Live Webcast with Tony Finn of Vodafone.

1. How To Drive
Revenue In The
Social Age
Tuesday, December1st 2015.
11:00am GMT.
Duration: 45 minutes

2. • All attendees are muted by default
• Please type your questions into the chat panel.
Questions will be addressed at the end of
webinar
• The webinar recording and slides will be emailed
out after the webinar

3. • How To Get Your Sales Team On Board With Social
• Improving Sales Results Using LinkedIn
• Using SSI To Measure Progress and Success
• Q&A
Tony Finn
Head of Solution Sales
Vodafone Northern Europe
Marc Baladi
Sr. Relationship Manager
LinkedIn Sales Solutions

4. Providing
value &
sharing best
practice

5. 5.4 people are involved in the average
B2B buying decision
75% of B2B buyers use
social media to inform
themselves on vendors
90% of B2B decision
makers never respond
to cold outreach
75%
90%

6. Sales Process or
Buying Journey?

7. What is Social
Selling
anyway?

8. • Focus on your prospects
• Stay informed
• Build trust

9. Getting
Involved &
Driving
Adoption

10. Executive
Sponsor(s):
Set the tone
Encourages
participation
Participates in reviews
Program
owner:
Licence administration
Reporting
Training
CRM Support
Gamification
Surveys
Feedback
Sales
Manager(s):
Role models
Review individual
usage
Coaching
Who?

11. Tracking progress & success
• How?
• Where?
• What?
• Why?

12. Social
Selling
Index
www.linkedin.com/sales/ssi

13. “When your
prospects and customers
go to your profile, that is
their initial impression
of you.”
(Fortune 100 Sales Manager, November 4th, 2014)
Build a Professional
Brand

14. Find prospects &
decision makers
using Sales
Navigator
Find People

15. Build Relationships

16. Engage with Insights –
Relate to your prospects
81% of buyers are less
likely to engage if the
product/service is not
relevant

17. • Relate to your prospects with fact based insights
• Engage your prospects where they are
Reps that exceed quota get 74% more
engagement on their posts than those that
don’t exceed quota

18. A Final Word

19. Q&A