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Attracting customers
Alternative Vocabulary &
Advantages and Disadvantages for
the sample chart:
LJHC
Attracting
Paraphrase- find another way of saying the same thing.
 Luring
 Calling
 Enticing
 They would find it ..
 They would enjoy
 It is a facility which
 It is a additional benefit
Large car park
 Area where to park
 Covered / sheltered
 Garage
 Parking spaces
 Name an amount: 55, up to 160
( we could have/ fit in around / up to / about)
Paraphrase- find another way of saying the same thing.
Positive Points
 People won`t stop unless there is a place to park.
 Will make our shop more sophisticated
 It’s a must!
Negative
 Expensive to waste a large area of expensive land just
to keep cars
 Space might be used with parked cars which have no
intention of visiting our shop/ business
 We will have to pay security
 We will have an extra cost with no benefit
Reduced prices
 Discounts
 50% off on the second unit
 Lower the prices
 Sales / bargains
Paraphrase- find another way of saying the same thing.
Positive Points
 Ensure the well being / care for our
customers
 Taking care of their pockets
 Reducing their costs
 Better competition
Negative
 We already find it difficult to keep costs balanced.
 We need to attract customers to earn more,
and not to earn less.
We can not compete with our competitors
Different kinds of restaurants
 Leisure
 Enjoyment / pleasure
 Associating fun with buying
 Satisfaction – food and shopping
 Restaurant for all styles and pockets
Paraphrase- find another way of saying the same thing.
Negative
 Difficult to manage and control- their reputation
affects ours
 Expensive infrastructure- we will have a great cost in
putting up so many restaurants or places to rent.
 To have to deal with rents is an additional responsiblity
and a problem which might involve adding more
employees to our payrole
Children’s play area
 Attractive for young mothers / couples
 Parents can shop more easily
 Reward children for good behaviour
Negative
 Possible accidents and problems of lawsuits
 Just as the case of the car park, it is waste to use a
large and expensive area for a playground.
 There is no additional benefit.
Internet cafe
 Adolescents mainly
 University students
 Salesmen and people who work out of office
 Join internet with lunch / snack
 Gives the image of a “useful place”
Negative
 Seems like a lesser idea in comparasion to others.
 An internet café instead of different restaurants???
What do you do with the rest of the area?
 People who use these places spend 2-3 hours in them.
– will not even enter our shop!
Which is the best option?
Remember to
reach an agreement!

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Attracting customers syn neg pos

  • 1. Attracting customers Alternative Vocabulary & Advantages and Disadvantages for the sample chart: LJHC
  • 2.
  • 3. Attracting Paraphrase- find another way of saying the same thing.  Luring  Calling  Enticing  They would find it ..  They would enjoy  It is a facility which  It is a additional benefit
  • 4.
  • 5. Large car park  Area where to park  Covered / sheltered  Garage  Parking spaces  Name an amount: 55, up to 160 ( we could have/ fit in around / up to / about) Paraphrase- find another way of saying the same thing.
  • 6. Positive Points  People won`t stop unless there is a place to park.  Will make our shop more sophisticated  It’s a must!
  • 7. Negative  Expensive to waste a large area of expensive land just to keep cars  Space might be used with parked cars which have no intention of visiting our shop/ business  We will have to pay security  We will have an extra cost with no benefit
  • 8.
  • 9. Reduced prices  Discounts  50% off on the second unit  Lower the prices  Sales / bargains Paraphrase- find another way of saying the same thing.
  • 10. Positive Points  Ensure the well being / care for our customers  Taking care of their pockets  Reducing their costs  Better competition
  • 11. Negative  We already find it difficult to keep costs balanced.  We need to attract customers to earn more, and not to earn less. We can not compete with our competitors
  • 12.
  • 13. Different kinds of restaurants  Leisure  Enjoyment / pleasure  Associating fun with buying  Satisfaction – food and shopping  Restaurant for all styles and pockets Paraphrase- find another way of saying the same thing.
  • 14. Negative  Difficult to manage and control- their reputation affects ours  Expensive infrastructure- we will have a great cost in putting up so many restaurants or places to rent.  To have to deal with rents is an additional responsiblity and a problem which might involve adding more employees to our payrole
  • 15.
  • 16. Children’s play area  Attractive for young mothers / couples  Parents can shop more easily  Reward children for good behaviour
  • 17. Negative  Possible accidents and problems of lawsuits  Just as the case of the car park, it is waste to use a large and expensive area for a playground.  There is no additional benefit.
  • 18.
  • 19. Internet cafe  Adolescents mainly  University students  Salesmen and people who work out of office  Join internet with lunch / snack  Gives the image of a “useful place”
  • 20. Negative  Seems like a lesser idea in comparasion to others.  An internet café instead of different restaurants??? What do you do with the rest of the area?  People who use these places spend 2-3 hours in them. – will not even enter our shop!
  • 21. Which is the best option? Remember to reach an agreement!