5. Word of mouth has always been the best form of marketing for your business. People do business with people and businesses they know, like and trust. People trust their friends⊠social media at its core
6. with social media, the definition of âfriendsâ has changed drastically 05/27/11
7. join the conversation Did You Know that 85% of social media users expect organizations to interact with them on social sites?* *2008 Cone âBusiness in Social Mediaâ Study The Reality is⊠The Conversation Is No Longer Optional . 05/27/11
8. Are You READY To Change How You Do Business?  but the question is⊠05/27/11
9. Joining the conversation using Itâs not a question of if but when and how you will join the conversation. 05/27/11
11. 05/27/11 facebook profiles If you can add a business as a âFRIENDâ, itâs not properly set up on Facebook. Individual profiles are for Individuals.
12. 05/27/11 facebook groups Groups are organized around common interest. Limited functionality, but able to organize large groups of people. Can be public or private.
13. 05/27/11 facebook fan pages Established for businesses: Become a LIKER Completely public, donât need to be a member of Facebook to view HIGHLY functional.
21. Itâs not enough to have a presence on social networks. You need to provide value on a regular basis and have something to say that appeals to your target audience. content calendar 05/27/11
22. How Do You Fit Social Media In? Youâre already too busy ! Plus, youâre not a tech person! how to make this fit for you
48. thank you & grand prize Dave Kerpen CEO Likeable Media 1001 Avenue of Americas Suite 1501 New York, NY 10018 http://likeable.com Engage with us @likeablemedia on Twitter Ask us questions @ http://facebook.com/LikeableMedia Or, call us anytime @ 212.660.2458 Likeable Social Media, the book (May 2011, McGraw-Hill) 05/27/11