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Group ‘B’
Social Networks
Good? or Bad?
Outlines
 Introduction to Social Networking
 Popular Social Networks
 Internet Users
 Advantages
 Disadvantages
 Effects in Society
 Q&A
 Social Networking means creating a public profile within a
particular website and making relationship between other
people who are using the same website.
What is Social Networking?
It is a way to connect with your friends online.
Social Networking
 Facebook
 YouTube
 Skype
 WhatsApp
 Twitter
 LinkedIn
Social Networks (Some Examples)
Short Overview
 Launched in 2004 by Mark Zuckerberg
 Studied psychology and computer science
 at Harvard University Cambridge
 The youngest Billionaire in the world.
 Most Popular Social Network
Some Other Social Networks
 YouTube allows users to upload videos, go live, advertise on videos, start your
business etc…
 Skype is one of the popular social network which allows video calling.
 WhatsApp is a messaging app more than 1 billion use WhatsApp.
 Twitter is an online news and social networking service users post and interact
with messages
 Much more social networks all available…
Advantages of Social Networking
1
• Worldwide Connectivity
2• Real-Time Information Sharing
3
• Free Advertising
1. Worldwide Connectivity
With the existence of social networking sites:
 It is easier and faster to make new friends or business connections
or extend their personal base.
 These connections can help one with a variety of things such as:
1) Finding
romance
2) Seeking a
new job
3) Locating
assistance
6) Making
or receiving
advice on
career or
personal
issues
Worldwide connectivity: connecting people and sharing of
information.
 Place of exchange news and get updated on
friends and families.
 Commonality of Interest: you can pick
and choose those individuals who has
similar likes and dislikes.
 You can virtually meet with your friends online
anytime.
1. Worldwide Connectivity (cont.)
2. Real-Time Information Sharing
 With social networking site, you exchange information easily in real-
time via a chat.
 In addition, the Internet is the ultimate online
Textbook.
 Other than students, social networking can provide a tool for
managers to:
• utilize in team meetings, for conference organizers
• use to update attendees and
• use as a means of interacting with clients or prospects.
 The best part of advertising in social networking site is that you
can spread the word for free!
 Facebook has a range of services designed to help businesses
market themselves more effectively. (not for free, of course)
 By having company social network profile, you
can deliver improved customer service and
respond effectively to feedback.
3. Advantage in Advertising &
Marketing
Disadvantages of Social
Networking
1
• Cyber bullying
2
• Higher Risks of Fraud & Identity
Theft
3
• Privacy Issue
 Cyber bullying is when a person is continuously bullied through online
accounts.
 Bullying has always been a problem among young people, and even
adults.
 People can be harassed for 24/7, & it can be done anonymously:
- Can expose individuals to harassment or inappropriate contact from
others.
1. Cyber bullying
People can take advantage because everything is being performed
behind a screen, which makes it easier to make fun of someone. (Not
face to face)
 The victim (Emotional Distress):self-esteem issues & depression.
1. Cyber Bullying (cont.)
2. Higher Risks of Fraud & Identity Theft
 Being part of a social network means understanding the security
risks that online users can face; which is identity fraud.
 Information posted on SNS is available to everyone this opens up
the possibility for hackers to commit fraud & increases the risk of
identity theft.
 Personal information: sharing geographical location @“checking in” with
their exact locations on SNS, and tagging the location where they work &
live.
 Putting yourself in danger when you share too much personal information
on SNS.
3. Lack of Privacy (Privacy Issue)
It’s up to the
individual.
We need to take
responsibility for
our own safety.
Is Social Networking Harmful to Society?
 We can see clearly that social networking sites are advantageous only if they
are used wisely.
 Using these sites would be helpful, if users do not spend time unnecessarily.
 Wise members never provide personal information to strangers.
Social Network: Good or Bad

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Social Network: Good or Bad

  • 3. Outlines  Introduction to Social Networking  Popular Social Networks  Internet Users  Advantages  Disadvantages  Effects in Society  Q&A
  • 4.  Social Networking means creating a public profile within a particular website and making relationship between other people who are using the same website. What is Social Networking?
  • 5. It is a way to connect with your friends online. Social Networking
  • 6.  Facebook  YouTube  Skype  WhatsApp  Twitter  LinkedIn Social Networks (Some Examples)
  • 7.
  • 8. Short Overview  Launched in 2004 by Mark Zuckerberg  Studied psychology and computer science  at Harvard University Cambridge  The youngest Billionaire in the world.  Most Popular Social Network
  • 9.
  • 10. Some Other Social Networks  YouTube allows users to upload videos, go live, advertise on videos, start your business etc…  Skype is one of the popular social network which allows video calling.  WhatsApp is a messaging app more than 1 billion use WhatsApp.  Twitter is an online news and social networking service users post and interact with messages  Much more social networks all available…
  • 11.
  • 12.
  • 13.
  • 14. Advantages of Social Networking 1 • Worldwide Connectivity 2• Real-Time Information Sharing 3 • Free Advertising
  • 15. 1. Worldwide Connectivity With the existence of social networking sites:  It is easier and faster to make new friends or business connections or extend their personal base.  These connections can help one with a variety of things such as: 1) Finding romance 2) Seeking a new job 3) Locating assistance 6) Making or receiving advice on career or personal issues
  • 16. Worldwide connectivity: connecting people and sharing of information.
  • 17.  Place of exchange news and get updated on friends and families.  Commonality of Interest: you can pick and choose those individuals who has similar likes and dislikes.  You can virtually meet with your friends online anytime. 1. Worldwide Connectivity (cont.)
  • 18. 2. Real-Time Information Sharing  With social networking site, you exchange information easily in real- time via a chat.  In addition, the Internet is the ultimate online Textbook.  Other than students, social networking can provide a tool for managers to: • utilize in team meetings, for conference organizers • use to update attendees and • use as a means of interacting with clients or prospects.
  • 19.  The best part of advertising in social networking site is that you can spread the word for free!  Facebook has a range of services designed to help businesses market themselves more effectively. (not for free, of course)  By having company social network profile, you can deliver improved customer service and respond effectively to feedback. 3. Advantage in Advertising & Marketing
  • 20. Disadvantages of Social Networking 1 • Cyber bullying 2 • Higher Risks of Fraud & Identity Theft 3 • Privacy Issue
  • 21.  Cyber bullying is when a person is continuously bullied through online accounts.  Bullying has always been a problem among young people, and even adults.  People can be harassed for 24/7, & it can be done anonymously: - Can expose individuals to harassment or inappropriate contact from others. 1. Cyber bullying
  • 22. People can take advantage because everything is being performed behind a screen, which makes it easier to make fun of someone. (Not face to face)  The victim (Emotional Distress):self-esteem issues & depression. 1. Cyber Bullying (cont.)
  • 23. 2. Higher Risks of Fraud & Identity Theft  Being part of a social network means understanding the security risks that online users can face; which is identity fraud.  Information posted on SNS is available to everyone this opens up the possibility for hackers to commit fraud & increases the risk of identity theft.
  • 24.  Personal information: sharing geographical location @“checking in” with their exact locations on SNS, and tagging the location where they work & live.  Putting yourself in danger when you share too much personal information on SNS. 3. Lack of Privacy (Privacy Issue)
  • 25. It’s up to the individual. We need to take responsibility for our own safety. Is Social Networking Harmful to Society?
  • 26.  We can see clearly that social networking sites are advantageous only if they are used wisely.  Using these sites would be helpful, if users do not spend time unnecessarily.  Wise members never provide personal information to strangers.