Mark Lightowler

Basel Area, Switzerland Switzerland

Head Digital Solutions.

Medical / Health Care / Pharmaceuticals

Mark has 18+ years experience in pharmaceutical marketing, sales and clinical development, across multiple therapeutic areas. He has a strong background in brand launch and optimisation seen through sales, clinical development and marketing at global & country level. Marks career has been built around the local and global brand launches and the creation of global marketing capabilities. Career highlights include the launches in COPD and with Cubicin (antibiotic), Sebivo (hep B), PegIntron (hep C) and Subutex (opiate dependency). Mark has also helped Novartis establish global brand planning and publication excellence during his time in marketing capabilities. His passion is uncovering '...