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Off the Grid Public Relations Client Case Studies 		Advertising + Blog Development + Case Studies + 		Email Marketing + Green Marketing + Social 		Media + Trad Public Relations + Business 			Strategy + B2C Ticket Sales Promotion + B2B 		Webinars 3218 E. Colonial Drive   Orlando Fl  32803  www.offthegrid-pr.com  321.281.8378
Some of our clients Florida Council on Compulsive Gambling
Examples of our Web site Works (B2C) Video email app to encourage word-of-mouth ticket sales Successful e-commerce promotions won  a 2009 Silver Communicator Award.- Web Design
Examples of our Web site works (B2B) Our detailed Case Studies, including ROI analyses, encourage more B2B prospect opportunities for our customers.
Case Study: NASA FutureFlight Central  ,[object Object]
Press/Media coverage: Won Popular Science “Hot New Technologies of Year 2000”; USA Today, BBC, Discovery Channel, ABC Nightline.
Hosted successful 300-person Key Aviation Influencers Launch Event; DFW, LAX, and SFO  sign up as customers.,[object Object]
Results: Launched Feb 2010, new product orders already 20% of total order revenue in first month,.
Case Study: MomsLikeMe Orlando ,[object Object],.
Case study: Our Body the Universe Within | Biz Dev + Creative Strategies OTG negotiated the Florida Hospital partnership which included several components. Key was a FH employee and partner discount  – enabling Our Body to lift ticket sales 20% through the hospital’s distribution channels.
Case Study: TCT Solar [ Jacksonville]solar water heating ,[object Object],.
Case Study: Solaris Communities ,[object Object],.
Case Study: InPhonex (VOIP startup) ,[object Object],.
Case study: Solar Direct Ad Design ,[object Object],Perception of Solar Thermal for large commercial projects Messaging: Solar doesn’t  have to be ugly. It can be a  Smart Eco-Chic addition to a building’s  architecture and cityscape.
Case study: Pure Zing’s Blog 31-Day Give-away ,[object Object], client desired to use blog to increase   newsletter   subscriptions and pass-through traffic onto their product  review website. ,[object Object], campaign combining a 31-Day product giveaway  contest on the blog with a nationwide press release  announcing the start of the contest. Strategic postings to“freebie”   blog sites were also used to attract new-comers. Commenters are encouraged to win by posting creative writing and product use ideas. ,[object Object],averaged 50-81 blog posts per day, with a peak of 180 people blogging in one day. As a result of this Campaign, the client’s newsletter subscriber base doubled to 5000 subscribers.
Case study: Solar Direct’s Email Marketing ,[object Object],     promotional emails delivered      to In-house Email List (15,000)      and targeted consumer lists      nationwide ,[object Object]
37% Open Rate
40% Click-through

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Otg client-case-studies

  • 1. Off the Grid Public Relations Client Case Studies Advertising + Blog Development + Case Studies + Email Marketing + Green Marketing + Social Media + Trad Public Relations + Business Strategy + B2C Ticket Sales Promotion + B2B Webinars 3218 E. Colonial Drive Orlando Fl 32803 www.offthegrid-pr.com 321.281.8378
  • 2. Some of our clients Florida Council on Compulsive Gambling
  • 3. Examples of our Web site Works (B2C) Video email app to encourage word-of-mouth ticket sales Successful e-commerce promotions won a 2009 Silver Communicator Award.- Web Design
  • 4. Examples of our Web site works (B2B) Our detailed Case Studies, including ROI analyses, encourage more B2B prospect opportunities for our customers.
  • 5.
  • 6. Press/Media coverage: Won Popular Science “Hot New Technologies of Year 2000”; USA Today, BBC, Discovery Channel, ABC Nightline.
  • 7.
  • 8. Results: Launched Feb 2010, new product orders already 20% of total order revenue in first month,.
  • 9.
  • 10. Case study: Our Body the Universe Within | Biz Dev + Creative Strategies OTG negotiated the Florida Hospital partnership which included several components. Key was a FH employee and partner discount – enabling Our Body to lift ticket sales 20% through the hospital’s distribution channels.
  • 11.
  • 12.
  • 13.
  • 14.
  • 15.
  • 16.
  • 19. Best performing campaign led to a 200% ROI in sales conversions.
  • 20.
  • 21. Over $3 Million in agency-attributed consultative service sales, breaking NASA into a new commercial market sector ( airports and airport planning/design firms).
  • 22. Secured over $5 Million (equivalent ad dollars) of top-tier PR placements.
  • 23. Awarded Popular Science Magazine’s “Best Top Ten Technologies for the Year”
  • 24. Solaris Home Systems/ Affiniti Architects (Green Building; Sustainable Community).
  • 25. Garnered 3 national “Green Home” awards for the client, while also attracting publicity for their LEED GOLD homes.
  • 26. Secured $7,000,000 in Florida and national media placements in 6 months
  • 28. Secured $3,500,000 (equivalent ad dollars) of PR placements in Florida regional publications in one and one-half year.
  • 29. Attracted $250,000 of systems design project solicitations via targeted PR placements in regional business journals.
  • 31. Increased web site traffic ranking 50% within 3 months via strategic web directory placements, back links and targeted advertising placements; jumpstarted monthly webinar series for value-added resellers.PR Placements include NY Times, Newsweek, Entrepreneur Magazine, Business Week, USA Today, BBC News, ABC Nightline, as well as numerous Florida radio and TV placements.
  • 32.
  • 33. We thoroughly enjoy the challenge of incentive-based performance relationships with our clients.
  • 34. We work with clients in defining their project expectations, defining goals in quantitative terms (eg. PR placements, customer opens/click-throughs/purchases and/or new customer acquisition). It is our delightto exceed your expectations…and our own!
  • 35.
  • 36. www.OffTheGrid-pr.com Just a very brief introduction to our work. Contact us if your product or service requires changing the way the world usually thinks. 3218 E. Colonial Drive Orlando Fl 32803 www.offthegrid-pr.com 321.281.8378