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EducationUSA &
                                                 State/Regional
                                                   Consortia
                      Working together toward
                 internationalizing U.S. campuses

                           Study Georgia Meeting


Your Official Source on U.S. Higher Education
EducationUSA.state.gov
•   Almost 400 centers in 170 countries
•   Assist students in person and virtually
•   Provide regular introductory group sessions
•   Offer details on financial aid and visa processes
•   Present Pre-Departure Orientation programs
        Your Official Source on U.S. Higher Education
        www.EducationUSA.state.go
        v
Goals of EducationUSA
1. Promote U.S. higher education to
   international students
2. Provide comprehensive, impartial
   information to help students find a school
   that is a good fit
3. Assist U.S. higher education community
   with recruitment and retention plans

       Your Official Source on U.S. Higher Education
       EducationUSA.state.gov
What other consortia do?
•   Dozen plus states                         •   Missouri
     – State international education               – Annual state int’l ed day
       proclamation                           •   Indiana
     – Hosting EducationUSA                        – Tour overseas in small group
       advisers                                    – Mail posters to centers
     – Work with either state                      – Event on Capitol Hill in DC
       commerce rep or US Dept of
       Commerce reps                               – Live Video College Fairs
                                                      (DVCs)
•   Oregon
                                              •   Kentucky & California
     – Virtual magazine
                                                   – Student video
•   Mississippi & others                              contest/scholarship prize
     – Joint conferences with state IE
       organizations


           Your Official Source on U.S. Higher Education
           EducationUSA.state.gov
How EducationUSA Can Help?
•   Social Media
•   Online Resources
•   Webinars
•   EdUSA Conferences & Forum
•   Virtual College Fairs
•   Hosting Advisers

       Your Official Source on U.S. Higher Education
       EducationUSA.state.gov
Facebook Page
•   Over 32,000 fans or ‘Likes’
•   Events and Links posted
•   Photos/Videos
•   www.Facebook.com/EducationUSA
•   Links to 160+ individual
    EducationUSA center Facebook
    profiles, groups, & pages




           Your Official Source on U.S. Higher Education
           EducationUSA.state.gov
YouTube Channel
• 120 college & university
  videos profiled
• Ten playlists of our network’s
  content
• 114,000+ uploaded views (as
  of February 2012)
• 100+ uploaded videos



         Your Official Source on U.S. Higher Education
         EducationUSA.state.gov
Twitter feeds
• For U.S. institutions…                    • For students…




        http://twitter.com/#!/EdUSAtips/educationusa/members

        Your Official Source on U.S. Higher Education
        EducationUSA.state.gov
Submit Information to Weekly Update

 400 + Centers in 170
  Countries

      Newsletters
      Websites
      Social Media
      Email Groups
      Advising Sessions
      Radio/TV/Print
      New:
         Financial Aid Search
          Engine
         RSS Feeds!
                                         http://educationusa.info/highered.php
             Your Official Source on U.S. Higher Education
             EducationUSA.state.gov
HEI eNews
• Monthly updates on
  EducationUSA events
• Regional
  Conferences
• Major College Fairs
• New Opportunities
• 1850+ subscribers


      Your Official Source on U.S. Higher Education
      EducationUSA.state.gov
Request Our Logo
• Get our logo on your international admissions site and state/regional
  consortium site
• Comes with a two line description of what our centers do, who we are
• Directs your prospective students at the beginning of the process to
  work with centers
• On the ground support, in-country you can’t buy




           Your Official Source on U.S. Higher Education
           EducationUSA.state.gov
Send Materials to Our Centers
• Downloadable spreadsheet
  – Includes mailing addresses (some of
    which are domestic pouch or APO
    addresses)
  – Lists exactly which items can be received
  – Lists maximum quantities of each item
    that can be sent


      Your Official Source on U.S. Higher Education
      EducationUSA.state.gov
EdUSA Connects




Your Official Source on U.S. Higher Education
EducationUSA.state.gov
EdUSA Connects Expertise
           Database
•  Do general interest sessions for our centers
•  Recorded
•  Available to all 400+ centers
•  Monthly sessions for students and advising centers:
   www.educationusa.info/edusa_connects
• Please leave a business card with me with the topic you
   could present written on the back or sign up online (for
   those who have login access):
https://www.educationusa.info/secure/highered-connect.php

         Your Official Source on U.S. Higher Education
         EducationUSA.state.gov
EdUSA Connects
• Phase I – Began December 2010
   – U.S. institutional reps to students & EducationUSA
     advisers
• Phase II – Began April 2011
   – EducationUSA REACs & Advisers to U.S. higher ed
     community
• Phase III – Began November 2011
   – Virtual College Fair environment for consortia to have
     admissions conversations with prospective students
     overseas

        Your Official Source on U.S. Higher Education
        EducationUSA.state.gov
Future EdUSA Regional Conferences

• March 31-April 2, 2012 Kuala Lumpur
  – East Asia & Pacific


• October, 2012 Kathmandu, Nepal
  (tentative)
  – South Central Asia


      Your Official Source on U.S. Higher Education
      EducationUSA.state.gov
EducationUSA Forum

• June 27-29, 2012
  Washington DC
• 3rd annual
• Registration
  Opens Feb. 15



     Your Official Source on U.S. Higher Education
     EducationUSA.state.gov
Live Video College Fair
• 1st event this past November
• 130 institutions representing 12 different
  state/regional consortia presented to
  approximately 700 students on each of the
  2-day event
• Interactive sessions recorded
• Additional events planned for the next few
  months
      Your Official Source on U.S. Higher Education
      EducationUSA.state.gov
Hosting Opportunities
Consortium can apply to host groups of
advisers for campus visits…
1. Informally
  a. Before/After NAFSA National
  b. Before EducationUSA Forum
  c. Before/After OACAC Summer Conference
2. Formally …
  …as part of formalized adviser professional
  development programs
      Your Official Source on U.S. Higher Education
      EducationUSA.state.gov
Questions & Thanks
                     Marty Bennett
         EducationUSA Outreach Coordinator
          Institute of International Education
  mbennett@educationusa.info : www.educationusa.info
                  Skype: iiembennett




Your Official Source on U.S. Higher Education
EducationUSA.state.gov

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EducationUSA & State Consortia-Study Georgia 2-10-2012

  • 1. EducationUSA & State/Regional Consortia Working together toward internationalizing U.S. campuses Study Georgia Meeting Your Official Source on U.S. Higher Education EducationUSA.state.gov
  • 2. Almost 400 centers in 170 countries • Assist students in person and virtually • Provide regular introductory group sessions • Offer details on financial aid and visa processes • Present Pre-Departure Orientation programs Your Official Source on U.S. Higher Education www.EducationUSA.state.go v
  • 3. Goals of EducationUSA 1. Promote U.S. higher education to international students 2. Provide comprehensive, impartial information to help students find a school that is a good fit 3. Assist U.S. higher education community with recruitment and retention plans Your Official Source on U.S. Higher Education EducationUSA.state.gov
  • 4. What other consortia do? • Dozen plus states • Missouri – State international education – Annual state int’l ed day proclamation • Indiana – Hosting EducationUSA – Tour overseas in small group advisers – Mail posters to centers – Work with either state – Event on Capitol Hill in DC commerce rep or US Dept of Commerce reps – Live Video College Fairs (DVCs) • Oregon • Kentucky & California – Virtual magazine – Student video • Mississippi & others contest/scholarship prize – Joint conferences with state IE organizations Your Official Source on U.S. Higher Education EducationUSA.state.gov
  • 5. How EducationUSA Can Help? • Social Media • Online Resources • Webinars • EdUSA Conferences & Forum • Virtual College Fairs • Hosting Advisers Your Official Source on U.S. Higher Education EducationUSA.state.gov
  • 6. Facebook Page • Over 32,000 fans or ‘Likes’ • Events and Links posted • Photos/Videos • www.Facebook.com/EducationUSA • Links to 160+ individual EducationUSA center Facebook profiles, groups, & pages Your Official Source on U.S. Higher Education EducationUSA.state.gov
  • 7. YouTube Channel • 120 college & university videos profiled • Ten playlists of our network’s content • 114,000+ uploaded views (as of February 2012) • 100+ uploaded videos Your Official Source on U.S. Higher Education EducationUSA.state.gov
  • 8. Twitter feeds • For U.S. institutions… • For students… http://twitter.com/#!/EdUSAtips/educationusa/members Your Official Source on U.S. Higher Education EducationUSA.state.gov
  • 9. Submit Information to Weekly Update  400 + Centers in 170 Countries  Newsletters  Websites  Social Media  Email Groups  Advising Sessions  Radio/TV/Print  New:  Financial Aid Search Engine  RSS Feeds! http://educationusa.info/highered.php Your Official Source on U.S. Higher Education EducationUSA.state.gov
  • 10. HEI eNews • Monthly updates on EducationUSA events • Regional Conferences • Major College Fairs • New Opportunities • 1850+ subscribers Your Official Source on U.S. Higher Education EducationUSA.state.gov
  • 11. Request Our Logo • Get our logo on your international admissions site and state/regional consortium site • Comes with a two line description of what our centers do, who we are • Directs your prospective students at the beginning of the process to work with centers • On the ground support, in-country you can’t buy Your Official Source on U.S. Higher Education EducationUSA.state.gov
  • 12. Send Materials to Our Centers • Downloadable spreadsheet – Includes mailing addresses (some of which are domestic pouch or APO addresses) – Lists exactly which items can be received – Lists maximum quantities of each item that can be sent Your Official Source on U.S. Higher Education EducationUSA.state.gov
  • 13. EdUSA Connects Your Official Source on U.S. Higher Education EducationUSA.state.gov
  • 14. EdUSA Connects Expertise Database • Do general interest sessions for our centers • Recorded • Available to all 400+ centers • Monthly sessions for students and advising centers: www.educationusa.info/edusa_connects • Please leave a business card with me with the topic you could present written on the back or sign up online (for those who have login access): https://www.educationusa.info/secure/highered-connect.php Your Official Source on U.S. Higher Education EducationUSA.state.gov
  • 15. EdUSA Connects • Phase I – Began December 2010 – U.S. institutional reps to students & EducationUSA advisers • Phase II – Began April 2011 – EducationUSA REACs & Advisers to U.S. higher ed community • Phase III – Began November 2011 – Virtual College Fair environment for consortia to have admissions conversations with prospective students overseas Your Official Source on U.S. Higher Education EducationUSA.state.gov
  • 16. Future EdUSA Regional Conferences • March 31-April 2, 2012 Kuala Lumpur – East Asia & Pacific • October, 2012 Kathmandu, Nepal (tentative) – South Central Asia Your Official Source on U.S. Higher Education EducationUSA.state.gov
  • 17. EducationUSA Forum • June 27-29, 2012 Washington DC • 3rd annual • Registration Opens Feb. 15 Your Official Source on U.S. Higher Education EducationUSA.state.gov
  • 18. Live Video College Fair • 1st event this past November • 130 institutions representing 12 different state/regional consortia presented to approximately 700 students on each of the 2-day event • Interactive sessions recorded • Additional events planned for the next few months Your Official Source on U.S. Higher Education EducationUSA.state.gov
  • 19. Hosting Opportunities Consortium can apply to host groups of advisers for campus visits… 1. Informally a. Before/After NAFSA National b. Before EducationUSA Forum c. Before/After OACAC Summer Conference 2. Formally … …as part of formalized adviser professional development programs Your Official Source on U.S. Higher Education EducationUSA.state.gov
  • 20. Questions & Thanks Marty Bennett EducationUSA Outreach Coordinator Institute of International Education mbennett@educationusa.info : www.educationusa.info Skype: iiembennett Your Official Source on U.S. Higher Education EducationUSA.state.gov

Hinweis der Redaktion

  1. Join us on Facebook – globally and with your countries of particular interest. In addition our center FB pages reach over 201000 fans, profiles and groups reach an additional 9500 members, and our profiles touch 8600+ friends
  2. Our advising centers are also adopting YouTube as a key platform for reaching their students. Currently 10 centers mostly in Europe are heavy YT users with over 141000+ views.
  3. Follow EducationUSA on Twitter to gather useful information for yourself and to read information pertinent for international students. The link will take you to a list of our center/embassy/consulate Twitter feeds that push out our content to students. With 70+ active center Twitter feeds, we’ve got 84K followers, in addition to what we reach through our global feeds.
  4. Submit Financial Aid and Campus News to our Weekly Update which is distributed weekly to over 400 EducationUSA advising centers in 170 countries. These centers will, in turn, post your submission in various newsletters, websites, social media channels, email groups, advising sessions, radio/tv/print announcements, and more!Also, your information will be included in the new EducationUSA Financial Aid Search Engine and Website RSS Feeds.