Framework for Success: Build, Engage & Recruit
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Framework for Success: Build, Engage & Recruit from client events in both London & Dublin.
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Framework for Success: Build, Engage & Recruit
- 1. Rob Leach Talent Brand Consultant LinkedIn Framework for Success Implementing These 6 Key Trends
- 2. WE RECOMMEND 3 SIMPLE STEPS YOUR FOLLOWERS & YOUR BRAND NURTURE YOUR TARGET AUDIENCES DO WHAT YOU DO BEST BUILD ENGAGE RECRUIT
- 3. RECRUI T RELEVANT JOBS RECRUITER ENGAGE CONTENT UPDATES CAREER PAGES YOUR LINKEDIN JOURNEY STARTS HERE BUILD EMPLOYEE ADS TARGETED MEDIA
- 4. YOUR LINKEDIN JOURNEY RECRUITENGAGEBUILD Laws of Attraction
- 5. ACCELERATE FOLLOWER GROWTH Reach out to potential candidates and convert them into followers BUIL D TARGETED CAMPAIGNS 300% Follower base increase - Symphony Teleca
- 6. YOUR LINKEDIN JOURNEY RECRUITENGAGEBUILD Power of Purpose United Colours of Growth Employee Storynomics Big Ideas Factory
- 7. LEVERAGE YOUR EMPLOYEES EMPLOYEE PROFILE ADS of page views are members looking at members76% ENG AGE
- 8. IMPROVE YOUR FOLLOWER ENGAGEMENT WITH RELEVANT MESSAGINGENG AGE Page visitors see the content that is relevant to them ≤ 400% increases in candidate conversions achievable with targeted content CAREER PAGES IMAGES VIDEOS JOBS
- 9. KEEP YOUR FOLLOWERS UP TO DATE Ensure you are always top of mind Relevant content Encourages likes & shares ENG AGE CONTENT UPDATES
- 10. ACCELERATE YOUR ENGAGEMENT REACH uplift in click through rates for updates25% the usual content traffic3x Reach a wider audience before you even have them as followers ENG AGE SPONSORED UPDATES
- 11. YOUR LINKEDIN JOURNEY RECRUITENGAGEBUILD Positive Candidate Journey Agility Mobile Friendly
- 12. PROMOTE YOUR JOBS TO THE BEST CANDIDATESREC RUI T RELEVANT JOB POSTS Only the most suitable candidates will see your jobs Job posts are a great engagement tool Job visibility can be increased with Sponsored Jobs of members are interested in job opportunities from companies they are following 79%
- 13. PROACTIVELY SOURCE CANDIDATES REC RUI T RECRUITER Increased access to the network Reach out using InMail Workflow and Collaboration tools 78% Followers are 78% more likely to respond to an InMail
- 14. Followers Time BUILD, ENGAGE AND RECRUIT FOR SUCCESS RELEVANT JOBS CAREER PAGES TARGETE D MEDIA RECRUITER CONTENT UPDATES BUILD ENGAGE RECRUIT EMPLOYEE ADS
- 15. Brand Accelerator Program Test the Build, Engage, Recruit Methodology
- 16. Month 1 Pilot Agreement Contract Signed Implementation & preparation Prepare Media content Goal setting Month 2 Onboarding Online session with Media Consultant Go Live Upload Content Month 3 Launch Campaigns Launched by Media team Month 4 Mid-term review Relationship Manager Report Month 5/6 Webcast Online webcast Employer Branding Month 6 Industry Event Dublin HQ Details TBC End of Pilot Project Roadmap to success
- 17. Project Team Martina Wilde Sales Manager Deirdre McGinn Senior Sales Manager Ireland & UK Frieda Corrigan Sales Manager Rob Leach Talent Brand Consultant Stuart Rigby-Jones Media Account Manager Stefan Karadzic Customer Success Manager