Fast Analytics and Visualization
For Everyone
All rights reserved. © 2008 Tableau Software Inc.

What is Tableau?
All rights reserved. © 2008 Tableau Software Inc.

Tableau Timeline
• 1st Year • 2nd Year
Magic Quadrant Magic Quadrant
Challenger Challenger
• Launched • Launched
Tableau Public Tableau Digital
• Inc. 500 list
• 2nd Annual
•1stAnnual Customer
•Defense grant Customer Conference
to Stanford Conference 67% increase in
• Stanford spin- attendance
(sold out)
out
• First patents; • Deloitte Fast 500
invention of • Launched
VizQL™ Tableau Server • Tableau Server
• Awarded receives a Stevie
• Launched product
“Product of the • SQL Server
Tableau Desktop
Year” for 1st time Magazine –
by PC Magazine • Chuck Geschke • Global OEM deal
(expansion) signed Best BI &
• Launched Beta (Chairman of
Adobe) joins with Oracle Reporting
• Hyperion global Tableau Server
OEM deal product Board of Directors Tool
1997 - 2005 2006 2007 2008 2009 2010 2011
All rights reserved. © 2008 Tableau Software Inc.

Our Products
Tableau Desktop Tableau Server
Connect to data in:
• Microsoft Excel • Aster Data nCluster • Firebird • SybaseIQ
• Microsoft Access • Microsoft SQL Server • Microsoft Analysis Services • ParAccel
• Text files • MySQL • Oracle Essbase • Microsoft PowerPivot
• Odata • Oracle • Netezza • Vertica
• Windows Azure Marketplace • IBM DB2 • Teradata • ODBC
Datamart
• PostgreSQL • Greenplum
All rights reserved. © 2008 Tableau Software Inc.

Our Customers include
’
’
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Our Education Customers
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Regional Customers since June 2011
DWTC - Dubai World Trade Centre
MMI – Emirates Group
ADEC - Abu Dhabi Education Council
ADCB - Abu Dhabi Commercial Bank
TarweEjArabia
EMERSON Process Management
Advanced Petrochemical Company
Lafarge Cement
All rights reserved. © 2008 Tableau Software Inc.

What is Gartner saying about Tableau
• Customer survey data shows that Tableau was chosen more often for
functionality than any other vendor in the survey, with the highest overall
product functionality scores… …
• Tableau's products often fill an unmet need in organizations that already
have a BI standard…and are more frequently deployed than other interactive
visualization vendors as a complementary capability to an existing BI platform.
Magic Quadrant survey data shows that Tableau was the most widely deployed
interactive visualization product in organizations with an existing BI platform
standard.
• http://www.tableausoftware.com/about/blog/2011/02/gartner-magic-quadrant-
2011-report-tableau
All rights reserved. © 2008 Tableau Software Inc.

Our Rankings for Each of the 13
Capabilities
 Tableau’s ranking on the Gartner 13 BI capabilities is well above average
on every item among the 27 vendors:
 Reporting #1
 Dashboard #1
 Interactive Visualization #1
 Metadata Management #1
 Development Environment #2
 Collaboration #2
 OLAP #2
 Scorecarding #3
 Search based BI #4
 Ad hoc query #5
 BI Platform Infrastructure #5
 MS Office integration #8
 Predictive Modeling & Data Mining #8
 To see the full ―Functionality‖ ratings report go to:
http://www.gartner.com/technology/media-products/reprints/tableau/vol2/article3/article3.html
All rights reserved. © 2008 Tableau Software Inc.

Overall Product Score vs. Ease of Use
 Find Tableau in
the upper right
corner
 Overall, Tableau
does the 13
capabilities that
Gartner says a BI
tool should have
better than
anyone else
 Overall, we’re the
easiest to use
All rights reserved. © 2008 Tableau Software Inc.

Satisfaction With Vendors vs. Change in Future
Outlook
 Customers not only
rated Tableau high on
―Overall BI Success‖
but also gave us the
strongest ratings on
―View of Vendor
Future‖
 ―Overall BI Success‖
represents an
aggregate rating
across all dimensions
— the higher the
composite score, the
more positive the
overall experience
with the vendor.
All rights reserved. © 2008 Tableau Software Inc.

Tableau Distribution Options Export
• Image/Data
• Print to PDF
• Crosstab to Excel
Data
Sources Tableau Reader
• Free
• Offline
Connect Distribute
• Interactive
• Packaged File
Tableau Desktop
• Create/Author Tableau Server
• Adhoc Analysis • Online
• Live connection
• Interactive
• Secure
• Zero footprint
Tableau Public
• Free
• Online
• Interactive
• Public
All rights reserved. © 2008 Tableau Software Inc.