Every project we do looks great, but let’s be realistic: Some of them have hiccups along the way to being great. Here are the top three reason why web projects go wrong and how to keep that from happening. Plus, a few bonus ideas at the end. Enjoy!
1. 3 Ways to keep your
web project on track
EMILY LONIGRO BOYLAN
CREATIVE DIRECTOR AND OWNER
ARE WE THERE YET?
ARE WE THERE YET?
ARE WE THERE YET?
ARE WE THERE YET?
ARE WE THERE YET?
ARE WE THERE YET?
ARE WE THERE YET?
ARE WE THERE YET?
ARE WE THERE YET?
ARE WE THERE YET?
ARE WE THERE YET?
ARE WE THERE YET?
ARE WE THERE YET?
ARE WE THERE YET?
ARE WE THERE YET?
ARE WE THERE YET?
ARE WE THERE YET?
ARE WE THERE YET?
ARE WE THERE YET?
ARE WE THERE YET?
ARE WE THERE YET?
ARE WE THERE YET?
ARE WE THERE YET?
ARE WE THERE YET?
ARE WE THERE YET?
ARE WE THERE YET?
ARE WE THERE YET?
ARE WE THERE YET?
ARE WE THERE YET?
ARE WE THERE YET?
ARE WE THERE YET?
ARE WE THERE YET?
ARE WE THERE YET?
ARE WE THERE YET?
ARE WE THERE YET?
ARE WE THERE YET?
ARE WE THERE YET?
2. Every project we do looks great, but let’s be
realistic; There can be some hiccups on the
road to greatness.
Here are the top three reason that web
projects go wrong and how to keep them
from happening.
4. • Don’t write the web copy on your own if you can
afford it.
• Or, concentrate on the major content, like Bios and
Programs and hire someone to write the rest.
• Start writing before design.
• Write in batches or sections.
• Make sure you pay attention to Calls to Action,
headlines and blurbs.
• Get someone else to edit.
Solving content issues
5. CAPACITY IS A KILLER
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Web projects require a significant amount of time and people on our end
and they requires time and people on the clients’ ends.
6. Solving staffing issues
• Web projects require lots of time and attention
• Make sure you have the staff to support the work
• ONE person should primarily manage the whole project
• That person should be able to make and execute
decisions
• S/he should be the filter between the agency and the
organization’s staff. Not just the shuffler.
8. Solving attention issues
• Pay attention from start to finish.
• A lot of key things get decided upon in the beginning,
so make sure you understand and ask questions.
• Reworking sections of a website later can mean
serious budget overages.
• Deadlines are there to help everyone stay on track —
lots of people are working on the project.
10. Solving a myriad of other issues
• Make sure there aren’t any other huge internal projects
going on that could interfere with this one.
• Everyone who needs to approve the project has to be
involved from the beginning.
• The point person is a good communicator and is highly
organized.
• Any assets, like hosting, domain names, and
photography are available and sharable.