Business Model Canvas (BMC)- A new venture concept
Wipro Five forces and Pestel Analysis
1.
2. About Company
Wipro Limited is an Indian Information Technology Services corporation
headquartered in Bangalore, India.
Wipro Limited is a global company provider of comprehensive IT solutions and
services, including Systems Integration, Consulting, Information Systems
outsourcing, IT-enabled services, R&D services
Wipro entered into the technology business in 1981 and has over 140,000
employees and clients across 54 countries
IT revenues were at $7.1 billion for the year ended 31 March 2015
3. PORTERS FIVE FORCES MODEL
Bargaining power of customers: High Bargaining power.
Bargaining power of Supplier: Low Bargaining power.
Threat of New Entrants: Little threat of new entrant
Availability of Substitutes: No substitute Available
Existing competition: High level of competition
4. SWOT ANALYSIS
STRENGTH
Skilled manpower:
Commitment to go the extra mile
Research and Development
Low cost advantage
WEAKNESS
Not a proactive company
Small player in global market
Limited domain
OPPORTUNITY
Huge global market
Huge Potential in Domestic Market
Big Data
Digitalization
THREAT
Competition by Indian companies
Presence of big companies in global market
Exchange rate
5. Liberalization
Support of Government policies
Increased foreign investment
Change in policies
Exchange rate
Immense intellectual Capital
Diversified employee
Easy reach to global customers and suppliers
Easy access of internet
Use of ecofriendly technology to Manage servers.
Energy saving model developed to save energy usage
Legal complication over taxes.
Emigration Restriction
New rules and standards
PESTLE ANALYSIS
6. STRATEGY ADOPTED BY WIPRO
Evolving Client Business Models
Changing Technology Landscape
Newer Models of Service Delivery
Digitalization
Driving revenue growth through core businesses
Significant Cost Optimization through Hyper (Automation)
Run Strategy-Modernize its core(Integrated Services, Simplification, Hyper-Automation)
Chase Strategy-Driving the future(Digital and Advisory, World class Ecosystem)
7. BEST PRACTICES
Persons with Disabilities (PwD) Program
Yammer
Use people analytics to drive Human Resource practices
8. WORK ENVIRONMENT AND WORK CULTURE
A combination of growth prospects, continuous innovation, fair play and a
great work culture makes Wipro an exciting place
Provide immense growth opportunity to the employee.
Training can be easily availed to enhance knowledge
There is a perfect balance between the personal and work life.
Transparent working.