Lanyon to launch GDS Seamless Functionality Review

1. FOR IMMEDIATE RELEASE
Lanyon to launch GDS Seamless Functionality Review™ as part of its’ GDS Management &
Support Services
Expert GDS consultation service provides hospitality suppliers with functionality testing to
maximize delivered content
Dallas – 15th July 2010 – Following the successful review and testing of the Genares seamless
connectivity displays, Lanyon, Inc. (www.lanyon.com), today announced the public availability of GDS
Seamless Functionality Review, a content delivery consultation service for hospitality suppliers.
GDS Seamless Functionality Review leverages Lanyon’s extensive GDS and content management
experience to create a unique six-point evaluation program. Review activities for each message
includes: identifying the maximum functionality in each GDS, defining the best practices for each
functionality point, creating clear test cases, identifying functionality gaps in the supplier’s responses,
recommending processes and enhancements to close the gaps, and open any issues with the GDS’s,
switch company, or CRS.
“Genares was able to extend the functionality of our Area Availability response messaging by over
20%. In most cases, travel agents are now receiving the maximum amount of information possible
which ultimately translates into more reservations. With Lanyon’s expert GDS services, we are better
positioned to serve a very important distribution segment”, says Robert Bayless, Chief Technology
Officer at Genares Worldwide Reservation Services (www.genares.com). “We expect our continued
consultation with Lanyon will enable us to maximize our GDS distribution”, added Bayless.
“We are delighted to bring this new solution to market following the extremely successful
implementation earlier this year with Genares,” said Roland Tanner, Lanyon’s Chief Operating Officer.
“The development of this solution has been in direct response to the needs expressed by our hospitality
clients. Moreover, it is especially rewarding to receive the enthusiastic response from hospitality
suppliers who are eager to maximize their responses to GDS users.”
To learn more about Lanyon's GDS Hosting & Support Services, contact Dan Wiser at
dan.wiser@lanyon.com

2. About Genares
Genares Worldwide Reservation Services Ltd. was launched in 2004 by former Lexington Services Corp.
founders & executives. The lodging industry’s only privately-held reservations technology provider
created by hoteliers for hoteliers, Genares’ services include: seamless GDS and Internet connectivity, a
private-label Internet booking engine, a web-based CRS with two-way XML property management
system interfaces, and private-label voice reservations/call center services. Genares is headquartered in
the suburb of Irving, Texas with offices throughout Europe, Dubai and Asia. For more information
please contact Genares at 214-722-2800, or visit www.genares.com.
About Lanyon
For 26 years, Lanyon has been delivering exceptional content distribution technologies to the travel
industry. Today, Lanyon is the recognized leader both in content management solutions for the hotel
industry and sourcing and procurement solutions for corporate travel buyers. From its early success with
GDS publishing and productivity tools to its RFP solutions for hotels, consortia and corporations, Lanyon
solutions are used globally to reduce data management costs, effectively manage and distribute hotel
content, and efficiently connect corporate travel buyers with hospitality suppliers.
Headquartered in Dallas, Texas, many car rental companies, travel management companies, airlines, and
over 80,000 hotels worldwide now rely on Lanyon.
For further information on Lanyon please contact:
Todd E. Tyler, President & CEO
Lanyon, Inc.
104 Decker Court, Suite 110
Irving, Texas 75062
Phone: +1 (817) 226-5656
Fax: +1 (866) 840-9987
todd.tyler@lanyon.com
To learn more about Lanyon, visit http://www.lanyon.com
Contacts:
Dan Wiser Roland Tanner
Lanyon, Inc. Lanyon, Inc.
dan.wiser@lanyon.com roland.tanner@lanyon.com
+1 972 607 4582 +44 1844 211644