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Streetbroadcast Digital Network: Artwork Guidelines
StreetLive Specifications




Display Specification             Unit

Image Display area size (w x h)   3868 x 1800 mm

Display circumference             1231 mm

Screen native resolution (w x h) 1046 x 720 pixels

Display viewing area              360 degrees

Supported Content                 Video (4:3 PAL, 16:9 PAL)
                                  Static posters (6-sheet)
Display refresh rate              50Hz (25 frames per second)

Control                           Full remote control & diagnostics
                                  Remote content scheduling


Remote Access                     LiteCast
StreetLive Specifications




                            The display has two virtual content panels but can also operate as one
                            360 landscape wrap
File Formats Quick Guide




   POSTERS (STATIC)                 VIDEO (4:3, 16:9)            ONE PANEL SPECIAL               360 LANDSCAPE WRAP
                                                                      (0.71:1)                          (2.11:1)




 Supported aspect ratios are:   Supported aspect ratios are:    Supported aspect ratios are:     Supported aspect ratios are:

 Standard: 0.67:1 (Poster)      Standard: 4:3 (Video)           Special: 1.07:1 (Full Panel)     2.11:1 (Full Screen)
                                16:9 (Video)

 Supported file formats are:    Supported file formats are:     Supported file formats are:      Supported file formats are:

 JPG                            WMV 9 (1:1), bit rate: 6000     Video: WMV 9 (1:1), bit rate:    WMV 9 (1:1), bit rate:
                                bits/sec (min), square pixels   6000 bits/sec (min), sq pixels   8000bits/sec (min), sq pixels

                                DVDs and QuickTime can          Stills: JPG                      HD 1080p (16:9) files are
                                be used as source. DVD                                           recommended as a starting
                                quality files are recommended                                    point.

                                Files need to be converted to                                    File needs to be manually
                                be using square pixels                                           prepared for full screen use
                                                                                                 since the aspect ratio is
                                                                                                 unique for the display
6 Sheet Poster (0.67:1)


 6 SHEET POSTER                                      DISPLAY NATIVE SIZES       IMAGE ASPECT PIXEL ASPECT       CREATIVE CONTENT
                                                                                    RATIO        RATIO                SIZES

 Reference Dimension
 Standard 6 Sheet poster                             1200 (w) x 1800 (h) mm        0.67
 StreetLive display set for 6 sheet poster
 1 panel (in two panel set-up) physical size         1200 (w) x 1800 (h) mm        0.67
 1 panel (in two panel set-up) digital size          480 (w) x 720 (h) pixels      0.67
 Output
 Native output size in pixels (aspect ratio corr.)   318 (w) x 720 (h) pixels      0.44         1.51        480 (w) x 720 (h) sq. pixels




     PHYSICAL POSTER                                     STREETLIVE UNIT                                    SMALLER SIZES

          1200mm                                     3868 mm (2 x 1200mm poster panels)                If the creative content is smaller
                                                                                                                 than specified




                        1800mm                                                              1800mm




                                                                                                                then the content
          6 Sheet
                                                                                                          is displayed in the middle.
                                                                                                           (on a black background)
PAL Video (4:3)


            4:3 PAL VIDEO                              DISPLAY NATIVE SIZES       IMAGE ASPECT PIXEL ASPECT         CREATIVE CONTENT
                                                                                      RATIO        RATIO                  SIZES

  Reference Dimension
  Standard DVD PAL Video (4:3)                         720 (w) x 576 (h) pixels      1.33           0.94
  StreetLive display set for 4:3 video
  1 panel (in two panel set-up) physical size          1934 (w) x 1451 (h) mm        1.33
  1 panel (in two panel set-up) digital size           768 (w) x 576 (h) pixels      1.33
  Output
  Native output size in pixels (aspect ratio corr.)    512 (w) x 580 (h) pixels      0.88           1.51          768 (w) x 576 (h) pixels




              DVD VIDEO (PAL 4:3)                                                      STREETLIVE UNIT

                                                                                            3868 mm
                      720pixels




                                           576pixels                                                                         1800mm




                       4:3 Video


 Best Practice is to create the content at least in 720 x 576 (DVD). Note: In video creation the content is not necessarily prepared as square
 pixels (needs to be converted before upload)
PAL Video (16:9)


 16:9 PAL VIDEO                                        DISPLAY NATIVE SIZES         IMAGE ASPECT PIXEL ASPECT       CREATIVE CONTENT
                                                                                       RATIOS       RATIOS                SIZES

  Reference Dimension
  HD 1080p video (16:9) 1920 x 1080 pixels             1920 (w) x 1080 (h) pixels        1.78       1.00
  StreetLive display set for 16:9 video
  1 panel (in two panel set-up) physical size          1934 (w) x 1087 (h) mm            1.78
  1 panel (in two panel set-up) digital size           1024 (w) x 576 (h) pixels         1.78
  Output
  Native output size in pixels (aspect ratio corr.)    512 (w) x 435 (h) pixels          1.18       1.51        1024 (w) x 576 (h) sq. pixels




              DVD VIDEO (PAL 16:9)                                                          STREETLIVE UNIT


                                                                                                3868 mm
                       720pixels


                                                                                    720pixels
                                          576 pixels                                                                      1800 mm




                     16:9 Video



 Best Practice is to create the content at least in 1920 x 1080 (DVD). Note: In video creation the content is not necessarily prepared as
 square pixels (needs to be converted before upload)
One Panel Special (video or still) (1.07:1)


 1.07 SPECIAL                                          DISPLAY NATIVE SIZES       IMAGE ASPECT PIXEL ASPECT     CREATIVE CONTENT
                                                                                      RATIO        RATIO              SIZES

  Reference Dimension
  1 panel (in two panel set-up)                        1934 (w) x 1800 (h) mm        1.07         1.00
  StreetLive display set for 4:3 video
  1 panel (in two panel set-up) physical size          1934 (w) x 1800 (h) mm        1.07
  1 panel (in two panel set-up) digital size           773 (w) x 720 (h) pixels      1.07
  Output
  Native output size in pixels (aspect ratio corr.)    512 (w) x 580 (h) pixels      0.71         1.51        773 (w) x 720 (h) pixels




       SPECIALLY CROPPED SOURCE                                                       STREETLIVE UNIT

                     773 pixels                                                             3868 mm




                                          720 pixels                                                                      1800mm




                      4:3 Video
360 Landscape Wrap (2.15:1)


360 LANDSCAPE WRAP                                   DISPLAY NATIVE SIZES        IMAGE ASPECT PIXEL ASPECT             CREATIVE CONTENT
                                                                                    RATIOS       RATIOS                      SIZES

 Reference Dimension
 1 panel (in two panel set-up)                       3868 (w) x 1800 (h) mm         2.15             1.00
 StreetLite Display set for full screen video
 Physical size                                       3868 (w) x 1800 (h) mm         2.15
 Digital size                                        1546 (w) x 720 (h) pixels      2.15
 Output
 Native output size in pixels (aspect ratio corr.)   1024 (w) x 720 (h) pixels                       1.51        1546 (w) x 720 (h) sq. pixels




                                                                                 360 LANDSCAPE WRAP
                 1546 pixels                                                               3868 mm




                                            720pixels
                                                                                                                             1800mm




            16:9 HD 1080p Video

     Manually converted & cropped into                                             This video fills the entire unit.
    1546 x 720 resolution (square pixels)
HTML backdrop used by Community Broadcasters




•The backdrop consists of a single HTML file visible on the entire screen.
•The HTML backdrop is aimed mainly for news or local content which update regularly.
•We can set the backdrop to rotate through a list of URLs.




                           1024pixels




                                                                               IE 6.0 compatible HTML page.
                                                                              May contain Flash components.
                                                                          Needs to be fixed on 1024 x 768 pixel size.


                                                          720pixels
Content Delivery System




     Content Delivery
     Content is either emailed or sent via FTP
        client to our own LiteCast system.

     Site Owners will then schedule the content
         to be displayed in the media network.

     Content delivery is fully automatic once the
        Content has been authorised by the
        Site Owner.

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Street Live Creative Guidelines

  • 1. Streetbroadcast Digital Network: Artwork Guidelines
  • 2. StreetLive Specifications Display Specification Unit Image Display area size (w x h) 3868 x 1800 mm Display circumference 1231 mm Screen native resolution (w x h) 1046 x 720 pixels Display viewing area 360 degrees Supported Content Video (4:3 PAL, 16:9 PAL) Static posters (6-sheet) Display refresh rate 50Hz (25 frames per second) Control Full remote control & diagnostics Remote content scheduling Remote Access LiteCast
  • 3. StreetLive Specifications The display has two virtual content panels but can also operate as one 360 landscape wrap
  • 4. File Formats Quick Guide POSTERS (STATIC) VIDEO (4:3, 16:9) ONE PANEL SPECIAL 360 LANDSCAPE WRAP (0.71:1) (2.11:1) Supported aspect ratios are: Supported aspect ratios are: Supported aspect ratios are: Supported aspect ratios are: Standard: 0.67:1 (Poster) Standard: 4:3 (Video) Special: 1.07:1 (Full Panel) 2.11:1 (Full Screen) 16:9 (Video) Supported file formats are: Supported file formats are: Supported file formats are: Supported file formats are: JPG WMV 9 (1:1), bit rate: 6000 Video: WMV 9 (1:1), bit rate: WMV 9 (1:1), bit rate: bits/sec (min), square pixels 6000 bits/sec (min), sq pixels 8000bits/sec (min), sq pixels DVDs and QuickTime can Stills: JPG HD 1080p (16:9) files are be used as source. DVD recommended as a starting quality files are recommended point. Files need to be converted to File needs to be manually be using square pixels prepared for full screen use since the aspect ratio is unique for the display
  • 5. 6 Sheet Poster (0.67:1) 6 SHEET POSTER DISPLAY NATIVE SIZES IMAGE ASPECT PIXEL ASPECT CREATIVE CONTENT RATIO RATIO SIZES Reference Dimension Standard 6 Sheet poster 1200 (w) x 1800 (h) mm 0.67 StreetLive display set for 6 sheet poster 1 panel (in two panel set-up) physical size 1200 (w) x 1800 (h) mm 0.67 1 panel (in two panel set-up) digital size 480 (w) x 720 (h) pixels 0.67 Output Native output size in pixels (aspect ratio corr.) 318 (w) x 720 (h) pixels 0.44 1.51 480 (w) x 720 (h) sq. pixels PHYSICAL POSTER STREETLIVE UNIT SMALLER SIZES 1200mm 3868 mm (2 x 1200mm poster panels) If the creative content is smaller than specified 1800mm 1800mm then the content 6 Sheet is displayed in the middle. (on a black background)
  • 6. PAL Video (4:3) 4:3 PAL VIDEO DISPLAY NATIVE SIZES IMAGE ASPECT PIXEL ASPECT CREATIVE CONTENT RATIO RATIO SIZES Reference Dimension Standard DVD PAL Video (4:3) 720 (w) x 576 (h) pixels 1.33 0.94 StreetLive display set for 4:3 video 1 panel (in two panel set-up) physical size 1934 (w) x 1451 (h) mm 1.33 1 panel (in two panel set-up) digital size 768 (w) x 576 (h) pixels 1.33 Output Native output size in pixels (aspect ratio corr.) 512 (w) x 580 (h) pixels 0.88 1.51 768 (w) x 576 (h) pixels DVD VIDEO (PAL 4:3) STREETLIVE UNIT 3868 mm 720pixels 576pixels 1800mm 4:3 Video Best Practice is to create the content at least in 720 x 576 (DVD). Note: In video creation the content is not necessarily prepared as square pixels (needs to be converted before upload)
  • 7. PAL Video (16:9) 16:9 PAL VIDEO DISPLAY NATIVE SIZES IMAGE ASPECT PIXEL ASPECT CREATIVE CONTENT RATIOS RATIOS SIZES Reference Dimension HD 1080p video (16:9) 1920 x 1080 pixels 1920 (w) x 1080 (h) pixels 1.78 1.00 StreetLive display set for 16:9 video 1 panel (in two panel set-up) physical size 1934 (w) x 1087 (h) mm 1.78 1 panel (in two panel set-up) digital size 1024 (w) x 576 (h) pixels 1.78 Output Native output size in pixels (aspect ratio corr.) 512 (w) x 435 (h) pixels 1.18 1.51 1024 (w) x 576 (h) sq. pixels DVD VIDEO (PAL 16:9) STREETLIVE UNIT 3868 mm 720pixels 720pixels 576 pixels 1800 mm 16:9 Video Best Practice is to create the content at least in 1920 x 1080 (DVD). Note: In video creation the content is not necessarily prepared as square pixels (needs to be converted before upload)
  • 8. One Panel Special (video or still) (1.07:1) 1.07 SPECIAL DISPLAY NATIVE SIZES IMAGE ASPECT PIXEL ASPECT CREATIVE CONTENT RATIO RATIO SIZES Reference Dimension 1 panel (in two panel set-up) 1934 (w) x 1800 (h) mm 1.07 1.00 StreetLive display set for 4:3 video 1 panel (in two panel set-up) physical size 1934 (w) x 1800 (h) mm 1.07 1 panel (in two panel set-up) digital size 773 (w) x 720 (h) pixels 1.07 Output Native output size in pixels (aspect ratio corr.) 512 (w) x 580 (h) pixels 0.71 1.51 773 (w) x 720 (h) pixels SPECIALLY CROPPED SOURCE STREETLIVE UNIT 773 pixels 3868 mm 720 pixels 1800mm 4:3 Video
  • 9. 360 Landscape Wrap (2.15:1) 360 LANDSCAPE WRAP DISPLAY NATIVE SIZES IMAGE ASPECT PIXEL ASPECT CREATIVE CONTENT RATIOS RATIOS SIZES Reference Dimension 1 panel (in two panel set-up) 3868 (w) x 1800 (h) mm 2.15 1.00 StreetLite Display set for full screen video Physical size 3868 (w) x 1800 (h) mm 2.15 Digital size 1546 (w) x 720 (h) pixels 2.15 Output Native output size in pixels (aspect ratio corr.) 1024 (w) x 720 (h) pixels 1.51 1546 (w) x 720 (h) sq. pixels 360 LANDSCAPE WRAP 1546 pixels 3868 mm 720pixels 1800mm 16:9 HD 1080p Video Manually converted & cropped into This video fills the entire unit. 1546 x 720 resolution (square pixels)
  • 10. HTML backdrop used by Community Broadcasters •The backdrop consists of a single HTML file visible on the entire screen. •The HTML backdrop is aimed mainly for news or local content which update regularly. •We can set the backdrop to rotate through a list of URLs. 1024pixels IE 6.0 compatible HTML page. May contain Flash components. Needs to be fixed on 1024 x 768 pixel size. 720pixels
  • 11. Content Delivery System Content Delivery Content is either emailed or sent via FTP client to our own LiteCast system. Site Owners will then schedule the content to be displayed in the media network. Content delivery is fully automatic once the Content has been authorised by the Site Owner.