1. Mini textual analysis Content: Lily Allen (not fair) Pixie Lott (turn it up) Pit Bull (I know you want me) Black eyed peas (meet me halfway Kid Cudi (pursuit of happiness) Soundgarden (black rain) Lil Wayne (Drop the world) Katy Perry (Californian girls) Scepta (cross my heart) Linkin Park (new divide)

2. Year 13 media coursework

3. Artist Lily Allen Track Not Fair Genre Type performance Positive comments The setting in an old bard style club really fits in with the song and the lighting is very good Negative comments The hole clip is on performance and there is no story to the video. Also the shots can be quite long witch makes the video quite boring Personal score 5/10 Textual analysis score 6/10

4. Artist Pixie Lott Track Turn it up Genre Type Narrative + performance Positive comments All the shots are very short which make the video more interesting and exciting and the lighting was very good. Also the transitions where mostly straight cuts making the video run faster and more smoothly. Negative comments The video was only on narrative and there was no performance on stage or with any musicians making the video less interesting. Personal score 9/10 Textual analysis score 8/10

5. Artist Pitbull Track I know you want me Genre Type performance Positive comments It has a wide range of camera shots and all the shots are shot making the video run quickly. Negative comments The super imposed text over the video give it quite and amateur in feel and the there is only one location. There is only performance no narrative because the only thing that happens through the video is good looking women dancing with him Personal score 6/10 Textual analysis score 6/10

6. Artist Black eyed peas Track Meet me halfway Genre Type Concept + narrative Positive comments With a wide range of camera angles and composition as well as the wide range of locations and editing that has gone into this video makes it amazing and enjoyable to watch Negative comments I have no real negative comments about this video Personal score 10/10 Textual analysis score 10/10

7. Artist Kid Cudi Track Pursuit of happiness Genre Type Performance Positive comments The editing is really good with the slow motion of every one apart from kid Cudi far more important than every one else or that he sees things in different way to others. The costume, props and setting are all really good and make the video look really pimp. Negative comments There could of been more of a storey to the video and a wider range of camera movement. Personal score 7/10 Textual analysis score 9/10

8. Artist Soundgarden Track Black rain Genre Type Concept + performance Positive comments The concept of the video is good with all the graphics used to make the video in a cartoon dimension adds an interesting feel to the video because it is different. Negative comments There is little performance and when there is their is no lip sinking it’s just people playing instruments. It doesn’t make sense in some parts. Personal score 7/10 Textual analysis score 9/10

9. Artist Lil Wayne Track Drop the world Genre Type Performance + narrative Positive comments A very good low angle is used to show how powerful Lil Wayne is and a high angle is used of the other people fighting to show they are weak. Negative comments In some of the shot the full image isn’t shown and the signers heads go out of the shot. Personal score 9/10 Textual analysis score 9/10

10. Artist Katy Perry Track California Girls Genre Type Concept + performance Positive comments There is a wide range of camera composition and lots of short sharp shots. The video is very colourful which makes it more enjoyable to watch. Negative comments There is no real negative comments I can think of apart from the rule of thirds hasn’t been used to well. Personal score 10/10 Textual analysis score 9/10

11. Artist Skepta Track Cross my heart Genre Type performance Positive comments Loads of different camera movements, composition and loads of really short and quick shots making the flow of the video really fast Negative comments People’s heads and body parts are cut off in some shots and very few locations used making the video seem restricted and boring. Personal score 8/10 Textual analysis score 7/10

12. Artist Linkin Park Track New divide Genre Type Concept + narrative + performance Positive comments The video is amazing with loads of different editing effects and the video is made up of all three types concept, narrative and performance. The dubbing is really good as well. Negative comments The only negative comment that body parts are cut off in quite allot of shots like when he sticks his hand out and half of it is cut off. Personal score 10/10 Textual analysis score 9/10