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Social Media Report – September 20, 2016
Social Media
Report
G20YEA - G20YEA
#G20YEAPARAMETER
2
With retweets
Filters
September 1, 2016 - September 20, 2016
Period
Radarly by
Tool
G20YEA - G20YEA
#G20YEA
3
Distribution per Day
VOLUME OF POSTS OVER THE MONTH
Based on the total amount of posts published during the selected period (3436 posts)
0
100
200
300
400
500
600
09/01 09/02 09/03 09/04 09/05 09/06 09/07 09/08 09/09 09/10 09/11 09/12 09/13 09/14 09/15 09/16 09/17 09/18 09/19 09/20
+100.0 %2.27m
Estimated Reach
+100.0 %22.9m
Impressions
+100.0 %3.43k
Volume
G20YEA - G20YEA
#G20YEA
4
Share of voice of the French delegation within the whole conversation (3,43k)
HOW MUCH WAS FRANCE REPRESENTED?
France
27%
928
publications
G20YEA - G20YEA
#G20YEA
5
WHERE DID THE BUZZ HAPPEN?
Blog : 1,95%
Youtube : 0,12%
Website : 41,39%
Forum : 0,12%
Twitter : 24,04%
Media : 16,21%
Instagram : 3,43%
Gplus : 0,03%
Facebook : 12,72%
3.43k
G20YEA - G20YEA
#G20YEA
0
5
10
15
20
25
30
35
40
0 h 2 h 4 h 6 h 8 h 10 h 12 h 14 h 16 h 18 h 20 h 22 h 0 h 2 h 4 h 6 h 8 h 10 h 12 h 14 h 16 h 18 h 20 h 22 h 0 h 2 h 4 h 6 h 8 h 10 h 12 h 14 h 16 h 18 h 20 h 22 h
6
From sept 8 to sept 10
ZOOM ON THE EVENT: A CONSTANT CONVERSATION, MAINLY
FUELLED BY TWITTER
9 sept (15 h – 16 h) = 3,2k Estimated Reach
1
Day 1: 49% of publications Day 2: 34% of publications 3rd day: 17% of publications
8 sept (0h – 1h) = 8,8k Estimated Reach1 8 sept (16 h – 17 h) = 2,4k Estimated Reach2
2
3
3
10 sept (15 h – 16 h) = 4,8k Estimated Reach4
4
G20YEA - G20YEA
#G20YEA
7
WHAT IS WAS ALL ABOUT: TOPKEYWORDS & TOPICS
Based on the total amount of posts published during the selected period (3436 posts) Based on the total amount of posts published during the selected period (3436 posts)
Most reccuring keywords Most reccuring topics
G20YEA - G20YEA
#G20YEA
8
A DIVERSE & QUALIFIED AUDIENCE
Female : 30.71% Male : 69.29%
Based on 482 posts
Based on 3436 posts
Spanish : 2.7% German : 5.19% French : 32.5%
English : 55.83% Others : 3.77%
Based on the total amount of posts published during the selected period (3436 posts)
Language
689
515
294
182
164
France
United States of
America
Netherlands
China
Canada
Country
Main occupations
G20YEA - G20YEA
#G20YEA
9
Most shared emojis on the period
WITH POSITIVE FEELINGS…
G20YEA - G20YEA
#G20YEAZOOM ON: TOP TWEETS
10
Impressions : 1329326 | Estimated Reach : 106346Permalink
Live | G20 Summit: Knowledge and
innovation driven economy requires free
mobility - Modi https://t.co/zTNwWOsAtQ
dna 09/05/2016
@dna - 1328423 followers
Impressions : 5521511 | Estimated Reach : 441720Permalink
Spotlight: Innovation, reform key to world
economy recovery https://t.co/DvvA1rKezu
#G20 https://t.co/ACf2S1EK6e
China Xinhua Ne... 09/12/2016
@XHNews - 5509772 followers
Impressions : 1982621 | Estimated Reach : 158609Permalink
Xi: Blueprint for innovation-driven growth
has been unanimously adopted by #G20
https://t.co/mx6rxUGchs
People's Daily,... 09/05/2016
@PDChina - 1977805followers
Top Tweets
G20YEA - G20YEA
#G20YEAZOOM ON: TOP FACEBOOK POSTS
11
Permalink
Le G20 insiste sur la relance budgétaire
pour stimuler la croissance
OptionWeb 09/05/2016
2,979 subscribers
Permalink
Hangzhou – Host City of G20 Summit |
Study in China
Hangzhou is the host city of G20 Summit
held on 4th and 5th September. Click here
http:...
UWO Student Ser... 09/05/2016
5,427 subscribers
Permalink
Le déménagement Made in Shanghai, China
:)
En direct du G20 Young Entrepreneurs'
Alliance : quand les co-fondateurs de
DesBrasEnPlus Démén...
DesBrasEnPlus D... 09/06/2016
4,656 subscribers
Top Facebook Posts
G20YEA - G20YEA
#G20YEA
Which posts were the most exposed during the time period ? What are the contents and the key metrics associated to those posts?
ZOOM ON: TOP INSTAGRAM POSTS
12
Impressions : 54747 | Estimated Reach : 8212 Permalink
Have a wonderful Sunday #g20yea #beijing
#workingladies #myvliscomoment
#vliscooutfit #proudlycongolese
#team243???????? #entrepreneurlifest...
Patricia Bizzol... 09/11/2016
@workingladie - 54747 subscribers
Impressions : 54747 | Estimated Reach : 8212 Permalink
G20yea #beijing
#entrepreneurssummit2016
#youngentrepreneursalliance
#yournetworkisyounetworth #raisingfunds
#findindpartners #growingbusine...
Patricia Bizzol... 09/12/2016
@workingladie - 54747 subscribers
Impressions : 54747 | Estimated Reach : 8212 Permalink
G20 Young Entrepreneurs Alliance #g20yea
#entrepreneurssummit2016 #beijing
#youngentrepreneursalliance #networking
#innovation #entrepreneur...
Patricia Bizzol... 09/12/2016
@workingladie - 54747 subscribers
Top Instagram Posts
G20YEA - G20YEA
#G20YEA
13
Twitter Accounts
TOP INFLUENCERS
LanguageCountryAuthor's GenderFollowersTweetsAccount
ENFR-49549Anaxago
@Anaxago_team
FRFR-32119Creads
@creads
FRFR-10213Lzeeraerd
@LZeeraerd
ENXX-19117813EY
@EYnews
ENITMale75821Arzillion Inc
@arzillion
G20YEA - G20YEA
#G20YEA
14
Facebook Pages
TOP INFLUENCERS
LanguageCountryAuthor's GenderFansPostsAccount
ENXX-29456White Dragon Society
FRXXMale43638DesBrasEnPlus
Déménagement
ESXX-215511Empresarios Jovenes
CAINTRA
ITXXMale637512Giovani Imprenditori
Confindustria
ESXX-1181529Comisión Nacional de
Empresarios Jóvenes de
COPARMEX
G20YEA - G20YEA
#G20YEA
15
Instagram Accounts
TOP INFLUENCERS
LanguageAuthor's GenderFollowersPostsAccount
ENFemale27405Angelica Krystle Donati
@angiedonati
EN-10295lisavonsturmer
@lisavonsturmer
ENMale17165Clinton Senkow ????
@clintonsenkow
FRMale6235Bastien Poulain
@bastienpoulain
ENMale33724Etienne Crevier
@etiennecrevier
G20YEA - G20YEA
#G20YEA
16
GLOSSARY
Author’s gender
Represents the gender of the author who published the post. If the data is not
available, it is automatically detected. Possible values: Female, Male.
Impressions
Global audience, maximum number of users that can see the post at the time of
publication.
Languages
The language of the post is automatically detected. Only the top 5 languages are
displayed in the chart.
Most recurring keywords
The list of the 20 most recurring keywords within the posts matching the query.
Platform
The platform displays the source of each post. Possible values are: Facebook,
Twitter, Instagram, Google+, Youtube, Dailymotion, Blog, Website, Media, Forum,
Reviews, Comment, Off-line press.
Estimated reach
Estimated number of users exposed to the post when it was published.
Estimated reach of a post = impressions of the post x platform reach ratio
Sentiment
Sentiment analysis consists in attributing a tonality to a post. This tonality
represents the overall sentiment expressed in the post and can have one of the
following values : positive, negative, mixed or neutral.
Top Cities
Represent the city where the post was published. Geolocation can be provided
from the original source or inferred automatically. The chart displays the top 5
cities.
Top Countries
Represent the country where the post was published. Geolocation can be
provided from the original source or inferred automatically based on the author
location. The chart displays the top 5 cities.
Volume
The volume is the number of posts.
Thank you! 谢谢! www.linkfluence.com
G20YEA - G20YEA
#G20YEA
18
CONTACT
www.linkfluence.com
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Linkfluence G20YEA

  • 1. Social Media Report – September 20, 2016 Social Media Report
  • 2. G20YEA - G20YEA #G20YEAPARAMETER 2 With retweets Filters September 1, 2016 - September 20, 2016 Period Radarly by Tool
  • 3. G20YEA - G20YEA #G20YEA 3 Distribution per Day VOLUME OF POSTS OVER THE MONTH Based on the total amount of posts published during the selected period (3436 posts) 0 100 200 300 400 500 600 09/01 09/02 09/03 09/04 09/05 09/06 09/07 09/08 09/09 09/10 09/11 09/12 09/13 09/14 09/15 09/16 09/17 09/18 09/19 09/20 +100.0 %2.27m Estimated Reach +100.0 %22.9m Impressions +100.0 %3.43k Volume
  • 4. G20YEA - G20YEA #G20YEA 4 Share of voice of the French delegation within the whole conversation (3,43k) HOW MUCH WAS FRANCE REPRESENTED? France 27% 928 publications
  • 5. G20YEA - G20YEA #G20YEA 5 WHERE DID THE BUZZ HAPPEN? Blog : 1,95% Youtube : 0,12% Website : 41,39% Forum : 0,12% Twitter : 24,04% Media : 16,21% Instagram : 3,43% Gplus : 0,03% Facebook : 12,72% 3.43k
  • 6. G20YEA - G20YEA #G20YEA 0 5 10 15 20 25 30 35 40 0 h 2 h 4 h 6 h 8 h 10 h 12 h 14 h 16 h 18 h 20 h 22 h 0 h 2 h 4 h 6 h 8 h 10 h 12 h 14 h 16 h 18 h 20 h 22 h 0 h 2 h 4 h 6 h 8 h 10 h 12 h 14 h 16 h 18 h 20 h 22 h 6 From sept 8 to sept 10 ZOOM ON THE EVENT: A CONSTANT CONVERSATION, MAINLY FUELLED BY TWITTER 9 sept (15 h – 16 h) = 3,2k Estimated Reach 1 Day 1: 49% of publications Day 2: 34% of publications 3rd day: 17% of publications 8 sept (0h – 1h) = 8,8k Estimated Reach1 8 sept (16 h – 17 h) = 2,4k Estimated Reach2 2 3 3 10 sept (15 h – 16 h) = 4,8k Estimated Reach4 4
  • 7. G20YEA - G20YEA #G20YEA 7 WHAT IS WAS ALL ABOUT: TOPKEYWORDS & TOPICS Based on the total amount of posts published during the selected period (3436 posts) Based on the total amount of posts published during the selected period (3436 posts) Most reccuring keywords Most reccuring topics
  • 8. G20YEA - G20YEA #G20YEA 8 A DIVERSE & QUALIFIED AUDIENCE Female : 30.71% Male : 69.29% Based on 482 posts Based on 3436 posts Spanish : 2.7% German : 5.19% French : 32.5% English : 55.83% Others : 3.77% Based on the total amount of posts published during the selected period (3436 posts) Language 689 515 294 182 164 France United States of America Netherlands China Canada Country Main occupations
  • 9. G20YEA - G20YEA #G20YEA 9 Most shared emojis on the period WITH POSITIVE FEELINGS…
  • 10. G20YEA - G20YEA #G20YEAZOOM ON: TOP TWEETS 10 Impressions : 1329326 | Estimated Reach : 106346Permalink Live | G20 Summit: Knowledge and innovation driven economy requires free mobility - Modi https://t.co/zTNwWOsAtQ dna 09/05/2016 @dna - 1328423 followers Impressions : 5521511 | Estimated Reach : 441720Permalink Spotlight: Innovation, reform key to world economy recovery https://t.co/DvvA1rKezu #G20 https://t.co/ACf2S1EK6e China Xinhua Ne... 09/12/2016 @XHNews - 5509772 followers Impressions : 1982621 | Estimated Reach : 158609Permalink Xi: Blueprint for innovation-driven growth has been unanimously adopted by #G20 https://t.co/mx6rxUGchs People's Daily,... 09/05/2016 @PDChina - 1977805followers Top Tweets
  • 11. G20YEA - G20YEA #G20YEAZOOM ON: TOP FACEBOOK POSTS 11 Permalink Le G20 insiste sur la relance budgétaire pour stimuler la croissance OptionWeb 09/05/2016 2,979 subscribers Permalink Hangzhou – Host City of G20 Summit | Study in China Hangzhou is the host city of G20 Summit held on 4th and 5th September. Click here http:... UWO Student Ser... 09/05/2016 5,427 subscribers Permalink Le déménagement Made in Shanghai, China :) En direct du G20 Young Entrepreneurs' Alliance : quand les co-fondateurs de DesBrasEnPlus Démén... DesBrasEnPlus D... 09/06/2016 4,656 subscribers Top Facebook Posts
  • 12. G20YEA - G20YEA #G20YEA Which posts were the most exposed during the time period ? What are the contents and the key metrics associated to those posts? ZOOM ON: TOP INSTAGRAM POSTS 12 Impressions : 54747 | Estimated Reach : 8212 Permalink Have a wonderful Sunday #g20yea #beijing #workingladies #myvliscomoment #vliscooutfit #proudlycongolese #team243???????? #entrepreneurlifest... Patricia Bizzol... 09/11/2016 @workingladie - 54747 subscribers Impressions : 54747 | Estimated Reach : 8212 Permalink G20yea #beijing #entrepreneurssummit2016 #youngentrepreneursalliance #yournetworkisyounetworth #raisingfunds #findindpartners #growingbusine... Patricia Bizzol... 09/12/2016 @workingladie - 54747 subscribers Impressions : 54747 | Estimated Reach : 8212 Permalink G20 Young Entrepreneurs Alliance #g20yea #entrepreneurssummit2016 #beijing #youngentrepreneursalliance #networking #innovation #entrepreneur... Patricia Bizzol... 09/12/2016 @workingladie - 54747 subscribers Top Instagram Posts
  • 13. G20YEA - G20YEA #G20YEA 13 Twitter Accounts TOP INFLUENCERS LanguageCountryAuthor's GenderFollowersTweetsAccount ENFR-49549Anaxago @Anaxago_team FRFR-32119Creads @creads FRFR-10213Lzeeraerd @LZeeraerd ENXX-19117813EY @EYnews ENITMale75821Arzillion Inc @arzillion
  • 14. G20YEA - G20YEA #G20YEA 14 Facebook Pages TOP INFLUENCERS LanguageCountryAuthor's GenderFansPostsAccount ENXX-29456White Dragon Society FRXXMale43638DesBrasEnPlus Déménagement ESXX-215511Empresarios Jovenes CAINTRA ITXXMale637512Giovani Imprenditori Confindustria ESXX-1181529Comisión Nacional de Empresarios Jóvenes de COPARMEX
  • 15. G20YEA - G20YEA #G20YEA 15 Instagram Accounts TOP INFLUENCERS LanguageAuthor's GenderFollowersPostsAccount ENFemale27405Angelica Krystle Donati @angiedonati EN-10295lisavonsturmer @lisavonsturmer ENMale17165Clinton Senkow ???? @clintonsenkow FRMale6235Bastien Poulain @bastienpoulain ENMale33724Etienne Crevier @etiennecrevier
  • 16. G20YEA - G20YEA #G20YEA 16 GLOSSARY Author’s gender Represents the gender of the author who published the post. If the data is not available, it is automatically detected. Possible values: Female, Male. Impressions Global audience, maximum number of users that can see the post at the time of publication. Languages The language of the post is automatically detected. Only the top 5 languages are displayed in the chart. Most recurring keywords The list of the 20 most recurring keywords within the posts matching the query. Platform The platform displays the source of each post. Possible values are: Facebook, Twitter, Instagram, Google+, Youtube, Dailymotion, Blog, Website, Media, Forum, Reviews, Comment, Off-line press. Estimated reach Estimated number of users exposed to the post when it was published. Estimated reach of a post = impressions of the post x platform reach ratio Sentiment Sentiment analysis consists in attributing a tonality to a post. This tonality represents the overall sentiment expressed in the post and can have one of the following values : positive, negative, mixed or neutral. Top Cities Represent the city where the post was published. Geolocation can be provided from the original source or inferred automatically. The chart displays the top 5 cities. Top Countries Represent the country where the post was published. Geolocation can be provided from the original source or inferred automatically based on the author location. The chart displays the top 5 cities. Volume The volume is the number of posts.
  • 17. Thank you! 谢谢! www.linkfluence.com