Cannedoxygen

AGENDA ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

COMPANY ANALYSIS ,[object Object],[object Object],[object Object],[object Object],[object Object]

INTRODUCTION OF PRODUCT ,[object Object],[object Object],[object Object],[object Object],[object Object]

PRODUCT ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

INDUSTRY ANALYSIS ,[object Object],[object Object],[object Object]

HEALTH CARE EQUIPMENT INDUSTRY GROWTH Year $ billion RMB yuan billion % growth 2009 19.9 151.5 10.80% 2010 22.0 167.6 10.60% 2011 24.3 185.3 10.50% 2012 26.6 202.3 9.20% CAGR 2007-2012: 10.5%

PORTER’S FIVE FORCES ,[object Object],[object Object],[object Object],[object Object],[object Object]

PORTER’S FIVE FORCES ,[object Object],[object Object],[object Object],[object Object]

PORTER’S FIVE FORCES ,[object Object],[object Object],[object Object]

PORTER’S FIVE FORCES ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

ENVIRONMENTAL FACTORS ,[object Object],[object Object],[object Object],[object Object]

CUSTOMER ANALYSIS ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

CUSTOMER ANALYSIS ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

COMPETITIVE ANALYSIS ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

ATTITUDES ,[object Object],[object Object],[object Object]

SWOT ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

SWOT ,[object Object],[object Object],[object Object],[object Object],[object Object]

SWOT ,[object Object],[object Object],[object Object],[object Object]

PRICE ,[object Object],[object Object],Figure 2: Product Features Matrix Cost Margin Company $0 None Production $0.50 - $1.00 50% to 100% Retailers $1.50 - $2.00 50% to 100% Customers $3.00 - $5.00 50% to 100%

DISTRIBUTION ,[object Object],[object Object],[object Object],[object Object]

PROMOTION ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

SERVICES OFFERED ,[object Object],[object Object],[object Object]

PRODUCT LIFECYCLE ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

PRODUCT LIFECYCLE ,[object Object],[object Object],[object Object],[object Object]

VOLUME AND PROFIT ,[object Object],[object Object],[object Object]

Cannedoxygen

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