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Building Your Tradeshow Community Online

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PROPEL (formerly Human Workplaces)
PROPEL (formerly Human Workplaces)

Presentation by SocialFish for IAEE's Expo! Expo! 2010 about building community around a conference or tradeshow.

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Building your Tradeshow Community Online Lindy Dreyer and Maddie Grant www. .org
Agenda ,[object Object],[object Object],[object Object]
What does it mean to have an event community?
Open Community ( noun ) A diverse group of people, bonded by a common interest in an industry and an organization, who care enough to contribute and cooperate online for the good of the group. What does it mean to have an event community?
Slide courtesy of Peter Hutchins, ASAE The Ecosystem Homebase vs outposts EVENT MICROSITE FACEBOOK LINKEDIN YOUTUBE BLOG FLICKR MEMBER DIRECTORY YOUR ORG SITE TWITTER
[object Object],[object Object],[object Object],the where
[object Object],[object Object],[object Object],[object Object],the how
Takeaway: ,[object Object]
Question break
[object Object],[object Object],[object Object],[object Object],Barriers to participation The work of building community Remove the barriers
[object Object],[object Object],[object Object],[object Object],[object Object],New skill sets Build staff and volunteer skill sets The work of building community
[object Object],[object Object],[object Object],[object Object],Your champions Recruit your champions The work of building community
Takeaway: ,[object Object]
Dunbar’s number A theoretical cognitive limit to the number of people with whom one can maintain stable social relationships. The number lies between 100 and 230, but a commonly used value is 150 .
Takeaway: ,[object Object]
Question break
What one thing is holding your event community back? ,[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Three year plan- Year 1
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Three year plan- Year 2
[object Object],[object Object],[object Object],[object Object],Three year plan- Year 3
[object Object],[object Object],[object Object],[object Object],[object Object]

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Building Your Tradeshow Community Online

  • 1. Building your Tradeshow Community Online Lindy Dreyer and Maddie Grant www. .org
  • 2.
  • 3. What does it mean to have an event community?
  • 4. Open Community ( noun ) A diverse group of people, bonded by a common interest in an industry and an organization, who care enough to contribute and cooperate online for the good of the group. What does it mean to have an event community?
  • 5. Slide courtesy of Peter Hutchins, ASAE The Ecosystem Homebase vs outposts EVENT MICROSITE FACEBOOK LINKEDIN YOUTUBE BLOG FLICKR MEMBER DIRECTORY YOUR ORG SITE TWITTER
  • 6.
  • 7.
  • 8.
  • 10.
  • 11.
  • 12.
  • 13.
  • 14. Dunbar’s number A theoretical cognitive limit to the number of people with whom one can maintain stable social relationships. The number lies between 100 and 230, but a commonly used value is 150 .
  • 15.
  • 17.
  • 18.
  • 19.
  • 20.
  • 21.