SlideShare ist ein Scribd-Unternehmen logo
1 von 5
Downloaden Sie, um offline zu lesen
Crowdsourced Media
Jason Hiner
Why Crowdsource a Book?
• Authors make bupkis
• The book process has too much lag
• Gap between authors and readers
• Books don’t tap the power of digital age
Follow the Geeks
• Profiles of 10 digital innovators
• Future of work is more entrepreneurial
• Crowdfunded
• Serial published
• Audience gets to have a voice
Crowdfunding: Learnings
• Get the price right
• Explain where the money goes
• Make a great video
• Don’t turn into a network marketer
Where to Find Us
• followthegeeksbook.com
• @followthegeeks
• @jasonhiner

Weitere ähnliche Inhalte

Was ist angesagt?

2013 afpjax writingfordevelopment
2013 afpjax writingfordevelopment2013 afpjax writingfordevelopment
2013 afpjax writingfordevelopment
Lynne Wester
 
#FIRMday Manchester 27 Sept 13 Creative Social Engagement for Attracting Tale...
#FIRMday Manchester 27 Sept 13 Creative Social Engagement for Attracting Tale...#FIRMday Manchester 27 Sept 13 Creative Social Engagement for Attracting Tale...
#FIRMday Manchester 27 Sept 13 Creative Social Engagement for Attracting Tale...
Emma Mirrington
 
Crowd Funding - Andy Harris - Action for Children
Crowd Funding - Andy Harris - Action for ChildrenCrowd Funding - Andy Harris - Action for Children
Crowd Funding - Andy Harris - Action for Children
iof_events
 
Skillshare class internship_grind_july3
Skillshare class internship_grind_july3Skillshare class internship_grind_july3
Skillshare class internship_grind_july3
Peter Boyce
 
paradigm shift of donor communications
paradigm shift of donor communicationsparadigm shift of donor communications
paradigm shift of donor communications
Lynne Wester
 
Darian Rodriguez Heyman - A Guide to Social Fundraising
Darian Rodriguez Heyman - A Guide to Social FundraisingDarian Rodriguez Heyman - A Guide to Social Fundraising
Darian Rodriguez Heyman - A Guide to Social Fundraising
Social Media for Nonprofits
 

Was ist angesagt? (20)

STBA How To Asses and Improve Your Social Media Marketing
STBA How To Asses and Improve Your Social Media MarketingSTBA How To Asses and Improve Your Social Media Marketing
STBA How To Asses and Improve Your Social Media Marketing
 
Marketing on a Shoestring Budget
Marketing on a Shoestring BudgetMarketing on a Shoestring Budget
Marketing on a Shoestring Budget
 
2013 afpjax writingfordevelopment
2013 afpjax writingfordevelopment2013 afpjax writingfordevelopment
2013 afpjax writingfordevelopment
 
Lori Jacobwith AAFCP Breakout Sharing Your Mission Powerfully July_2011
Lori Jacobwith AAFCP Breakout Sharing Your Mission Powerfully July_2011Lori Jacobwith AAFCP Breakout Sharing Your Mission Powerfully July_2011
Lori Jacobwith AAFCP Breakout Sharing Your Mission Powerfully July_2011
 
Building Support Through Storytelling
Building Support Through StorytellingBuilding Support Through Storytelling
Building Support Through Storytelling
 
2012-11-07 Social Media Marketing
2012-11-07 Social Media Marketing2012-11-07 Social Media Marketing
2012-11-07 Social Media Marketing
 
#FIRMday Manchester 27 Sept 13 Creative Social Engagement for Attracting Tale...
#FIRMday Manchester 27 Sept 13 Creative Social Engagement for Attracting Tale...#FIRMday Manchester 27 Sept 13 Creative Social Engagement for Attracting Tale...
#FIRMday Manchester 27 Sept 13 Creative Social Engagement for Attracting Tale...
 
Social Media Best Practices: Atlantic City 2019
Social Media Best Practices: Atlantic City 2019Social Media Best Practices: Atlantic City 2019
Social Media Best Practices: Atlantic City 2019
 
Crowd Funding - Andy Harris - Action for Children
Crowd Funding - Andy Harris - Action for ChildrenCrowd Funding - Andy Harris - Action for Children
Crowd Funding - Andy Harris - Action for Children
 
Enlighten Conference - Stewarding your donors
Enlighten Conference - Stewarding your donorsEnlighten Conference - Stewarding your donors
Enlighten Conference - Stewarding your donors
 
Lucy Gower - Stewardship of your Organisation's Donors
Lucy Gower - Stewardship of your Organisation's DonorsLucy Gower - Stewardship of your Organisation's Donors
Lucy Gower - Stewardship of your Organisation's Donors
 
Skillshare class internship_grind_july3
Skillshare class internship_grind_july3Skillshare class internship_grind_july3
Skillshare class internship_grind_july3
 
Pin Worthy
Pin WorthyPin Worthy
Pin Worthy
 
paradigm shift of donor communications
paradigm shift of donor communicationsparadigm shift of donor communications
paradigm shift of donor communications
 
Ritu Sharma: Fundraising with Social Media
Ritu Sharma: Fundraising with Social MediaRitu Sharma: Fundraising with Social Media
Ritu Sharma: Fundraising with Social Media
 
Writing for digital: web, email and social media
Writing for digital: web, email and social mediaWriting for digital: web, email and social media
Writing for digital: web, email and social media
 
Darian Rodriguez Heyman - A Guide to Social Fundraising
Darian Rodriguez Heyman - A Guide to Social FundraisingDarian Rodriguez Heyman - A Guide to Social Fundraising
Darian Rodriguez Heyman - A Guide to Social Fundraising
 
How to build relationships on Twitter
How to build relationships on TwitterHow to build relationships on Twitter
How to build relationships on Twitter
 
New Revenue Streams for News
New Revenue Streams for NewsNew Revenue Streams for News
New Revenue Streams for News
 
Market The Right Way With Facebook And Twitter
Market The Right Way With Facebook And TwitterMarket The Right Way With Facebook And Twitter
Market The Right Way With Facebook And Twitter
 

Andere mochten auch

Lukisan senibina
Lukisan senibinaLukisan senibina
Lukisan senibina
stekkkt
 
Architectural Professional Practice - Design
Architectural Professional Practice - DesignArchitectural Professional Practice - Design
Architectural Professional Practice - Design
Galala University
 

Andere mochten auch (15)

Neuropersuasion
NeuropersuasionNeuropersuasion
Neuropersuasion
 
Drive Down
Drive DownDrive Down
Drive Down
 
Connected Solutions for the Future
Connected Solutions for the FutureConnected Solutions for the Future
Connected Solutions for the Future
 
Whatever happened to building community
Whatever happened to building communityWhatever happened to building community
Whatever happened to building community
 
Becoming a measurement ninja
Becoming a measurement ninjaBecoming a measurement ninja
Becoming a measurement ninja
 
Deep Dive Modern Apps Lifecycle with Visual Studio 2012: How to create cross ...
Deep Dive Modern Apps Lifecycle with Visual Studio 2012: How to create cross ...Deep Dive Modern Apps Lifecycle with Visual Studio 2012: How to create cross ...
Deep Dive Modern Apps Lifecycle with Visual Studio 2012: How to create cross ...
 
วิชาเคมี ม.ปลาย เรื่องธาตุและสารประกอบในอุตสาหกรรม
วิชาเคมี ม.ปลาย เรื่องธาตุและสารประกอบในอุตสาหกรรมวิชาเคมี ม.ปลาย เรื่องธาตุและสารประกอบในอุตสาหกรรม
วิชาเคมี ม.ปลาย เรื่องธาตุและสารประกอบในอุตสาหกรรม
 
nota lukisan persembahan senibina
nota lukisan persembahan senibinanota lukisan persembahan senibina
nota lukisan persembahan senibina
 
01 intro(prehistoric)
01 intro(prehistoric)01 intro(prehistoric)
01 intro(prehistoric)
 
Lukisan senibina
Lukisan senibinaLukisan senibina
Lukisan senibina
 
The Architecture Profession
The Architecture ProfessionThe Architecture Profession
The Architecture Profession
 
Prinsip rekaan premis makanan
Prinsip rekaan premis makananPrinsip rekaan premis makanan
Prinsip rekaan premis makanan
 
Architectural Design 1 Lectures by Dr. Yasser Mahgoub - Lecture 1 Introduction
Architectural Design 1 Lectures by Dr. Yasser Mahgoub - Lecture 1 IntroductionArchitectural Design 1 Lectures by Dr. Yasser Mahgoub - Lecture 1 Introduction
Architectural Design 1 Lectures by Dr. Yasser Mahgoub - Lecture 1 Introduction
 
Architectural Professional Practice - Design
Architectural Professional Practice - DesignArchitectural Professional Practice - Design
Architectural Professional Practice - Design
 
Green building
Green buildingGreen building
Green building
 

Mehr von Louisville Digital

Mehr von Louisville Digital (8)

Local Digital Marketing 2.0 (With Lasers)
Local Digital Marketing 2.0 (With Lasers)Local Digital Marketing 2.0 (With Lasers)
Local Digital Marketing 2.0 (With Lasers)
 
How to achieve 4300% ROI with email marketing
How to achieve 4300% ROI with email marketingHow to achieve 4300% ROI with email marketing
How to achieve 4300% ROI with email marketing
 
How the ID graph enables people-based marketing
How the ID graph enables people-based marketingHow the ID graph enables people-based marketing
How the ID graph enables people-based marketing
 
Hacking the Conversation
Hacking the ConversationHacking the Conversation
Hacking the Conversation
 
Snapchat Storytelling
Snapchat StorytellingSnapchat Storytelling
Snapchat Storytelling
 
The way to digital customer first - Colin Burns - Sprinklr
The way to digital customer first - Colin Burns - SprinklrThe way to digital customer first - Colin Burns - Sprinklr
The way to digital customer first - Colin Burns - Sprinklr
 
Platform, media, and measurement 04152015 draft v4
Platform, media, and measurement 04152015 draft v4Platform, media, and measurement 04152015 draft v4
Platform, media, and measurement 04152015 draft v4
 
Finding Your Edge In Mobile Marketing
Finding Your Edge In Mobile MarketingFinding Your Edge In Mobile Marketing
Finding Your Edge In Mobile Marketing
 

Kürzlich hochgeladen

Kürzlich hochgeladen (20)

Instant Digital Issuance: An Overview With Critical First Touch Best Practices
Instant Digital Issuance: An Overview With Critical First Touch Best PracticesInstant Digital Issuance: An Overview With Critical First Touch Best Practices
Instant Digital Issuance: An Overview With Critical First Touch Best Practices
 
HITECH CITY CALL GIRL IN 9234842891 💞 INDEPENDENT ESCORT SERVICE HITECH CITY
HITECH CITY CALL GIRL IN 9234842891 💞 INDEPENDENT ESCORT SERVICE HITECH CITYHITECH CITY CALL GIRL IN 9234842891 💞 INDEPENDENT ESCORT SERVICE HITECH CITY
HITECH CITY CALL GIRL IN 9234842891 💞 INDEPENDENT ESCORT SERVICE HITECH CITY
 
Micro-Choices, Max Impact Personalizing Your Journey, One Moment at a Time.pdf
Micro-Choices, Max Impact Personalizing Your Journey, One Moment at a Time.pdfMicro-Choices, Max Impact Personalizing Your Journey, One Moment at a Time.pdf
Micro-Choices, Max Impact Personalizing Your Journey, One Moment at a Time.pdf
 
The seven principles of persuasion by Dr. Robert Cialdini
The seven principles of persuasion by Dr. Robert CialdiniThe seven principles of persuasion by Dr. Robert Cialdini
The seven principles of persuasion by Dr. Robert Cialdini
 
HOW TO HANDLE SALES OBJECTIONS | SELLING AND NEGOTIATION
HOW TO HANDLE SALES OBJECTIONS | SELLING AND NEGOTIATIONHOW TO HANDLE SALES OBJECTIONS | SELLING AND NEGOTIATION
HOW TO HANDLE SALES OBJECTIONS | SELLING AND NEGOTIATION
 
Gain potential customers through Lead Generation
Gain potential customers through Lead GenerationGain potential customers through Lead Generation
Gain potential customers through Lead Generation
 
Distribution Ad Platform_ The Role of Distribution Ad Network.pdf
Distribution Ad Platform_ The Role of  Distribution Ad Network.pdfDistribution Ad Platform_ The Role of  Distribution Ad Network.pdf
Distribution Ad Platform_ The Role of Distribution Ad Network.pdf
 
SP Search Term Data Optimization Template.pdf
SP Search Term Data Optimization Template.pdfSP Search Term Data Optimization Template.pdf
SP Search Term Data Optimization Template.pdf
 
W.H.Bender Quote 61 -Influential restaurant and food service industry network...
W.H.Bender Quote 61 -Influential restaurant and food service industry network...W.H.Bender Quote 61 -Influential restaurant and food service industry network...
W.H.Bender Quote 61 -Influential restaurant and food service industry network...
 
Social Media Marketing Portfolio - Maharsh Benday
Social Media Marketing Portfolio - Maharsh BendaySocial Media Marketing Portfolio - Maharsh Benday
Social Media Marketing Portfolio - Maharsh Benday
 
Aiizennxqc Digital Marketing | SEO & SMM
Aiizennxqc Digital Marketing | SEO & SMMAiizennxqc Digital Marketing | SEO & SMM
Aiizennxqc Digital Marketing | SEO & SMM
 
personal branding kit for music business
personal branding kit for music businesspersonal branding kit for music business
personal branding kit for music business
 
Crypto Quantum Leap - Digital - membership area
Crypto Quantum Leap -  Digital - membership areaCrypto Quantum Leap -  Digital - membership area
Crypto Quantum Leap - Digital - membership area
 
Alpha Media March 2024 Buyers Guide.pptx
Alpha Media March 2024 Buyers Guide.pptxAlpha Media March 2024 Buyers Guide.pptx
Alpha Media March 2024 Buyers Guide.pptx
 
SALES-PITCH-an-introduction-to-sales.pptx
SALES-PITCH-an-introduction-to-sales.pptxSALES-PITCH-an-introduction-to-sales.pptx
SALES-PITCH-an-introduction-to-sales.pptx
 
10 Email Marketing Best Practices to Increase Engagements, CTR, And ROI
10 Email Marketing Best Practices to Increase Engagements, CTR, And ROI10 Email Marketing Best Practices to Increase Engagements, CTR, And ROI
10 Email Marketing Best Practices to Increase Engagements, CTR, And ROI
 
Cartona.pptx. Marketing how to present your project very well , discussed a...
Cartona.pptx.   Marketing how to present your project very well , discussed a...Cartona.pptx.   Marketing how to present your project very well , discussed a...
Cartona.pptx. Marketing how to present your project very well , discussed a...
 
Resumé Karina Perez | Digital Strategist
Resumé Karina Perez | Digital StrategistResumé Karina Perez | Digital Strategist
Resumé Karina Perez | Digital Strategist
 
Discover Ardency Elite: Elevate Your Lifestyle
Discover Ardency Elite: Elevate Your LifestyleDiscover Ardency Elite: Elevate Your Lifestyle
Discover Ardency Elite: Elevate Your Lifestyle
 
TAM_AdEx-Cross_Media_Report-Banking_Finance_Investment_(BFSI)_2023.pdf
TAM_AdEx-Cross_Media_Report-Banking_Finance_Investment_(BFSI)_2023.pdfTAM_AdEx-Cross_Media_Report-Banking_Finance_Investment_(BFSI)_2023.pdf
TAM_AdEx-Cross_Media_Report-Banking_Finance_Investment_(BFSI)_2023.pdf
 

Crowdsourced Media

  • 2. Why Crowdsource a Book? • Authors make bupkis • The book process has too much lag • Gap between authors and readers • Books don’t tap the power of digital age
  • 3. Follow the Geeks • Profiles of 10 digital innovators • Future of work is more entrepreneurial • Crowdfunded • Serial published • Audience gets to have a voice
  • 4. Crowdfunding: Learnings • Get the price right • Explain where the money goes • Make a great video • Don’t turn into a network marketer
  • 5. Where to Find Us • followthegeeksbook.com • @followthegeeks • @jasonhiner