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SOCIAL MEDIA OPTIMIZATION
STRATEGIES
by
ClickSnM
http://www.Clicksnm.com
Social Media Optimization (SMO)
Methods and Strategies that
 Generate Publicity
 Using Social Media Websites
 To drive Traffic to your Website
Six Original Rules Of SMO
 Increase Link-ability
 Easy Tagging and Bookmarking
 Reward Inbound Links
 Encourage the Mash-Up
 Help Your Content Travel
 Get Communities Connected
Viral Marketing
 Email Marketing
 Blogging
 Audio and Video Sharing
 Rss Feeds
 Photo Sharing
Top Social Media Websites
 Facebook
 Pintrest
 Twitter
 MySpace
 LinkedIn
 Videos- YouTube and Vimeo
 Photos- Flickr and Tumblr
Media Milestones
Time to reach Audience of 50 million:
 Radio
 Television 13 Years
 Internet 4 Years
 iPod 3 Years
 Facebook 2 Years
38 Years
Social Media Users
0
20
40
60
80
100
120
140
160
180
200
Facebook MySpace LinkedIn Twitter
Social Media Demographics
 Facebook
+600k Users per Day
 LinkedIn
+500k Users per Week
 Twitter
752% Growth Rate
Why do SMO?
Where should we go?
www.ClickSnM.com

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Social Media Optimization Strategies for Generating Traffic