Position Zero is the new top spot. By securing a featured snippet, you catapault your site above the traditional SERP, improving your traffic and visibility.
Position Zero also primes you as the top result for any voice-related search, giving you the competitive edge in a cutting-edge space.
This presentation will teach you...
How to optimize your site content to capture Position Zero
How to use search data to create content more likely to be used as a featured snippet.
Step into the future of search with featured snippet optimization!
35. Table
Snippets
35
Create tables that Google will
truncate.
Use more than 5 rows or 7
columns to achieve truncation
and encourage engagement.
Formatting your
Featured Snippets
41. 41
of featured snippet hubs
have adopted HTTPS.70%
Featured
Snippet Hubs
Featured Snippet Hub
Characteristics
42. 42
of the featured snippet
hub URLs have social
activity.89%
Featured
Snippet Hubs
Featured Snippet Hub
Characteristics
43. 43
of featured snippet hubs
use lists.
Most hubs use more than
one ordered and
unordered list
95%
Featured
Snippet Hubs
Featured Snippet Hub
Characteristics