The document summarizes new features and services released by LINE in 2018 to improve messaging experiences and build better bots and services. Key releases included Flex Messages, LIFF apps, quick replies, and video messages. It also discusses how developers can utilize social APIs, personalization, and audiences to engage and notify users.

2. MORE SERVICE ON LINE

3. LINE SERVICEUSER
NEED
SMART PORTAL

5. RELEASE SUMMARY OF 2018
Q1
Add default actions in template message
Accessibility feature for imagemap messages and rich
menus
Get users' Email address/Phone number
Account Link
LINE Bot Designer
Get users' Email address/Phone number
Rich menus maximum number increase to 1000
LINE Front-end Framework (LIFF)
Flex Message
Q2
Flex Simulator
Q3
LIFF apps maximum number increase to 30
Quick reply
Flex Message available on desktopAccount Link
Flex message add actions to box component
Flex message add maxLines to text component
More stickers for sticker message
Set default rich menu Q4
Rich Video messages
More metadata for message object
Multicast api support Flex message
Member join and leave webhook event
LIFF setting page in LINE Developer
No consent show repeatedly with
same user info
Messaging API
Developer Tool
LINE Login

6. BUILD A GREATER BOT

7. EXPERIENCE

8. CHAT INTERFAC
EMESSAGE

9. FLEX
MESSAGE
MESSAGE

10. FLEX
MESSAGE
MESSAGE

11. FLEX
MESSAGE
MESSAGE

12. FLEX
MESSAGE
MESSAGE

13. MESSAGE
VIDEO
IMAGEMAP

14. VIDEO
IMAGEMAP
MESSAGE

15. QUICK
REPLY
CHAT

16. LIFF
INTERFACE

17. LIFF

18. E-COMMERCE
SELECTING PAYMENT TRACKINGBROWSING

19. A GOOD SHOPPING EXPERIENCE
ImageMap Flex Message LIFF
Rich Menu

20. LIFF
LINE Pay Flex Message LIFF
A GOOD SHOPPING EXPERIENCE

21. BENEFICIAL VALUE

22. SOCIAL API
PERSONALIZATION

23. LINE
LOGIN
PERSONALIZATION

24. ACCOUNT
LINK
PERSONALIZATION

25. UTILIZING EXISTING SEGMENTATION
Phone Gender Age Purchase Preference
A 900123123 M 45 3 Vanilla
B 900456456 F 34 63 Chocolate
C 900567567 F 18 12 Strawberry
D 900789789 M 27 20 Vanilla

28. MATCHING
Send target message to your existing customer
Target
Customer
LINE User
Compare Hashed Data
Define Your Segment Data Check Criteria / Deliver Message

29. CUSTOM AUDIENCE
Advertising target message to ACTIVE friend on your customer list
Partner API

30. NOTIFICATION MESSAGE
Service-oriented message to UNBLOCK user on your customer list
Partner API

31. MORE SUPPORT?
Partner API

32. SWITCHER API
Partner API

33. CALL API
Partner API

34. ICON SWITCH API
Partner API

35. Flex
Simulator
LIFF
Console
Bot
Designer
FRIENDLY DEVELOPER TOOL

36. LINE Bot Designer
Partner API

37. Flex Simulator

38. LIFF Console

39. 283K
Active API Account

40. WHAT’S NEXT
More Friendly and Powerful Tools to Boost Your Service

41. NEW
OFFICIAL ACCOUNT
All accounts will start from $0 with Messaging API

42. CHATBOT ENGINE
NLU tool integrated in LINE bot natively

43. BUILD
GREAT SERVICE ON LINE

44. THANK YOU