Rosalina Lin-Allen

Toronto, Canada Area Canada

Digital Business Consultant + Part-time Instructor, Schulich School of Business

Rosalina is a seasoned digital strategist, change agent, and educator. She mobilizes organizations by defining business strategies with digital and data at their core and by changing mindsets, customer experience, product design, and processes towards a digital-first paradigm. Rosalina believes a successful strategy starts with understanding the customers' current and future needs & behaviour. She has worked with clients to succeed in the digital channel through a balanced approach in business strategy, stakeholder education, customer experience and measurable results. Clients Rosalina worked with include Manulife, RBC, Foresters Financial, CAMH, Ivey School of Business, Bell, Sympat...