How Recent Web Developments Offer Low-cost Opportunities for Service Development

How Recent Web Developments Offer Low-cost Opportunities for Service Development Brian Kelly UKOLN University of Bath Bath Email [email_address] UKOLN is supported by: http://www.ukoln.ac.uk/web-focus/events/conferences/lmlag-2007-04/ About This Talk You may have heard about Web 2.0 technologies (blogs, wikis, RSS, del.icio.us, Flickr, etc.). But how can they be exploited by cultural heritage organisations with limited funds and technical expertise? This work is licensed under a Attribution-NonCommercial-ShareAlike 2.0 licence (but note caveat) Resources bookmarked using ‘ lmlag-2007-04 ' tag

About Me / About UKOLN ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

So… What is Web 2.0? ,[object Object],Web2MemeMap, Tim O’Reilly, 2005 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Web 2.0 Summary ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Enough Talking! ,[object Object],http://gabbly.com/ http://www.archives.org.uk/... ,[object Object],[object Object],[object Object],[object Object],[object Object],Cost: £0

Library Fundamentalist ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Web 2.0: Building the New Library , P Miller, Ariadne, issue 45 “ Users will bypass processes and institutions that they perceive to be slow, unresponsive, unappealing and irrelevant in favour of a more direct approach to services offered by others that just might be 'good enough' for what they need to do.”

There are Barriers … Barriers Technical User Organisational Cultural Legal Performance, security, accessibility, maturity, IT services, interoperability… Assessment, quality, resources, feeling threatened, AUP, e-gov, public perception, … Ownership, control, inertia, hype, power, threats, … User needs, millennials & non-millennials, training, trust; information literacy, … Data protection, copyright, FoI, IPR, protection of minors… So what do you do?

Library 2.0 on a Shoestring ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Address the Barriers ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Low Hanging Fruit ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

What Are They Saying About Us? ,[object Object],[object Object],[object Object],Web 2.0 Find out what bloggers have been saying about your blog or your Web site – possibly minutes after they’ve said it. You can then take the praise – or issue a rebuttal in a timely fashion http://www.walkerart.org/ Cost: £0

Finding Resources ,[object Object],[object Object],Web 2.0 What do users want: the home page and what people are saying today. Google & Technorati are valuable tools, so organisations should ensure that their Web site can be found in both. Note in FireFox you can add a Technorati search to the built-in search box http://www.technorati.com/search/ %22archives+hub%22 Cost: £0

Blogs - Reading ,[object Object],[object Object],[object Object],[object Object],Web 2.0 Bloglines – a Web-based Blog reader. You are informed of changes since you last viewed the page. http://www.bloglines.com/myblogs Cost: £0 BlogBridge – a desktop blog reader. You are informed of changes since you last viewed the page.

Library Blogs ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],http://bathsciencenews.wordpress.com/ 2007/02/27/upcoming-library-training-sessions/ Cost: £0 http://tametheweb.com/2007/04/ the_pragmatic_biblioblogger.html

Staff Development ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],http://podcasts.alablog.org/blog/ _archives/2006/4/12/1881517.html Cost: £0

Wikis ,[object Object],http://en.wikipedia.org/wiki/Museum Cost: £0 http://en.wikipedia.org/wiki/Tate_Gallery Having an entry in Wikipedia – can generate traffic to your Web site Or use the Museums Wikia – dedicated for the Museum’s sector http://museums.wikia.com/wiki/Category: Amersham_Museum_photographs

Risk Management ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Senior Management ,[object Object],[object Object],[object Object],[object Object],Library 2.0 Theory: Web 2.0 and Its Implications for Libraries “ the Web will continue to change rapidly for some time. Web 2.0 is an early one of many. Libraries must adapt to it, much as they did the Web originally, and must continually adapt for the foreseeable future. In this "perpetual beta", any stability other than the acceptance of instability is insufficient.”

A Deployment Strategy ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Engage ,[object Object],Cost: £0

Conclusions ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

How Recent Web Developments Offer Low-cost Opportunities for Service Development

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