36. 3. Strategy and Vision
• Where is the market going, and what’s our place in it?
• Be the keeper and communicator of the vision
37. 4. Brand Guardian
• Keep the brand current with who we are as we change
• Review marketing and community
38. 1. People
• Plan Staffing
• Recruiting Process
• Employee Development
• Employee Engagement
2. Money and Policies
• Finances
• Kaizen
3. Strategy and Vision
• Where is the market going, and
what’s our place in it?
• Be the keeper and communicator
of the vision
4. Brand Guardian
• Keep the brand current with who
we are as we change
• Review marketing and community
I’m a
CEO
!
39. –Balsamiq Handbook
“Trying to be too flat is a lot of work. When we
notice that putting a policy in place to solve
something in a flat way is way too much work
(diminishing returns), we take a shortcut and
use Peldi as "the boss" instead.”
42. I have to tread carefully
• I have to sell my ideas
• I have to repeat myself
• I have to be more mindful of micro-aggressions
• I have to make changes VERY incrementally
43. In Today’s Talk…
1. What I should do as a CEO
2. How we get stuff done
3. How we give each other feedback
4. Policies we added at 20-25
60. In Today’s Talk…
1. What I should do as a CEO
2. How we get stuff done
3. How we give each other feedback
4. Policies we added at 20-25
61. Up until 10 employees
• It didn’t even cross my mind
• No-one brought it up, we were just all working very
closely together
62. Between 10 and 16 Employees
• People started asking for reviews
• I tried hard to avoid doing them
• I’m not your boss!
• I just want to code!
• No-one was thinking about people’s development
• Some people didn’t get a raise for 3 years
99. • Not everyone can come to the retreat
• Not enough time at the retreat to have quality time
with everyone
• Using #announcements is really expensive
• Good discussions don’t happen in large groups
• ~100 concurrent projects = you HAVE to give up on
trying to follow of all of them.
• Reaching whole company consensus is hard and
very painful
100.
101.
102. 4th week of June
4th week of June
11 Weeks After Easter