Best of ballen, Top Tech Tools

www.TheBallenMethod.com
www.LoriBallen.com
#ballenmethod
Twitter @ballengroup
Facebook.com/loriballenmethod

MEET THE PRESENTER
• Lori Joined Keller Williams in 2010 after losing a net worth of
over 3 million dollars. Started over from ZERO
• Closed 100 transactions the first year in business from web
leads and has continued that for 4 consecutive years.
• Built herself and her husband out of the team in 2 years and
now travels and teaches others how to do the same.
• Ranks in the top 1% of Nevada Realtors and 5% of Keller
Williams (from web leads)

www.TheBallenMethod.com/events

https://www.facebook.com/loriballenmethodFacebook.com/
https://www.facebook.com/groups/lorballensmarketingmastermind/
Twitter.com @ballengroup
#ballenmethod (General Hashtag)
Today’s Hashtag: #ballenmethodtoptools

Products we talk about
Tutorial Videos
www.loriballen.com/lorislist

INFOGRAPHICS
http://www.learnwithlori.com/9XWp

What is Piktochart?
Piktochart is a web-based infographic
software which allows users without
intensive experience as graphic designers
to create professional-grade infographics,
using templates."

Pic from http://postcron.com/en/blog/social-media-trends-2014/
The Appeal of Infographics is growing on the web – Faster than you can imagine

IDX (Real Estate Listing Tool)
http://www.learnwithlori.com/jfEj

What is IDX Broker?
Display IDX real estate listings on
Realtor websites and mobile devices
with Internet Data Exchange (IDX) feeds
provided by IDX Broker.

WEB ANALYTICS
http://www.learnwithlori.com/GKur

What is Clicky?
Clicky is a complete web analytics tool that lets you see
just about everything you could ever want about your
website traffic. It combines historic reporting with real-
time website monitoring in a way that is both easy and
elegant.

At a Glance, shows on site traffic, Total Actions,
Bounce Rates, Time on Site

http://www.learnwithlori.com/J7GK

What is SEMRush?
"SEMrush is the leading competitive keyword and
AdWords research tool on the market. Our software and
tools can help users learn about their — and their
competitors' — digital marketing campaigns."

Check which keywords Your site ranks for
(and your competitors!)

Measure Traffic

Check out your, or your Competitors
Back Links!

Compare Multiple Sites

http://bit.ly/1ImZJNN

What is Zopim?
"In simple terms, Zopim is a web-based software
that allows you to monitor visitors who are on your
website and engage them in a chat. This industry is
also commonly known as Live Chat or
Live Support Software."

Watch Real Time Traffic on your site.
Know which pages they are landing on.

Offer Chat. Variety of Settings can Trigger Chat.
Save Short codes for quick, frequent responses.

SOCIAL TOOLS
http://www.learnwithlori.com/usqb

What is Snip.ly?
"Sniply is a simple tool that allows you to
overlay your own custom message onto any piece of
content. You don't have to own the content to add
your message, so you can appear on Forbes,
Mashable, New York Times, and pretty much wherever
you wish!"

ADDS A SOCIAL CALL TO ACTION. USE ON MOST CONTENT THAT YOU SHARE

Measure results

http://www.fastforwardstories.com/#_l_21

What is Fast Forward Stories?
Hundreds of videos explaining real estate, mortgage
and title concepts for web, email and social media.
Video as a service, with unlimited delivery. Use on your
web site, in a drip email campaign, Social media
sharing, email marketing embeds and 1-minute web
imports included. Each video carries the logo, picture
and contact information you specify.

Video Content
as a Service
Hundreds of made-for-you videos on
real estate, mortgage and title
concepts.
Get your own branded set, in
minutes

CONTENT ON DEMAND
Video as a service, with unlimited delivery.
Use on your web site, in your office and
everywhere else as much as you like. Social
media sharing, email marketing embeds and
1-minute web imports included. Each video
carries the logo, picture and contact
information you specify.

MOBILE READY
Reach the smartphone generation with the content
they prefer - video!
Their video hosting (included) handles the technical
delivery to mobile devices seamlessly. Imagine texting
a video answer to a prospect!

View Sample Stories:
https://fwd4.wistia.com/medias/yblj0trpu3
https://fwd4.wistia.com/medias/92dvrfg0c8
https://fwd4.wistia.com/medias/bb2w5gnm3u
https://fwd4.wistia.com/medias/v8dep6wpf6
https://fwd4.wistia.com/medias/lgxh0kpafu
https://fwd4.wistia.com/medias/fyvss7cy8i
https://fwd4.wistia.com/medias/7np0uhb7nu

What is Sprout Social?
Sprout Social is a social media management
system (SMMS) with functionality for multiple
person teams and a focus on engagement,
publishing and analytics. Sprout's platform
currently offers users the ability to integrate
with Facebook, Twitter, Google+, LinkedIn,
Zendesk and UserVoice.

http://www.dpbolvw.net/click-7721119-10873410

Monitor
Multiple Social
Media
Channels.
Respond or
Delete from
this
dashboard.

Create a post and share to multiple social channels at one time.

Schedule your posts per channel to time and date or to the QUE (preset times – you may
vary each channel in the que.

Create Tasks – Great for Teams that have multiple people running social for many
accounts.

http://www.learnwithlori.com/YXml

What is BombBomb?
BombBomb is a Video Email software and
app that makes it easy to place videos in
email, create professional marketing
campaigns, and track video email
newsletters.

CREATE DRIP EMAIL CAMPAIGN.
ACTION PLAN IS TIMED AND WILL SEND AUTOMATICALLY

SHOWS DRIP CAMPAIGN RESULTS
Example List. Old Database. Working to renew old leads

MEASURE OPEN RATES. COMPARE WITH AVERAGES.
Example List. Old Database. Working to renew old leads

Shows you where
they clicked and
where they didn’t!!!
Now you can revise
your content and
test and measure
for more clicks!

Example List. Old Database.
Working to renew old leads.

http://www.learnwithlori.com/ED4E

What is Video Maker FX?
"Video Maker FX is a new video creation
software creates video sales letters, character videos,
whiteboard, kinetic and all kinds of videos! If you`re
really looking to take video to the next level and grow in
your business then this is a must have
software!"

Watch: https://www.youtube.com/watch?v=wha-LwTMkIk

Watch the Video:
https://www.youtube.com/watch?v=wHurg25yZlo

Custom Greeting Cards and Gifts
http://www.learnwithlori.com/ufv9

What is Send Out Cards?
"Custom Greeting Cards and Gifts. Don’t waste
time running to the store to find a gift. With our
extensive online Gift Catalog, you can choose from
hundreds of gifts like chocolate brownies, gift cards
and motivational books - all without ever
leaving the comfort of your home. "

LANDING PAGES
http://www.learnwithlori.com/9UX3

What is Listings To Leads?
A dashboard that imports all of your listings
and gives you the templates to design virtual
tours, blog posts, classified ads, landing pages,
social shares and so much more

If your MLS or company uses ListHub, L2L
has your listings ready for you and are
updating them nightly!

LEAD PAGES
http://www.learnwithlori.com/NMGe

What is Lead Pages?
"Turn your next idea into a published landing page in less than five
minutes with LeadPages™. We have engineered the simplest landing page
builder in the industry, so you can create, edit and deploy your next high-
converting page without touching a single line of code. These 100% mobile
responsive landing pages also work effortlessly on iPhones, iPads, and
Android devices, so you can ensure that everyone can navigate through
your landing pages."

Lead Boxes / Lead Magnets / Call to Action

Ghost Writers / Content
http://www.learnwithlori.com/K70j

What is Crowd Content?
"Tired of searching for writers and
negotiating price? We match your
project with writers who best suit your
needs. Simply tell us what you
want, click go, and we start writing."

Placing orders for content is easy. Crowd
Content asks you a few simple, but essential
questions about your content requirements.
They use this information to create a short
summary that perfectly communicates to the
writers what your specific content needs are.

Based on your summary,
they identify a group of
writers who are best
suited to write your
content. Your order is
then exposed to this
group until an interested
writer claims your order
and starts creating your
content.

When your content is ready,
they notify you by email. You
can then review the finished
content from within your
account. Just click a button to
accept your content or
request a revision.

After accepting your content, you
own all rights to it.
You can publish it to your own
website or blog (Wordpress is
integrated). It's that simple!
Sign up for free today and check out
the platform. You're only a few clicks
away from high quality, 100% unique
content!

Custom Email Campaigns
http://www.learnwithlori.com/DAyK

What is Happy
Grasshopper?
The messages that Happy Grasshopper
sends aren't about you or your business
so they can be sent to anyone who knows
who you are and what you do.

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