elaboration
we must have integrity to be able to
realize a product of quality.
• The team must be fully integrated in
the functions it performs and
establish the trust to be able to
execute successful change
projects.
Integrity
22. • The commitment of our
project is to provide a quality
product and innovate flavors.
Commitment
• The effort that each person
must make about the work
that is done daily is that it
must be careful in each
phase and process of the
elaboration of the product.
Effort