1. Seminar & Viva………
Presented By
Md. Abdul Hamid
Assistant Professor
Dept. of Business Administration
Shahjalal University of Science and Technology

2. Objectives of the course…
To introduce with practical fields of business
To provide common sense of research
To teach how to prepare reports
To increase oral presentation skills
To prepare you for the job market

3. Reality…
Students follow the short-cut method
Authority provide limited time span
Supervisors can’t to pay much attention
Students imitate seniors’ report
Some members of a group pay much
labor
They don’t have to face in-depth
interview
Presentations have started recently

4. It would be better….If
supervisors would be appointed at the
beginning of the semester
students would get orientation classes about
research process
topics would be more insightful and practical
oriented
would get financial and other supports to
perform the job

5. The General Process…
• Formulating & Clarifying a theme
• Reviewing the literature
• Choosing a research design
• Collecting data
• Analyzing data
• Writing up

6. Consider before finalizing Topic…
Limited scope
A genuine interest in the topic
Financial and Time resources
Access to required data
Knowledge of the literature
Clearly defined research questions & objectives
Fresh insights into the topic
The scope to write an acceptable project report

7. Can be done………..
• Examining own strengths & interests
• Looking at past project titles
• Discussion with mates and mentors
• Searching the literature
• Brainstorming & Integrating ideas

8. Research Question:
How can the effectiveness of team work in Bangladesh
be measured?
Research Objective:
To establish suitable effectiveness criteria for team
work in Bangladesh.
Research Question:
Should Sonali Bank change its transaction method from manual
to online?
Research Objective:
To compare the costs and benefits of the both transaction
methods.

9. Contents of the research proposal…
Title
Background
Research questions & objectives
Literature review
Methodology
Timescale
Resources
References

10. Primary data
“Data originated by the researcher for the
specific purpose of addressing the research
problem”
Secondary data
“Data collected for some purpose other than the
problem at hand”

11. Classification of SD……
Internal External
Ready to use… Published
materials…government, research
periodical reports, sales & cost organizations, trade associations
data
Computerized databases…
bibliographic, numeric, full-text,
Requires further directory, social purpose
processing…product line, Syndicated services…
major dept., geographical general, advertising evaluation,
locations, cash vs. credit sales, retailers, wholesalers, industrial
size or amount of sales, sales firms, corporate reports, scanner
trends panels

12. Primary data…
Survey method… Observation method…
“the recording of behavioral
“a structured questionnaire given patterns of people, objects and
to a sample of a population and events in a systematic manner
designed to elicit specific to obtain information about the
information from respondents.” phenomenon of interest.”
(telephone, personal, mail, and (personal, mechanical, audit,
electronic interviews) content analysis, trace analysis)

13. Survey methods…
Telephone… traditional and computer assisted
Personal… In home, mall intercept, computer assisted
Mail… mail, and mail panel
Electronic… email, website

14. Likert scale…
A measurement scale with five response categories ranging from ‘strongly
disagree’ to ‘strongly agree’, which requires the respondents to indicate a
degree of agreement or disagreement with each of a series of statements
related to the stimulus objects.
Variables / Opinion Strongly Disagree Neither Agree Strongly
disagree agree nor agree
disagree
Quality of the products is
satisfactory
Price is very reasonable
Distribution points are quite
enough to get the product
easily
The latest advertisement of this
company is very impressive

15. Stationary…………….
Paper
Margins
Alignment
Spacing
Paragraphs
Page
Font face & Size

16. Basic contents of report…
• Executive summary
• Background/justification of the study
• Research question/objectives
• Literature review
• Research methodology
• Findings of the study
• Recommendations
• References

17. About interview…
Before the interview…brainstorming, mind sharing, group
activities…all round the year… ask question and discuss the answers
During the interview…be specific, to the point, confident, don’t
become frustrated, don’t try to remind or reproduce
After the interview…take lessons from the performance, find out
the faults/ weaknesses, try to cover up all through the year

18. Presentation…
Formal and standard
Key issues… don’t copy from report
Not original facts… present analysis
Only the bullet points… only words are enough
Divide according to the
strengths…members
Time management…allocation and completion
Rehearse properly before going to present