Diese Präsentation wurde erfolgreich gemeldet.
Wir verwenden Ihre LinkedIn Profilangaben und Informationen zu Ihren Aktivitäten, um Anzeigen zu personalisieren und Ihnen relevantere Inhalte anzuzeigen. Sie können Ihre Anzeigeneinstellungen jederzeit ändern.
Redes Sociales en la Web:  Desde la Experiencia de Usuario Javier Velasco M.  [email_address]
Experiencia de Usuario
Problema Tecnología “ Los productos tecnológicos que no funcionan de la manera que las personas esperan las hace sentir es...
Diseño de la Experiencia de Usuario 1 <ul><li>Ejemplo industria automotriz </li></ul>© Porsche A.G. 2002
 
Diseño de la Experiencia de Usuario Clement Mok Diseñador,  (Interfaz Macintosh) “ It’s not Rocket Science, It’s Social Sc...
Elementos de la Experiencia de Usuario <ul><li>Jesse James Garrett 2000, 2002 </li></ul>Web como  Interfaz de Software Web...
Diseño de la Experiencia de Usuario <ul><li>Modelo Morville </li></ul>Peter Morville 2004
Copyright 2004 Steve Krug God is My [VCR] Co-pilot
Redes Sociales <ul><li>Grafo de Red </li></ul><ul><li>Explicación general </li></ul><ul><li>Redes sociales como parte de l...
En Internet Email
Mensajería Instantánea
Motivaciones en Blogs Noor Ali-Hasan and Lada Adamic, 2007
Links en Blogs Noor Ali-Hasan and Lada Adamic, 2007
Coctelera home 1
Coctelera perfil
Technorati
Interconexión en Blogs Noor Ali-Hasan and Lada Adamic, 2007
Blogs: H vs. M, Fechas Hugo Liu and Rada Mihalcea, 2007
Blogs: H vs. M, pronombres Hugo Liu and Rada Mihalcea, 2007
Myspace / Facebook
Chilenos se toman Fotolog.com 0,26 17.200 Alemania 10 0,28 18.000 Uruguay 9 0,31 20.300 Italia 8 0,59 38.600 Zona Neutral ...
Fotologs Chilenos: Pokemones vs. Pelolais
Linkedin / Econozco
Flickr
Flickr
Flickr
Flickr
Flickr
Flickr
Flickr
Flickr
Flickr
Flickr
Flickr
Flickr
by: soldierant
Youtube
Youtube
Youtube
Delicious
Delicious
Delicious
Delicious
Taxonomia vs folksonomía <ul><li>Taxonomía </li></ul><ul><ul><li>Control  </li></ul></ul><ul><ul><li>Autoridad </li></ul><...
Clasificación social
Sistemas de Tagging <ul><li>Incentivos a los usuarios </li></ul><ul><ul><li>Future retrieval </li></ul></ul><ul><ul><li>Co...
Gene Smith, noviembre 2006
Social Software Building Blocks <ul><li>Gene Smith, abril 2007 </li></ul>
Modelos y variables <ul><li>“…  The primary constraint of social software is in the design process: Human factors and grou...
Redes Sociales en la Web:  Desde la Experiencia de Usuario Javier Velasco M.  [email_address]
Nächste SlideShare
Wird geladen in …5
×

Redes Sociales en la Web: Desde la Experiencia de Usuario

3.053 Aufrufe

Veröffentlicht am

Introducción a las Redes Sociales en Web basado en el punto de vista de la Experiencia de Usuario. Revisa los conceptos básicos y explica cómo la Web está posibilitando la explotación de redes sociales para diferentes usos, sean profesionales o de diversión.

Veröffentlicht in: Technologie
  • DOWNLOAD THIS BOOKS INTO AVAILABLE FORMAT (2019 Update) ......................................................................................................................... ......................................................................................................................... Download Full PDF EBOOK here { https://soo.gd/irt2 } ......................................................................................................................... Download Full EPUB Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download Full doc Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download PDF EBOOK here { https://soo.gd/irt2 } ......................................................................................................................... Download EPUB Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download doc Ebook here { https://soo.gd/irt2 } ......................................................................................................................... ......................................................................................................................... ................................................................................................................................... eBook is an electronic version of a traditional print book THIS can be read by using a personal computer or by using an eBook reader. (An eBook reader can be a software application for use on a computer such as Microsoft's free Reader application, or a book-sized computer THIS is used solely as a reading device such as Nuvomedia's Rocket eBook.) Users can purchase an eBook on diskette or CD, but the most popular method of getting an eBook is to purchase a downloadable file of the eBook (or other reading material) from a Web site (such as Barnes and Noble) to be read from the user's computer or reading device. Generally, an eBook can be downloaded in five minutes or less ......................................................................................................................... .............. Browse by Genre Available eBooks .............................................................................................................................. Art, Biography, Business, Chick Lit, Children's, Christian, Classics, Comics, Contemporary, Cookbooks, Manga, Memoir, Music, Mystery, Non Fiction, Paranormal, Philosophy, Poetry, Psychology, Religion, Romance, Science, Science Fiction, Self Help, Suspense, Spirituality, Sports, Thriller, Travel, Young Adult, Crime, Ebooks, Fantasy, Fiction, Graphic Novels, Historical Fiction, History, Horror, Humor And Comedy, ......................................................................................................................... ......................................................................................................................... .....BEST SELLER FOR EBOOK RECOMMEND............................................................. ......................................................................................................................... Blowout: Corrupted Democracy, Rogue State Russia, and the Richest, Most Destructive Industry on Earth,-- The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company,-- Call Sign Chaos: Learning to Lead,-- StrengthsFinder 2.0,-- Stillness Is the Key,-- She Said: Breaking the Sexual Harassment Story THIS Helped Ignite a Movement,-- Atomic Habits: An Easy &amp; Proven Way to Build Good Habits &amp; Break Bad Ones,-- Everything Is Figureoutable,-- What It Takes: Lessons in the Pursuit of Excellence,-- Rich Dad Poor Dad: What the Rich Teach Their Kids About Money THIS the Poor and Middle Class Do Not!,-- The Total Money Makeover: Classic Edition: A Proven Plan for Financial Fitness,-- Shut Up and Listen!: Hard Business Truths THIS Will Help You Succeed, ......................................................................................................................... .........................................................................................................................
       Antworten 
    Sind Sie sicher, dass Sie …  Ja  Nein
    Ihre Nachricht erscheint hier
  • DOWNLOAD THAT BOOKS INTO AVAILABLE FORMAT (2019 Update) ......................................................................................................................... ......................................................................................................................... Download Full PDF EBOOK here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download Full EPUB Ebook here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download Full doc Ebook here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download PDF EBOOK here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download EPUB Ebook here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download doc Ebook here { http://bit.ly/2m6jJ5M } ......................................................................................................................... ......................................................................................................................... ................................................................................................................................... eBook is an electronic version of a traditional print book that can be read by using a personal computer or by using an eBook reader. (An eBook reader can be a software application for use on a computer such as Microsoft's free Reader application, or a book-sized computer that is used solely as a reading device such as Nuvomedia's Rocket eBook.) Users can purchase an eBook on diskette or CD, but the most popular method of getting an eBook is to purchase a downloadable file of the eBook (or other reading material) from a Web site (such as Barnes and Noble) to be read from the user's computer or reading device. Generally, an eBook can be downloaded in five minutes or less ......................................................................................................................... .............. Browse by Genre Available eBooks .............................................................................................................................. Art, Biography, Business, Chick Lit, Children's, Christian, Classics, Comics, Contemporary, Cookbooks, Manga, Memoir, Music, Mystery, Non Fiction, Paranormal, Philosophy, Poetry, Psychology, Religion, Romance, Science, Science Fiction, Self Help, Suspense, Spirituality, Sports, Thriller, Travel, Young Adult, Crime, Ebooks, Fantasy, Fiction, Graphic Novels, Historical Fiction, History, Horror, Humor And Comedy, ......................................................................................................................... ......................................................................................................................... .....BEST SELLER FOR EBOOK RECOMMEND............................................................. ......................................................................................................................... Blowout: Corrupted Democracy, Rogue State Russia, and the Richest, Most Destructive Industry on Earth,-- The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company,-- Call Sign Chaos: Learning to Lead,-- StrengthsFinder 2.0,-- Stillness Is the Key,-- She Said: Breaking the Sexual Harassment Story That Helped Ignite a Movement,-- Atomic Habits: An Easy &amp; Proven Way to Build Good Habits &amp; Break Bad Ones,-- Everything Is Figureoutable,-- What It Takes: Lessons in the Pursuit of Excellence,-- Rich Dad Poor Dad: What the Rich Teach Their Kids About Money That the Poor and Middle Class Do Not!,-- The Total Money Makeover: Classic Edition: A Proven Plan for Financial Fitness,-- Shut Up and Listen!: Hard Business Truths that Will Help You Succeed, ......................................................................................................................... .........................................................................................................................
       Antworten 
    Sind Sie sicher, dass Sie …  Ja  Nein
    Ihre Nachricht erscheint hier
  • DOWNLOAD THAT BOOKS INTO AVAILABLE FORMAT (2019 Update) ......................................................................................................................... ......................................................................................................................... Download Full PDF EBOOK here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download Full EPUB Ebook here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download Full doc Ebook here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download PDF EBOOK here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download EPUB Ebook here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download doc Ebook here { http://bit.ly/2m6jJ5M } ......................................................................................................................... ......................................................................................................................... ................................................................................................................................... eBook is an electronic version of a traditional print book that can be read by using a personal computer or by using an eBook reader. (An eBook reader can be a software application for use on a computer such as Microsoft's free Reader application, or a book-sized computer that is used solely as a reading device such as Nuvomedia's Rocket eBook.) Users can purchase an eBook on diskette or CD, but the most popular method of getting an eBook is to purchase a downloadable file of the eBook (or other reading material) from a Web site (such as Barnes and Noble) to be read from the user's computer or reading device. Generally, an eBook can be downloaded in five minutes or less ......................................................................................................................... .............. Browse by Genre Available eBooks .............................................................................................................................. Art, Biography, Business, Chick Lit, Children's, Christian, Classics, Comics, Contemporary, Cookbooks, Manga, Memoir, Music, Mystery, Non Fiction, Paranormal, Philosophy, Poetry, Psychology, Religion, Romance, Science, Science Fiction, Self Help, Suspense, Spirituality, Sports, Thriller, Travel, Young Adult, Crime, Ebooks, Fantasy, Fiction, Graphic Novels, Historical Fiction, History, Horror, Humor And Comedy, ......................................................................................................................... ......................................................................................................................... .....BEST SELLER FOR EBOOK RECOMMEND............................................................. ......................................................................................................................... Blowout: Corrupted Democracy, Rogue State Russia, and the Richest, Most Destructive Industry on Earth,-- The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company,-- Call Sign Chaos: Learning to Lead,-- StrengthsFinder 2.0,-- Stillness Is the Key,-- She Said: Breaking the Sexual Harassment Story That Helped Ignite a Movement,-- Atomic Habits: An Easy &amp; Proven Way to Build Good Habits &amp; Break Bad Ones,-- Everything Is Figureoutable,-- What It Takes: Lessons in the Pursuit of Excellence,-- Rich Dad Poor Dad: What the Rich Teach Their Kids About Money That the Poor and Middle Class Do Not!,-- The Total Money Makeover: Classic Edition: A Proven Plan for Financial Fitness,-- Shut Up and Listen!: Hard Business Truths that Will Help You Succeed, ......................................................................................................................... .........................................................................................................................
       Antworten 
    Sind Sie sicher, dass Sie …  Ja  Nein
    Ihre Nachricht erscheint hier
  • DOWNLOAD THAT BOOKS INTO AVAILABLE FORMAT (2019 Update) ......................................................................................................................... ......................................................................................................................... Download Full PDF EBOOK here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download Full EPUB Ebook here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download Full doc Ebook here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download PDF EBOOK here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download EPUB Ebook here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download doc Ebook here { http://bit.ly/2m6jJ5M } ......................................................................................................................... ......................................................................................................................... ................................................................................................................................... eBook is an electronic version of a traditional print book that can be read by using a personal computer or by using an eBook reader. (An eBook reader can be a software application for use on a computer such as Microsoft's free Reader application, or a book-sized computer that is used solely as a reading device such as Nuvomedia's Rocket eBook.) Users can purchase an eBook on diskette or CD, but the most popular method of getting an eBook is to purchase a downloadable file of the eBook (or other reading material) from a Web site (such as Barnes and Noble) to be read from the user's computer or reading device. Generally, an eBook can be downloaded in five minutes or less ......................................................................................................................... .............. Browse by Genre Available eBooks .............................................................................................................................. Art, Biography, Business, Chick Lit, Children's, Christian, Classics, Comics, Contemporary, Cookbooks, Manga, Memoir, Music, Mystery, Non Fiction, Paranormal, Philosophy, Poetry, Psychology, Religion, Romance, Science, Science Fiction, Self Help, Suspense, Spirituality, Sports, Thriller, Travel, Young Adult, Crime, Ebooks, Fantasy, Fiction, Graphic Novels, Historical Fiction, History, Horror, Humor And Comedy, ......................................................................................................................... ......................................................................................................................... .....BEST SELLER FOR EBOOK RECOMMEND............................................................. ......................................................................................................................... Blowout: Corrupted Democracy, Rogue State Russia, and the Richest, Most Destructive Industry on Earth,-- The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company,-- Call Sign Chaos: Learning to Lead,-- StrengthsFinder 2.0,-- Stillness Is the Key,-- She Said: Breaking the Sexual Harassment Story That Helped Ignite a Movement,-- Atomic Habits: An Easy &amp; Proven Way to Build Good Habits &amp; Break Bad Ones,-- Everything Is Figureoutable,-- What It Takes: Lessons in the Pursuit of Excellence,-- Rich Dad Poor Dad: What the Rich Teach Their Kids About Money That the Poor and Middle Class Do Not!,-- The Total Money Makeover: Classic Edition: A Proven Plan for Financial Fitness,-- Shut Up and Listen!: Hard Business Truths that Will Help You Succeed, ......................................................................................................................... .........................................................................................................................
       Antworten 
    Sind Sie sicher, dass Sie …  Ja  Nein
    Ihre Nachricht erscheint hier
  • DOWNLOAD THAT BOOKS INTO AVAILABLE FORMAT (2019 Update) ......................................................................................................................... ......................................................................................................................... Download Full PDF EBOOK here { http://bit.ly/2m77EgH } ......................................................................................................................... Download Full EPUB Ebook here { http://bit.ly/2m77EgH } ......................................................................................................................... Download Full doc Ebook here { http://bit.ly/2m77EgH } ......................................................................................................................... Download PDF EBOOK here { http://bit.ly/2m77EgH } ......................................................................................................................... Download EPUB Ebook here { http://bit.ly/2m77EgH } ......................................................................................................................... Download doc Ebook here { http://bit.ly/2m77EgH } ......................................................................................................................... ......................................................................................................................... ................................................................................................................................... eBook is an electronic version of a traditional print book that can be read by using a personal computer or by using an eBook reader. (An eBook reader can be a software application for use on a computer such as Microsoft's free Reader application, or a book-sized computer that is used solely as a reading device such as Nuvomedia's Rocket eBook.) Users can purchase an eBook on diskette or CD, but the most popular method of getting an eBook is to purchase a downloadable file of the eBook (or other reading material) from a Web site (such as Barnes and Noble) to be read from the user's computer or reading device. Generally, an eBook can be downloaded in five minutes or less ......................................................................................................................... .............. Browse by Genre Available eBooks .............................................................................................................................. Art, Biography, Business, Chick Lit, Children's, Christian, Classics, Comics, Contemporary, Cookbooks, Manga, Memoir, Music, Mystery, Non Fiction, Paranormal, Philosophy, Poetry, Psychology, Religion, Romance, Science, Science Fiction, Self Help, Suspense, Spirituality, Sports, Thriller, Travel, Young Adult, Crime, Ebooks, Fantasy, Fiction, Graphic Novels, Historical Fiction, History, Horror, Humor And Comedy, ......................................................................................................................... ......................................................................................................................... .....BEST SELLER FOR EBOOK RECOMMEND............................................................. ......................................................................................................................... Blowout: Corrupted Democracy, Rogue State Russia, and the Richest, Most Destructive Industry on Earth,-- The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company,-- Call Sign Chaos: Learning to Lead,-- StrengthsFinder 2.0,-- Stillness Is the Key,-- She Said: Breaking the Sexual Harassment Story That Helped Ignite a Movement,-- Atomic Habits: An Easy &amp; Proven Way to Build Good Habits &amp; Break Bad Ones,-- Everything Is Figureoutable,-- What It Takes: Lessons in the Pursuit of Excellence,-- Rich Dad Poor Dad: What the Rich Teach Their Kids About Money That the Poor and Middle Class Do Not!,-- The Total Money Makeover: Classic Edition: A Proven Plan for Financial Fitness,-- Shut Up and Listen!: Hard Business Truths that Will Help You Succeed, ......................................................................................................................... .........................................................................................................................
       Antworten 
    Sind Sie sicher, dass Sie …  Ja  Nein
    Ihre Nachricht erscheint hier

Redes Sociales en la Web: Desde la Experiencia de Usuario

  1. 1. Redes Sociales en la Web: Desde la Experiencia de Usuario Javier Velasco M. [email_address]
  2. 2. Experiencia de Usuario
  3. 3. Problema Tecnología “ Los productos tecnológicos que no funcionan de la manera que las personas esperan las hace sentir estúpidas – aun cuando efectivamente hayan logrado lo que se propusieron.” Jesse James Garett (2002)
  4. 4. Diseño de la Experiencia de Usuario 1 <ul><li>Ejemplo industria automotriz </li></ul>© Porsche A.G. 2002
  5. 6. Diseño de la Experiencia de Usuario Clement Mok Diseñador, (Interfaz Macintosh) “ It’s not Rocket Science, It’s Social Science”
  6. 7. Elementos de la Experiencia de Usuario <ul><li>Jesse James Garrett 2000, 2002 </li></ul>Web como Interfaz de Software Web como Sistema de Hipertexto
  7. 8. Diseño de la Experiencia de Usuario <ul><li>Modelo Morville </li></ul>Peter Morville 2004
  8. 9. Copyright 2004 Steve Krug God is My [VCR] Co-pilot
  9. 10. Redes Sociales <ul><li>Grafo de Red </li></ul><ul><li>Explicación general </li></ul><ul><li>Redes sociales como parte de la vida </li></ul><ul><li>Como herramienta de ciencias sociales </li></ul>
  10. 11. En Internet Email
  11. 12. Mensajería Instantánea
  12. 13. Motivaciones en Blogs Noor Ali-Hasan and Lada Adamic, 2007
  13. 14. Links en Blogs Noor Ali-Hasan and Lada Adamic, 2007
  14. 15. Coctelera home 1
  15. 16. Coctelera perfil
  16. 17. Technorati
  17. 18. Interconexión en Blogs Noor Ali-Hasan and Lada Adamic, 2007
  18. 19. Blogs: H vs. M, Fechas Hugo Liu and Rada Mihalcea, 2007
  19. 20. Blogs: H vs. M, pronombres Hugo Liu and Rada Mihalcea, 2007
  20. 21. Myspace / Facebook
  21. 22. Chilenos se toman Fotolog.com 0,26 17.200 Alemania 10 0,28 18.000 Uruguay 9 0,31 20.300 Italia 8 0,59 38.600 Zona Neutral 0,67 43.900 Portugal 7 0,96 62.200 Estados Unidos 6 2,5 163.500 España 5 4,5 290.300 México 4 7,1 458.700 Brasil 3 8,9 578.500 Argentina 2 14,7 954.600 Chile 1 100 6.502.000 Total   % Fotologs en Fotolog.com el 19/2/07 País
  22. 23. Fotologs Chilenos: Pokemones vs. Pelolais
  23. 24. Linkedin / Econozco
  24. 25. Flickr
  25. 26. Flickr
  26. 27. Flickr
  27. 28. Flickr
  28. 29. Flickr
  29. 30. Flickr
  30. 31. Flickr
  31. 32. Flickr
  32. 33. Flickr
  33. 34. Flickr
  34. 35. Flickr
  35. 36. Flickr
  36. 37. by: soldierant
  37. 38. Youtube
  38. 39. Youtube
  39. 40. Youtube
  40. 41. Delicious
  41. 42. Delicious
  42. 43. Delicious
  43. 44. Delicious
  44. 45. Taxonomia vs folksonomía <ul><li>Taxonomía </li></ul><ul><ul><li>Control </li></ul></ul><ul><ul><li>Autoridad </li></ul></ul><ul><ul><li>Precisión </li></ul></ul><ul><ul><li>Jerarquía, clasificación </li></ul></ul><ul><ul><li>Búsqueda </li></ul></ul><ul><li>Folksonomía </li></ul><ul><ul><li>Flexibilidad </li></ul></ul><ul><ul><li>Simpleza, popularidad </li></ul></ul><ul><ul><li>Utilidad </li></ul></ul><ul><ul><li>Plano, categorización </li></ul></ul><ul><ul><li>Exploración, descubrimiento (serendipity) </li></ul></ul>
  45. 46. Clasificación social
  46. 47. Sistemas de Tagging <ul><li>Incentivos a los usuarios </li></ul><ul><ul><li>Future retrieval </li></ul></ul><ul><ul><li>Contribution and sharing </li></ul></ul><ul><ul><li>Attract attention </li></ul></ul><ul><ul><li>Play and competition </li></ul></ul><ul><ul><li>Self presentation </li></ul></ul><ul><ul><li>Opinion expression </li></ul></ul>Marlow et al. (2006)
  47. 48. Gene Smith, noviembre 2006
  48. 49. Social Software Building Blocks <ul><li>Gene Smith, abril 2007 </li></ul>
  49. 50. Modelos y variables <ul><li>“… The primary constraint of social software is in the design process: Human factors and group dynamics introduce design difficulties that aren't obvious without considering psychology and human nature” </li></ul>Matt Webb, 2004
  50. 51. Redes Sociales en la Web: Desde la Experiencia de Usuario Javier Velasco M. [email_address]

×