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The Hateful Eight (2016)
The 8th film written and directed by Quentin Tarantino
In cinemas now. The film was first released in UK cinemas on
January 8.
Distributed by The Weinstein Company and Entertainment Film
Distributors
Movie posters
Production company: FilmColony
● FilmColony is a moderately known film company founded by Richard N. Gladstein.
Based in Los Angeles where most Hollywood production companies are also
present, Gladstein has produced films including Finding Neverland (2004), The
Bourne Identity, and Mr. Magorium’s Wonder Emporium.
● Two very well-known Tarantino films, Pulp Fiction and Reservoir Dogs, were also
produced by FilmColony. It is also responsible for producing The Hateful Eight.
● Other films include The Nanny Diaries, Killshot, Paper Man, and Levity.
● 4751 Wiltshire Boulevard, 3rd Floor Los Angeles, CA 90010 (address)
● Double Feature Films also co-produced The Hateful Eight.
Director: Quentin Tarantino
● Tarantino is an American director, actor and filmmaker famous
for nonlinear narratives, satirical subject matter, and excessive
violence in his films (which explains the 18 BBFC ratings).
● He particularly directs neo-noir films, and produces his own
soundtracks for his feature films.
● Humorously, he stars in mostly all of his directed films in a
cameo or uncredited appearance.
● He has directed these films: Reservoir Dogs, Pulp Fiction, both
Kill Bill volumes, Jackie Brown, Death Proof, Inglourious
Basterds, Django Unchained. The Hateful Eight was written and
directed by none other than himself.
Budget
❖ The final budget for the film was $44 million (£30.86 million).
❖ For a mainstream film like The Hateful Eight, the budget was a moderately slim
one compared to big-budget blockbusters such as Star Wars: The Force Awakens
($200 million). This is due to the minimal use of CGI and special effects.
❖ His first films, Reservoir Dogs and Pulp Fiction, with budgets of $1.2 million and $8
million, had miniscule budgets but were commercial successes themselves, with
both films becoming cult favourites.
❖ Due to the introduction of modern technology and changes in cinematic
filmmaking, budgets have increased in Tarantino’s films.
Cast of The Hateful Eight
➱ Samuel L. Jackson (Django Unchained, Pulp Fiction, Avengers Assemble etc.) - Major
Marquis Warren “The Bounty Hunter”
➱ Kurt Russell (Fast & Furious 7, Tango & Cash etc.) - John Ruth “The Hangman”
➱ Jennifer Jason Leigh (Kill Your Darlings, Anomalisa) - Daisy Domergue “The Prisoner”
➱ Walton Goggins (American Ultra) - Sheriff Chris Mannix “The Sheriff”
➱ Demián Bichir (Machete Kills) - Bob (Marco the Mexican) “The Mexican”
➱ Tim Roth (Pulp Fiction, The Incredible Hulk) - Oswaldo Mobray (English Pete Hicox)
“The Little Man”
➱ Michael Madsen (Reservoir Dogs) - Joe Gage (Grouch Douglass) “The Cow Puncher”
➱ Bruce Dern (Django Unchained) - General Sanford “Sandy” Smithers “The
Confederate”
Technology
● The Hateful Eight was shot on 65mm film by cinematographer Robert Richardson
(a traditional method of filming, as Tarantino preferred his films to be shot like
this).
● Ultra Panavision 70 and KODAK Vision 3 film stocks 5219, 5207, 5213 and 5203.
● It was released in 70mm film on December 25, only in limited release.
● A traditional method of widescreen imaging was used like films back in the 1950s
and 60s: the aspect ratio of 2.76:1, shot with Panavision anamorphic lenses.
● The usage of contemporary digital intermediates were avoided by the filmmakers;
instead, the film was photo-timed photochemically by motion picture film lab
FotoKem, and the unedited, raw footage screened in 70mm NOT on digital.
Editing
● Tarantino edited two versions of The Hateful Eight: a Roadshow version with a
runtime of 187 minutes, and a general release version which has a runtime of 167
minutes - reason being is because Tarantino felt that the 70mm version would not
play well on bigger screens. Alternate takes of certain scenes were included in the
general cinematic release.
● The 70mm version included an overture and transmission, features that would be
normally included in old roadshow films.
● No CGI was utilised in the making of the film because it was shot in 70mm.
Tarantino wanted to keep things as real as possible on set, such as having
characters actually breathe and shiver by refrigerating the set to a cool 30 degrees.
The Hateful Eight featurette - Ultra Panavision
FIlm posters 2
Official trailer
Official teaser trailer
Marketing
● In Hindsight: What the Marketing of The Hateful Eight Got Right (and Wrong)
● TV spots for The Hateful Eight were screened on TV weeks before its actual release. Multiple trailers have
been released for the film.
● The trailers AND posters have been emblazoned with the fact that The Hateful Eight is “the 8th film by
Quentin Tarantino”.
● The trailer played out in a similar way to Tarantino’s 2012 Western film Django Unchained, mirroring its
aesthetic and beat: a wandering black man comes across a grizzled white gunslinger on a stagecoach,
and willingly team up to ensue violence and shootouts. An example of well-targeted synergy.
● The director’s name was emboldened in red to highlight the quality of high-concept films with Tarantino’s
name.
● Tarantino frequently reused actors who previously appeared in his prior films.
Marketing
● The Hateful Eight began as a limited release in the US where it was screened in 70mm in select cinemas.
● The film’s main stars Samuel L. Jackson (who also appeared in Tarantino films Django Unchained and
Pulp Fiction) and Kurt Russell were A-listers who were made prominent on the posters to raise awareness
of the audience.
● Roth and Madsen were Tarantino cast regulars whose appeal went to Tarantino film fans who planned
to see the movie.
● However, The Hateful Eight veered away from the trademark ‘revenge plot’ narrative that had worked
perfectly for previous films Inglourious Basterds and Django Unchained.
● Tarantino was also known for his colourful, larger-than-life characters; complex characters defined by
their roles.
● The characters marketed on movie posters were never named; they were only known for their roles as
“The Sheriff”, “The Hangman”, etc.
● The 70mm format of the film left filmgoers curious and attracted hardcore cinephiles like Tarantino
himself. Modern audiences just could not tell the differences from digital film since they are normally used
to watching the latter than in the throwback format.
Promotion
● SDCC 2015 - Tarantino and the cast appeared to promote The Hateful Eight.
Total box office gross
$86.7 million (worldwide)
$48.6 million (North America)
$17.4 million (other territories)
December 25, 2015, limited release: $4.88 million from 100 theatres.
Opening weekend: 3rd place, $15.7 million
Media convergence
● The soundtrack for The Hateful Eight was released at the same time as Star Wars:
The Force Awakens (and incidentally, weeks before the Tarantino film was
released).
● When promoting The Hateful Eight, TV spots were shown, and web adverts were
seen on various websites, particularly highlighting the option to “BUY TICKETS
NOW”
● The DVD (when released) would be marketed on its official website.
● The film has its own official website and a verified Twitter page.
Other examples of convergence
● Two versions of the film: Roadshow 70mm (old) and general release (new, digital)
● Promoted articles about The Hateful Eight on movie magazines (Empire, local
cinema magazines, Total Film etc.)
● In terms of technological: The Hateful Eight was also promoted on the radio.
● You can watch its trailers and featurettes on YouTube through computers and
mobile phones.
● Social interaction on Twitter.
Release
● The Weinstein Company acquired the rights to distribute The Hateful Eight for a fall 2015 release.
● The Hateful Eight first premiered in the Cinerama Dome on December 8 (in original 70mm format), and
then had a limited release on December 25, 2015 (Christmas Day) as a roadshow presentation in 70mm
film format theatres in the USA and Canada.
● The release date was moved up five days later to meet cinema demand nationwide.
● It was released digitally in cinemas on January 8.
● On the same day, UK film distributor Vue agreed to distribute the roadshow 70mm version. In contrast,
Cineworld did not agree to distribute the film.
The Hateful Eight: NOT showing near you at three key UK
cinema chains
EMPIRE Cinemas Basildon listings for The Hateful Eight
Release dates Courtesy of IMDb:
Release dates
Technical specs and format (2D, NOT 3D)
Target audience
● The Hateful Eight is rated 18 for strong bloody violence and language.
● The intended target audience was meant to be for die-hard Tarantino fans who are
really into the excessive violence theme and nonlinear narratives, as well as those
who are used to 35mm and 70mm format movies.
● Filmgoers who are interested in Westerns, action and gritty films make up part of
the target audience for The Hateful Eight
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The Hateful Eight (2016)

  • 1. The Hateful Eight (2016) The 8th film written and directed by Quentin Tarantino In cinemas now. The film was first released in UK cinemas on January 8. Distributed by The Weinstein Company and Entertainment Film Distributors
  • 3. Production company: FilmColony ● FilmColony is a moderately known film company founded by Richard N. Gladstein. Based in Los Angeles where most Hollywood production companies are also present, Gladstein has produced films including Finding Neverland (2004), The Bourne Identity, and Mr. Magorium’s Wonder Emporium. ● Two very well-known Tarantino films, Pulp Fiction and Reservoir Dogs, were also produced by FilmColony. It is also responsible for producing The Hateful Eight. ● Other films include The Nanny Diaries, Killshot, Paper Man, and Levity. ● 4751 Wiltshire Boulevard, 3rd Floor Los Angeles, CA 90010 (address) ● Double Feature Films also co-produced The Hateful Eight.
  • 4. Director: Quentin Tarantino ● Tarantino is an American director, actor and filmmaker famous for nonlinear narratives, satirical subject matter, and excessive violence in his films (which explains the 18 BBFC ratings). ● He particularly directs neo-noir films, and produces his own soundtracks for his feature films. ● Humorously, he stars in mostly all of his directed films in a cameo or uncredited appearance. ● He has directed these films: Reservoir Dogs, Pulp Fiction, both Kill Bill volumes, Jackie Brown, Death Proof, Inglourious Basterds, Django Unchained. The Hateful Eight was written and directed by none other than himself.
  • 5. Budget ❖ The final budget for the film was $44 million (ÂŁ30.86 million). ❖ For a mainstream film like The Hateful Eight, the budget was a moderately slim one compared to big-budget blockbusters such as Star Wars: The Force Awakens ($200 million). This is due to the minimal use of CGI and special effects. ❖ His first films, Reservoir Dogs and Pulp Fiction, with budgets of $1.2 million and $8 million, had miniscule budgets but were commercial successes themselves, with both films becoming cult favourites. ❖ Due to the introduction of modern technology and changes in cinematic filmmaking, budgets have increased in Tarantino’s films.
  • 6. Cast of The Hateful Eight ➱ Samuel L. Jackson (Django Unchained, Pulp Fiction, Avengers Assemble etc.) - Major Marquis Warren “The Bounty Hunter” ➱ Kurt Russell (Fast & Furious 7, Tango & Cash etc.) - John Ruth “The Hangman” ➱ Jennifer Jason Leigh (Kill Your Darlings, Anomalisa) - Daisy Domergue “The Prisoner” ➱ Walton Goggins (American Ultra) - Sheriff Chris Mannix “The Sheriff” ➱ DemiĂĄn Bichir (Machete Kills) - Bob (Marco the Mexican) “The Mexican” ➱ Tim Roth (Pulp Fiction, The Incredible Hulk) - Oswaldo Mobray (English Pete Hicox) “The Little Man” ➱ Michael Madsen (Reservoir Dogs) - Joe Gage (Grouch Douglass) “The Cow Puncher” ➱ Bruce Dern (Django Unchained) - General Sanford “Sandy” Smithers “The Confederate”
  • 7. Technology ● The Hateful Eight was shot on 65mm film by cinematographer Robert Richardson (a traditional method of filming, as Tarantino preferred his films to be shot like this). ● Ultra Panavision 70 and KODAK Vision 3 film stocks 5219, 5207, 5213 and 5203. ● It was released in 70mm film on December 25, only in limited release. ● A traditional method of widescreen imaging was used like films back in the 1950s and 60s: the aspect ratio of 2.76:1, shot with Panavision anamorphic lenses. ● The usage of contemporary digital intermediates were avoided by the filmmakers; instead, the film was photo-timed photochemically by motion picture film lab FotoKem, and the unedited, raw footage screened in 70mm NOT on digital.
  • 8. Editing ● Tarantino edited two versions of The Hateful Eight: a Roadshow version with a runtime of 187 minutes, and a general release version which has a runtime of 167 minutes - reason being is because Tarantino felt that the 70mm version would not play well on bigger screens. Alternate takes of certain scenes were included in the general cinematic release. ● The 70mm version included an overture and transmission, features that would be normally included in old roadshow films. ● No CGI was utilised in the making of the film because it was shot in 70mm. Tarantino wanted to keep things as real as possible on set, such as having characters actually breathe and shiver by refrigerating the set to a cool 30 degrees.
  • 9. The Hateful Eight featurette - Ultra Panavision
  • 13. Marketing ● In Hindsight: What the Marketing of The Hateful Eight Got Right (and Wrong) ● TV spots for The Hateful Eight were screened on TV weeks before its actual release. Multiple trailers have been released for the film. ● The trailers AND posters have been emblazoned with the fact that The Hateful Eight is “the 8th film by Quentin Tarantino”. ● The trailer played out in a similar way to Tarantino’s 2012 Western film Django Unchained, mirroring its aesthetic and beat: a wandering black man comes across a grizzled white gunslinger on a stagecoach, and willingly team up to ensue violence and shootouts. An example of well-targeted synergy. ● The director’s name was emboldened in red to highlight the quality of high-concept films with Tarantino’s name. ● Tarantino frequently reused actors who previously appeared in his prior films.
  • 14. Marketing ● The Hateful Eight began as a limited release in the US where it was screened in 70mm in select cinemas. ● The film’s main stars Samuel L. Jackson (who also appeared in Tarantino films Django Unchained and Pulp Fiction) and Kurt Russell were A-listers who were made prominent on the posters to raise awareness of the audience. ● Roth and Madsen were Tarantino cast regulars whose appeal went to Tarantino film fans who planned to see the movie. ● However, The Hateful Eight veered away from the trademark ‘revenge plot’ narrative that had worked perfectly for previous films Inglourious Basterds and Django Unchained. ● Tarantino was also known for his colourful, larger-than-life characters; complex characters defined by their roles. ● The characters marketed on movie posters were never named; they were only known for their roles as “The Sheriff”, “The Hangman”, etc. ● The 70mm format of the film left filmgoers curious and attracted hardcore cinephiles like Tarantino himself. Modern audiences just could not tell the differences from digital film since they are normally used to watching the latter than in the throwback format.
  • 15. Promotion ● SDCC 2015 - Tarantino and the cast appeared to promote The Hateful Eight.
  • 16. Total box office gross $86.7 million (worldwide) $48.6 million (North America) $17.4 million (other territories) December 25, 2015, limited release: $4.88 million from 100 theatres. Opening weekend: 3rd place, $15.7 million
  • 17. Media convergence ● The soundtrack for The Hateful Eight was released at the same time as Star Wars: The Force Awakens (and incidentally, weeks before the Tarantino film was released). ● When promoting The Hateful Eight, TV spots were shown, and web adverts were seen on various websites, particularly highlighting the option to “BUY TICKETS NOW” ● The DVD (when released) would be marketed on its official website. ● The film has its own official website and a verified Twitter page.
  • 18. Other examples of convergence ● Two versions of the film: Roadshow 70mm (old) and general release (new, digital) ● Promoted articles about The Hateful Eight on movie magazines (Empire, local cinema magazines, Total Film etc.) ● In terms of technological: The Hateful Eight was also promoted on the radio. ● You can watch its trailers and featurettes on YouTube through computers and mobile phones. ● Social interaction on Twitter.
  • 19. Release ● The Weinstein Company acquired the rights to distribute The Hateful Eight for a fall 2015 release. ● The Hateful Eight first premiered in the Cinerama Dome on December 8 (in original 70mm format), and then had a limited release on December 25, 2015 (Christmas Day) as a roadshow presentation in 70mm film format theatres in the USA and Canada. ● The release date was moved up five days later to meet cinema demand nationwide. ● It was released digitally in cinemas on January 8. ● On the same day, UK film distributor Vue agreed to distribute the roadshow 70mm version. In contrast, Cineworld did not agree to distribute the film.
  • 20. The Hateful Eight: NOT showing near you at three key UK cinema chains
  • 21. EMPIRE Cinemas Basildon listings for The Hateful Eight
  • 24. Technical specs and format (2D, NOT 3D)
  • 25. Target audience ● The Hateful Eight is rated 18 for strong bloody violence and language. ● The intended target audience was meant to be for die-hard Tarantino fans who are really into the excessive violence theme and nonlinear narratives, as well as those who are used to 35mm and 70mm format movies. ● Filmgoers who are interested in Westerns, action and gritty films make up part of the target audience for The Hateful Eight
  • 26. THANK YOU FOR SUPPORTING THIS PRESENTATION