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SOCIAL MEDIA

Lisa Qualls CEO, Fresh ID
AGENDA


 How do people use social media?
     Social business success
    Start with fundamentals
    Preparing the executives
           Thank you!
How do people use social media?
Social
Business
Success




           Credit: McKinsey
Social Business Success




 $6.5 Million in     Biggest profit     3K+ internal
revenues directly     since 1999         community
  attributed to                       members…$250K
 Twitter in just 2                       saved with 1
      years                           interaction alone
Start With Fundamentals




            Brand

  Market              Financials
Preparing The Executives
Preparing The Executives
Monitoring Tools
Influencers / Advocates
Engagement Tools
THANK YOU!
About LISA QUALLS
Company: Fresh ID, LLC
Location: Kansas City
Phone: 816-359-3554
Email: lisa@freshid.com
Twitter: @lqualls4444, @freshid, @intefy
Site: http://freshid.com
Quick Bio: Ambitious high-energy woman who loves
family, fun and fighting for the win. Partner/CEO of
Fresh ID. SMCKC Chairwoman of the Board.

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