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Dark background – bold –
emphasis on horror theme

Covered face – female, shows evil
character hiding something.
Pale face – ghostly or death –
contrasts with dark background

Appeal
to Sarah
Michelle
Gellar
fans –
above
title

Eye makes
audience feel
uncomfortable

Title – red
– colour
shows
dangerand
death –
stands out
against
streams of
black hair.

Bold font
draws
attention

Slogan – “It never forgives. It never forgets” –
white font – stands out – short sentences
creates suspense. “it” – not human

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Poster horror analysis

  • 1. Dark background – bold – emphasis on horror theme Covered face – female, shows evil character hiding something. Pale face – ghostly or death – contrasts with dark background Appeal to Sarah Michelle Gellar fans – above title Eye makes audience feel uncomfortable Title – red – colour shows dangerand death – stands out against streams of black hair. Bold font draws attention Slogan – “It never forgives. It never forgets” – white font – stands out – short sentences creates suspense. “it” – not human