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Upping your game: 
Five Things IAs Need To Talk About More
Leanna Gingras - @leegoesplaces
#ias11 #upyrgame


"A human being should be able to change a diaper, plan an invasion,
butcher a hog, conn a ship, design a building, write a sonnet, balance
accounts, build a wall, set a bone, comfort the dying, take orders, give
orders, cooperate, act alone, solve equations, analyze a new problem,
pitch manure, program a computer, cook a tasty meal, fight efficiently,
and die gallantly. Specialization is for insects." - Robert Heinlein



                                                @leegoesplaces #upyrgame #ias11
My background 

My problem

Five disciplines that have helped me up my game:
   Statistics
   Business
   Psychology
   Narrative fiction
   Interpersonal relations

What's been helpful for you?


                                 @leegoesplaces #upyrgame #ias11
Flickr user donhomer   @leegoesplaces #upyrgame #ias11
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Why?


       @leegoesplaces #upyrgame #ias11
Maybe it's just me.




              @leegoesplaces #upyrgame #ias11
Maybe IAs aren't talking to each
  other about non-IA topics.



                    @leegoesplaces #upyrgame #ias11
Maybe conferences deliberately
       keep it simple. 



                   @leegoesplaces #upyrgame #ias11
So what should we do?




              @leegoesplaces #upyrgame #ias11
Here are five disciplines that have
  helped me up my game as a
           practitioner!




                        @leegoesplaces #upyrgame #ias11
#1   STATISTICS
     I upped my game from
     generating charts to
     transforming data and doing
     analysis.



                   @leegoesplaces #upyrgame #ias11
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Original image from http://www.technotraits.com/2008/09/awsome-tips-to-effectively-use-ms-excel-2007/
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http://www.activewin.com/reviews/previews/office10/Images/xlgraph.jpg   @leegoesplaces #upyrgame #ias11
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Up your game! 

Use statistics make sure
that your data is right,
and that your data is
telling the story you
claim it's telling. 

                 @leegoesplaces #upyrgame #ias11
#2   BUSINESS SKILLS
     I upped my game by learning
     how to make alliances and get
     things done in a big
     organization.



                   @leegoesplaces #upyrgame #ias11
My story




           @leegoesplaces #upyrgame #ias11
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Flickr user ctbto   @leegoesplaces #upyrgame #ias11
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Up your game!

Use business savvy to
get buy-in early on in
the project, anticipate
blocks and remove
them.

                  @leegoesplaces #upyrgame #ias11
#3   PSYCHOLOGY
     I upped my game by learning
     how people think straight
     from the source: actual
     psychology studies.



                   @leegoesplaces #upyrgame #ias11
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http://news.cnet.com/8301-1023_3-20030550-93.html   @leegoesplaces #upyrgame #ias11
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http://www-psych.stanford.edu/~ajordan/papers/Jordan%20et%20al.%20(2011)%20-
%20Misery%20Has%20More%20Company.pdf                                           @leegoesplaces #upyrgame #ias11
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Up your game!

Use primary-source
psychology to learn
how to better study
humans and design for
humans. 

                @leegoesplaces #upyrgame #ias11
#4   NARRATIVE FICTION
     I upped my game by polishing
     my writing, plotting, and
     planning skills.




                   @leegoesplaces #upyrgame #ias11
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GRE analytical reasoning scores 2006-2009




Data from ETS (pdf)                          @leegoesplaces #upyrgame #ias11
Data from ETS (pdf)   @leegoesplaces #upyrgame #ias11
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Flickr user: Beth77   @leegoesplaces #upyrgame #ias11
http://jonny.snsy.de/?p=372   @leegoesplaces #upyrgame #ias11
http://sampottsinc.com/ij/




http://sampottsinc.com/ij/     @leegoesplaces #upyrgame #ias11
@leegoesplaces #upyrgame #ias11
Up your game!

Read narrative fiction
to learn different ways
of communicating ideas
effectively.

                @leegoesplaces #upyrgame #ias11
#5   INTERPERSONAL RELATIONS
     I upped my game by using
     trust and respect to build an
     effective work environment.




                    @leegoesplaces #upyrgame #ias11
@leegoesplaces
/media.photobucket.com/image/burn%20bridge/constitutionman/DeweyBridgeApr72008.jpg               #upyrgame #ias11
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Flickr user: caveman92223   @leegoesplaces #upyrgame #ias11
Up your game!

Understanding
interpersonal relations
and cultivating trust is
essential to getting our
job done.

                 @leegoesplaces #upyrgame #ias11
1. Statistics
2. Business
3. Psychology
4. Narrative fiction
5. Interpersonal relations


                   @leegoesplaces #upyrgame #ias11
@leegoesplaces #upyrgame #ias11
Now share your
experiences with me.




               @leegoesplaces #upyrgame #ias11
Thank you!
I hope you all start looking for inspiration
everywhere, not just in these 5 fields. 

Check out my #upyrgame reading list:
http://tinyurl.com/upyrgame


Leanna Gingras
@leegoesplaces
http://www.usabilityfail.com




                                 @leegoesplaces #upyrgame #ias11

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Upping your game: Five things IAs need to talk about more