The document discusses ideas for a startup company to stand out from competitors in the wedding industry. It proposes unique packages such as dance lessons for brides and grooms, lingerie and sex education for honeymoons, selling wedding music CDs, spa packages for brides before the wedding, pre-wedding fitness boot camps for couples, and a home startup kit with local discounts and resources.

1. How can we as a start up company stand out from all the rest of the other companies who do
what we are doing? How can we get their business and grow ourselves?
Brain Storming Ideas: To offer other packages that no one else does
1. Offer dance lessons to the bride and groom if they are a little uncomfortable, or don’t
know how to properly dance their first dance as a couple.
2. Offer a package for brides, where we can offer lingerie, sex classes, toys or anything
else to surprise her man on their romantic honeymoon night.
3. Sell the CD of music the dj played at their wedding.
4. Offer a package where the bride (and groom) could spend the day before the wedding at
the spa getting a massage, facial, manicure and pedicure. We could also have yoga
class to help with the tension and all stressors that the bride has been going through
before her big day.
5. We could offer a get in shape boot camp to couples who want to lose some weight
before the wedding, but need a little extra motivation.
6. Offer a home start-up kit that includes discount to local hair dressers, gyms, contacts for
real-estate agents, construction/contract workers, restraint coupons to local places, etc.
This way they have something a little extra to use while they are getting on their feet,
and starting their life together. Maybe something of a little variation to those couples who
are moving to Atlanta from another city and need some help with things to do, restraints,
etc.