This was presented during the Info Session on Digital Marketing hosted by the Iligan Chamber (Chamber of Commerce and Industry Foundation of Iligan, Inc.
2. Hello!
I am Lovette Jam.
I am a digital media professional.
You can find me at:
lovettejam.com
traveljams.com
@lovettejam
3. MyCAREERPATH
✖2005: Bachelor of Science in Biology
(Major in Zoology)
✖2007-2009: Worked as a medical
transcriptionist (office-based)
✖2009-2010: Worked as a freelance transcriber
(home-based)
✖2011: Worked as General Virtual Assistant
✖2012-2013: Social Media Manager
✖2013-present: Digital Professional: Digital
Consultant / Project Manager / Social Media
Manager / Marketing Specialist / Blogger / Graphic
Designer
5. TOPICOUTLINE
✖What is Digital Media all about?
✖Why should you consider it as a
career option or a business?
✖What exactly does a digital media
professional do?
✖Is working from home for you?
✖How do you get started in a career
in digital media?
7. Digital media: audio, video, and images
that exist in a computer-readable format, and can
reside on a local device (CD, DVD, hard drive)
or remote location (website).
– Technology Brief, University of Guelph
Definitionofdigitalmedia
8. Digitized content (text, graphics, audio, and video)
that can be transmitted over internet
or computer networks.
– BusinessDictionary.com
Definitionofdigitalmedia
12. Why?
Online marketing:
is typically less expensive than many
other marketing tactics
doesn’t require much long-term
commitment
provides an avenue for consumer
engagement
allows business owners to target their
marketing and advertising efforts
is measurable and trackable
41. Advantagesofworkingfromhome
✖Less stress – traffic jam during rush hours,
unfriendly co-workers, a suboptimal work
environment, constant distractions
✖Better health; better work/life balance
42. Disadvantagesofworkingfromhome
✖Distractions. Interruptions from children, work,
neighbors, friends, family may be very disruptive
and special efforts must be made to make it known
that you are actually working and unavailable for
interruption within work hours.
44. Disadvantages
✖Job security. Sometimes, clients will end your
contract immediately with some lame reasons. Most
of online jobs offer project-based only.
✖Scammed! Didn't receive the payment.
✖Usually no employment benefits.
45. Disadvantages
✖Need for high self-discipline. It takes a lot of
dedication, self-control and discipline to motivate
yourself to persevere in working at home alone over
the long run without succumbing to the distractions
and losing drive and momentum.
48. 2.GetCertified
✖ If you really want to stand out from your peers in
the industry, completing a certified digital media
course will help.
49. 3.Stayupdated.
✖You need to keep on top of industry news by
following major digital media sites and influential
people on social media.
50. 4.Networking
✖Surround yourself with people more talented than
yourself.
✖Attend industry meet-ups and conferences in
your area to nurture relationships with other digital
professionals and enhance your skill set through in-
depth workshops and presentations.
52. 6.Buildyourpersonalbrand
✖ If you want to show to an employer that you can
build their company’s online visibility, then you
need to show that you can firstly build your own
personal brand.
54. Haveanonlinepresence.
✖You should be present enough on the web
that employers can easily find
your LinkedIn profile, content you have
created, your Twitter account, or your
personal web page just by typing your name
into Google.
60. Credits
Special thanks to all the people who made and
released these awesome resources for free:
✖Presentation template by SlidesCarnival
✖Photographs by Unsplash